Lake George, NY Airbnb Market Data, Statistics, and Occupancy Rates

Lake George Short-Term Rental Market Overview

Lake George is a classic Adirondack vacation destination where short-term rental revenue is heavily concentrated in the summer months, with August alone averaging $9,060 per listing. The market currently hosts 119 active Airbnb listings with an average annual revenue of $41,806, though a 71% year-over-year increase in listings signals intensifying competition. With an average home value of $1,168,846 and a below-average revenue-to-price ratio, investors will need to be selective about deal sourcing to find properties that pencil out.

Key Market Statistics

According to Rabbu market data, the Lake George short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Lake George

Investors are drawn to Lake George for its strong seasonal tourism appeal and premium nightly rates, though elevated home prices and growing competition demand careful property selection.

Expert Market Assessment

"Lake George presents a competitive opportunity best suited for investors who can identify well-priced properties and optimize for the high-revenue summer window. The extreme seasonality — August revenue tops $9,060 while April dips to $1,386 — means cash-flow planning must account for several lean months each year. A 19% average occupancy rate, roughly half the New York state average, reflects this seasonal concentration rather than weak demand during peak periods. Investors targeting 3- to 5-bedroom properties with outdoor amenities and lake proximity are best positioned to capture the premium rates that drive profitability in this market."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Lake George

Average revenue by month in Lake George

Lake George exhibits extreme seasonality, with August ($9,060) and July ($7,519) generating roughly 4–7× the revenue of the slowest months like April ($1,386) and November ($1,593). Investors should plan for significant off-season revenue dips and ensure summer earnings can sustain annual carrying costs.

Active Airbnb listings by property size in Lake George

Supply is relatively balanced across 1- to 4-bedroom properties, ranging from 20 to 34 listings each, while 5-bedroom homes are scarce at just 5 listings. This limited supply of larger properties, combined with their premium earning potential, may signal a competitive advantage for investors targeting the 5-bedroom segment.

Average daily rate (ADR) by property size in Lake George

ADR scales steeply with property size in Lake George, jumping from $194 for 1-bedroom units to $955 for 5-bedroom properties — nearly a 5× premium. The sharpest rate increase occurs between 3 bedrooms ($362) and 5 bedrooms ($955), suggesting that group-sized accommodations command outsized pricing power in this vacation market.

Average RevPAN by property size in Lake George

Revenue per available night climbs steadily from $27 for 1-bedroom listings to $254 for 5-bedroom properties, reflecting both higher rates and stronger occupancy at the top end. The jump from 4-bedroom ($89) to 5-bedroom ($254) RevPAN is particularly notable, making larger properties the standout performers on a per-night basis.

Average occupancy rates by property size in Lake George

Occupancy rates are modest across all sizes, ranging from 14% for 1-bedroom units to 27% for 5-bedroom properties, consistent with the market's seasonal nature. Three-bedroom listings hold a slight edge over 4-bedroom units (22% vs. 18%), which may reflect stronger mid-size family demand during the peak travel window.

Average monthly revenue by property size in Lake George

Five-bedroom properties lead monthly earnings at $7,615, more than 4.5× the $1,634 average for 1-bedroom units. Notably, 3-bedroom ($4,954) and 4-bedroom ($4,930) listings produce nearly identical monthly revenue, suggesting diminishing returns between those two size categories.

Average annual revenue by property size in Lake George

Annual revenue ranges from $19,614 for 1-bedroom listings to $91,381 for 5-bedroom homes, with the largest properties delivering the clearest return potential. Three-bedroom ($59,448) and 4-bedroom ($59,165) units are virtually tied in annual earnings, making the 3-bedroom configuration potentially more cost-effective to acquire and operate.

Most common amenities for Airbnb listings in Lake George

Parking (98%) and kitchens (94%) are near-universal in Lake George listings, reflecting the car-dependent, self-catering nature of lakeside vacation stays. Outdoor amenities dominate the next tier — BBQ grills (77%), outdoor furniture (77%), and patios (68%) — while lake access (34%) and hot tubs (31%) serve as premium differentiators that can help a property stand out in a competitive market.

Understanding Lake George's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Lake George's ROI Score of 50 out of 100 places it in the 'Competitive Opportunity' band, indicating that while demand and visitor interest are genuine, higher property prices and growing competition require more strategic deal selection. The below-average revenue-to-price ratio is the most significant headwind, driven by an average home value near $1.17M against $41,806 in annual revenue, while the above-average market growth trend offers an encouraging counterbalance. Investors should pair this data with thorough local regulatory research and target property types — particularly larger homes — where the revenue premium can meaningfully offset acquisition costs.

