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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Lake Wales offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Lake Wales, FL presents an intriguing entry point for short-term rental investors, with an above-average revenue-to-price ratio supported by average home values around $345,318 and annual revenue averaging $24,842. The market is still relatively small at 79 active listings, which means less competition but also signals an earlier-stage opportunity where operators who dial in their approach can stand out. A 43% occupancy rate trails the Florida state average of 54%, but the favorable acquisition cost helps offset softer booking volume.
According to Rabbu market data, the Lake Wales short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 79 |
| Average Daily Rate (ADR) | vs. $498 state avg. | $205 |
| Average Occupancy Rate | vs. 54% state avg. | 43% |
| RevPAN | ADR * Occupancy Rate | $88 |
| Average Monthly Revenue | Historical 12-month average | $2,070 |
| Average Annual Revenue | Historical 12-month average | $24,842 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Lake Wales appeals to investors looking for an affordable Florida market with strong revenue relative to property costs and emerging demand from nature-oriented and lakefront tourism.
Key investment factors
"Lake Wales earns an "Attractive Opportunity" designation, driven primarily by its strong revenue-to-price ratio — a metric that matters most when evaluating cash-on-cash returns. The market does carry some risk: occupancy stability rates below average and the growth trend shows signs of softening as new supply floods in at a rapid clip. Seasonality is pronounced, with March ($3,761) and July ($3,529) delivering roughly four times the revenue of September ($802), so investors need to price and manage actively through the calendar. For those comfortable with a market still finding its footing, the combination of low entry costs and lakefront appeal makes Lake Wales worth serious consideration."
— Rabbu Market Analysis Team
Lake Wales shows a clearly bifurcated seasonal pattern, with March ($3,761) and July ($3,529) standing out as dual peaks while September bottoms out at just $802 — a nearly 5x spread that underscores the importance of aggressive dynamic pricing and cash reserve planning for quieter months.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,598 |
| February |
|
$2,155 |
| March |
|
$3,761 |
| April |
|
$2,290 |
| May |
|
$1,669 |
| June |
|
$2,166 |
| July |
|
$3,529 |
| August |
|
$2,140 |
| September |
|
$802 |
| October |
|
$1,349 |
| November |
|
$1,492 |
| December |
|
$1,883 |
Supply is distributed relatively evenly across 1-bedroom (24), 2-bedroom (22), and 3-bedroom (21) listings, with 4-bedroom properties notably underrepresented at just 7 units. Given that 4-bedrooms generate the highest revenue and RevPAN, this scarcity could represent a compelling opportunity for investors willing to acquire larger properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
24 |
| 2 bedrooms |
|
22 |
| 3 bedrooms |
|
21 |
| 4 bedrooms |
|
7 |
ADR climbs steadily from $145 for 1-bedrooms to $370 for 4-bedrooms, with the biggest jump occurring between 3-bedroom ($233) and 4-bedroom configurations. The premium-to-cost trade-off looks especially favorable at the 4-bedroom tier, where nightly rates are 2.5x those of 1-bedrooms.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$145 |
| 2 bedrooms |
|
$202 |
| 3 bedrooms |
|
$233 |
| 4 bedrooms |
|
$370 |
Four-bedroom properties deliver the strongest RevPAN at $188, nearly doubling the 2-bedroom figure of $106 and more than tripling the 1-bedroom's $55. Interestingly, 3-bedrooms ($87) underperform 2-bedrooms on this metric, suggesting that mid-size units may face stiffer competition or weaker occupancy-adjusted returns.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$55 |
| 2 bedrooms |
|
$106 |
| 3 bedrooms |
|
$87 |
| 4 bedrooms |
|
$188 |
Two-bedroom listings lead occupancy at 53%, followed by 4-bedrooms at 51%, while 1-bedroom and 3-bedroom properties both sit at 38%. The occupancy gap suggests that 2-bedroom units offer the most consistent booking volume, making them a safer choice for investors prioritizing cash-flow stability over peak revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
38% |
| 2 bedrooms |
|
53% |
| 3 bedrooms |
|
38% |
| 4 bedrooms |
|
51% |
Monthly revenue scales predictably with size, from $1,121 for 1-bedrooms up to $4,054 for 4-bedroom properties — a nearly 4x difference. The jump from 3-bedrooms ($2,386) to 4-bedrooms ($4,054) is the most dramatic, reinforcing the premium that larger properties command in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,121 |