Short-Term Rental Regulations in Lake George

Understanding local STR regulations is essential before investing in Lake George. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in the Town of Lake George, New York, may be required to obtain permits or register their property with local authorities before listing. Investors should verify current permit requirements directly with the Town of Lake George and Warren County, as regulations can change.

Key Restrictions

Common STR restrictions in lakeside New York communities can include occupancy limits, minimum stay requirements, noise ordinances, parking mandates, and limits on the number of permitted rentals in a given area. HOA or homeowner association rules may impose additional constraints, particularly in planned communities or condominium complexes, so reviewing all applicable covenants before purchasing is essential.

Tax Obligations

Short-term rental hosts in New York are generally subject to state and local sales tax, as well as county-level occupancy or hotel taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with a tax professional to ensure compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lake George can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Lake George's summer-driven demand should remain resilient, with July and August continuing to anchor the bulk of annual earnings. The above-average market growth trend suggests sustained visitor interest, though the rapid 71% supply increase may put downward pressure on occupancy and nightly rates if new listings outpace demand. Investors can reasonably expect ADR to hold in the $330–$350 range and occupancy to hover around 18–22%, though properties with lake access, larger bedroom counts, and premium amenities are best positioned to outperform. Any projections should be treated as estimates subject to seasonal variability and evolving competitive dynamics."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Lake George, NY

What is the average Airbnb occupancy rate in Lake George?

The average Airbnb occupancy rate in Lake George is currently 19%, which is well below the New York state average of 40%. This lower figure reflects the market's strong seasonal pattern — occupancy surges during the summer months and drops significantly in the off-season. Properties with 5 bedrooms tend to perform best at 27% occupancy, while 1-bedroom units average around 14%. Investors should factor this seasonality into their financial planning.

How much do Airbnb hosts make in Lake George?

On average, Airbnb hosts in Lake George earn approximately $3,483 per month or $41,806 per year based on trailing 12-month data. However, revenue varies significantly by property size: 1-bedroom listings average about $19,614 annually, while 5-bedroom properties average $91,381. The bulk of earnings are concentrated in July and August, when monthly revenues can exceed $7,500 and $9,000 respectively, so annual figures should be understood in the context of a highly seasonal market.

Is Lake George a good market for Airbnb investment?

Lake George scores a 50 out of 100 on Rabbu's ROI Score, categorized as a 'Competitive Opportunity.' The market has strong seasonal tourism demand and above-average growth trends, but higher property prices (averaging $1,168,846) and a below-average revenue-to-price ratio mean investors need to be selective. Larger properties — particularly 3- to 5-bedroom homes — tend to generate the strongest returns. Success in this market favors investors who can secure properties at favorable prices and optimize their listings for the lucrative summer season.

What is the average daily rate (ADR) for Airbnb in Lake George?

The average daily rate for Airbnb listings in Lake George is $338, which is slightly below the New York state average of $381. ADR scales significantly with property size: 1-bedroom listings average $194/night, while 5-bedroom properties command $955/night. This tiered pricing structure means larger, group-friendly homes can capture substantially higher nightly revenue during the busy summer season.

Are short-term rentals legal in Lake George?

Short-term rentals do operate in Lake George, NY, with 119 active Airbnb listings currently in the market. However, local regulations regarding permits, zoning, and operating requirements can vary and may change over time. Prospective investors should contact the Town of Lake George and Warren County directly to confirm current STR rules, and review any applicable HOA restrictions before purchasing a property.

When is peak season for Airbnb in Lake George?

Peak season in Lake George runs from late June through August, with August being the single highest-earning month at an average of $9,060 per listing. July follows closely at $7,519. Revenue drops sharply outside summer — April is the slowest month at just $1,386. September and June represent shoulder season opportunities at roughly $3,600 and $3,576 respectively, extending the profitable window slightly beyond the core summer months.

How many Airbnbs are there in Lake George?

There are currently 119 active Airbnb listings in Lake George as of April 2026. The market has seen significant growth, with a 71% year-over-year increase in active listings. Supply is fairly evenly distributed across property sizes, with 1-bedroom units (34 listings) being the most common and 5-bedroom homes (5 listings) the rarest, which may present less competition for larger property investors.

How is Airbnb revenue calculated in Lake George?

The annual and monthly revenue figures for Lake George are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, location within the market, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Lake George and surrounding areas
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Historical monthly and annual revenue metrics based on trailing 12-month booking data
• Home value benchmarks sourced from Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform property positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of April 2026; actual results may differ as supply, demand, and regulations evolve. Local STR regulations, tax obligations, and permit requirements should be independently verified before making an investment decision.