| 2 bedrooms |
|
$2,201 |
| 3 bedrooms |
|
$2,386 |
| 4 bedrooms |
|
$4,054 |
Four-bedroom properties generate an impressive $48,649 in annual revenue, nearly double the $26,414 earned by 2-bedrooms and more than triple the $13,459 from 1-bedroom units. For investors focused on maximizing gross income relative to the limited supply of larger homes in Lake Wales, the 4-bedroom configuration offers the clearest upside.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$13,459 |
| 2 bedrooms |
|
$26,414 |
| 3 bedrooms |
|
$28,636 |
| 4 bedrooms |
|
$48,649 |
Kitchens (90%) and parking (86%) are near-universal, reflecting baseline guest expectations, while outdoor-oriented amenities like backyards (65%), outdoor furniture (62%), and BBQ grills (57%) signal strong demand for properties that offer a relaxed, outdoorsy experience. Lake access (35%) and waterfront positioning (29%) are differentiators that can justify premium pricing in this lakeside market.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
90% |
| Parking |
|
86% |
| Backyard |
|
65% |
| Self Check-in |
|
63% |
| Outdoor Furniture |
|
62% |
| Patio or Balcony |
|
57% |
| BBQ Grill |
|
57% |
| Washer |
|
57% |
| Dryer |
|
56% |
| Pets |
|
53% |
| Pool |
|
39% |
| Lake Access |
|
35% |
| Workspace |
|
35% |
| Waterfront |
|
29% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Lake Wales Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Lake Wales earns a 59 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" band where the revenue potential relative to acquisition cost is a clear strength — the revenue-to-price ratio rates above average thanks to affordable home values paired with meaningful income. However, below-average marks in occupancy stability and market growth trend temper the overall score, reflecting seasonal booking swings and a rapidly expanding supply base. Investors should pair these data points with on-the-ground regulatory research and a realistic cash flow model that accounts for the market's pronounced off-season.
Understanding local STR regulations is essential before investing in Lake Wales. Here's the current regulatory landscape:
Short-term rental operators in Lake Wales, Florida may need to obtain a local business tax receipt and register with the Florida Department of Business and Professional Regulation (DBPR), which oversees vacation rental licensing statewide. Investors should verify current permit requirements directly with the City of Lake Wales and Polk County before listing a property.
Common restrictions in Florida STR markets include occupancy limits based on property size, noise ordinances, parking requirements, and potential HOA covenants that may limit or prohibit short-term rentals in certain communities. Some areas also impose minimum stay requirements or cap the number of permits issued, so reviewing neighborhood-specific rules is essential before purchasing.
Florida imposes a state sales tax and a county-level tourist development tax on short-term rental stays, and Polk County collects its own tourist tax on top of the state rate. Platforms like Airbnb often remit certain taxes on behalf of hosts, but operators should confirm that all applicable obligations are being met and consider consulting a tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lake Wales can provide current regulatory guidance.
Financing an Airbnb investment in Lake Wales requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Lake Wales is likely to see continued supply growth given the 148% year-over-year increase in active listings, which could put modest downward pressure on occupancy if demand doesn't keep pace. Seasonal patterns suggest revenue will concentrate in March and July peaks, with ADR potentially holding steady or rising 1–3% as hosts refine pricing strategies. Investors should plan for a pronounced dip in September (historically the weakest month at roughly $802) and budget accordingly to maintain positive cash flow year-round. Overall, the market's affordability relative to Florida peers gives it room to absorb new supply without immediate oversaturation."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions as of April 2026; actual results may differ as supply, demand, and regulations evolve. Local short-term rental regulations may change without notice — investors should independently verify all permit, zoning, and tax requirements before acquiring a property.
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