Landrum, SC Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

50 / 100

Landrum presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Landrum Short-Term Rental Market Overview

Landrum, SC is a small but growing short-term rental market nestled in the foothills of the Blue Ridge Mountains, with just 30 active Airbnb listings and year-over-year listing growth of 133%. Average annual revenue sits at $23,124 on a market-wide ADR of $183—well below the South Carolina state average of $358—while occupancy runs at 25% compared to 38% statewide. The combination of rising investor interest and relatively modest per-listing returns makes Landrum a market that rewards careful deal selection over broad speculation.

Key Market Statistics

According to Rabbu market data, the Landrum short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 30
Average Daily Rate (ADR) vs. $358 state avg. $183
Average Occupancy Rate vs. 38% state avg. 25%
RevPAN ADR * Occupancy Rate $46
Average Monthly Revenue Historical 12-month average $1,927
Average Annual Revenue Historical 12-month average $23,124

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Landrum

Investors look at Landrum for its proximity to Blue Ridge outdoor recreation, low supply counts that reduce direct competition, and entry-point pricing compared to more saturated South Carolina coastal markets.

Key investment factors

  • Listing supply remains very small at 30 active properties, leaving room for differentiated offerings
  • 133% year-over-year growth in active listings signals rising market awareness among STR investors
  • Three-bedroom properties deliver the strongest RevPAN at $59, suggesting larger homes outperform
  • Pronounced fall peak season (September at $2,772) creates a clear revenue anchor for annual projections
  • Average home values of $692,455 require careful underwriting given $23,124 average annual revenue

Expert Market Assessment

"Landrum presents a competitive opportunity where strong investor interest runs up against below-average revenue-to-price ratios, so returns hinge on acquiring the right property at the right cost. Seasonality is meaningful: revenue nearly triples from the February trough ($1,067) to the September peak ($2,772), which means cash-flow planning should account for several lean winter months. Three-bedroom properties stand out as the clearest revenue winners, pulling in roughly $25,580 annually versus $14,732 for two-bedroom units. Investors who target larger homes with outdoor-oriented amenities and time their pricing around the fall foliage season are best positioned to extract value here."

— Rabbu Market Analysis Team

Understanding Landrum's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Landrum Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Landrum's ROI score of 50 out of 100 places it in the Competitive Opportunity band, reflecting a market where investor enthusiasm is high but returns demand disciplined deal sourcing. The below-average revenue-to-price ratio is the primary drag—average home values of $692,455 sit well above what a $23,124 annual revenue figure can quickly offset—while occupancy stability and supply/demand balance both register as average. Pairing this data with thorough local regulatory research and targeting higher-performing three-bedroom properties can help investors tilt the math in their favor.

Short-Term Rental Regulations in Landrum

Understanding local STR regulations is essential before investing in Landrum. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Landrum, South Carolina may be required to register or obtain a business license at the municipal level, and the state of South Carolina requires short-term rental operators to collect and remit applicable taxes. Investors should verify current permit and registration requirements with the City of Landrum and Spartanburg County before listing a property.

Key Restrictions

Common restrictions that may apply to STR properties in this area include occupancy limits, noise and nuisance ordinances, minimum parking requirements, and any applicable HOA or deed restrictions. Some jurisdictions also impose minimum-stay requirements or caps on the number of permits issued, so confirming local zoning and community rules is essential before committing to a purchase.

Tax Obligations

South Carolina levies a state accommodations tax and a local hospitality tax on short-term rentals, and Spartanburg County may impose additional lodging taxes. Many booking platforms collect and remit some or all of these taxes on the host's behalf, but operators should confirm their full obligations with the South Carolina Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Landrum can provide current regulatory guidance.

Short-Term Rental Financing for Landrum

Financing an Airbnb investment in Landrum requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Landrum Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Landrum's rapid supply growth suggests continued investor confidence, though the pace of new listings could put additional pressure on an already-modest 25% occupancy rate. Revenue seasonality points to a strong late-summer and early-fall window—September leads at $2,772 per month—so investors who optimize pricing around that corridor could capture disproportionate returns. ADR may see incremental gains of 1–3% as operators add premium amenities like hot tubs, but occupancy improvements will likely depend on regional tourism marketing and broader demand growth rather than listing-level changes alone."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Landrum, SC

What is the average Airbnb occupancy rate in Landrum?
The average Airbnb occupancy rate in Landrum is currently 25%, which falls below the South Carolina state average of 38%. Occupancy varies by property size—one-bedroom listings lead at 35%, while two-bedroom properties trail at 20%. Operators who refine their pricing strategy and target peak-season bookings may see occupancy above the market average.
How much do Airbnb hosts make in Landrum?
On average, Airbnb hosts in Landrum earn approximately $1,927 per month and $23,124 per year based on trailing 12-month booking data. Three-bedroom properties tend to outperform, averaging $2,131 per month and $25,580 annually, while two-bedroom listings bring in about $1,227 per month. Individual results depend on property quality, location, pricing approach, and operational management.
Is Landrum a good market for Airbnb investment?
Landrum earns an ROI score of 50 out of 100, categorized as a Competitive Opportunity. Investor interest and demand are evident—active listings have grown 133% year over year—but higher average home values ($692,455) relative to annual revenue ($23,124) mean the revenue-to-price ratio is below average. Selective deal sourcing and targeting the higher-performing three-bedroom segment can improve the investment thesis significantly.
What is the average daily rate (ADR) for Airbnb in Landrum?
The market-wide average daily rate in Landrum is $183, roughly half the South Carolina state average of $358. ADR scales notably with property size: one-bedroom listings average $99, two-bedrooms come in at $122, and three-bedroom properties command $222 per night. This pricing structure reflects the market's positioning as an accessible mountain getaway rather than a premium resort destination.
Are short-term rentals legal in Landrum?
Short-term rentals are generally permitted in Landrum, South Carolina, though operators should verify current licensing, zoning, and registration requirements with the City of Landrum and Spartanburg County. State-level tax registration is also required. Regulations can change, so consulting local authorities or a real estate attorney before purchasing is always recommended.
When is peak season for Airbnb in Landrum?
Peak season in Landrum runs from late summer through fall, with September topping the chart at $2,772 in average monthly revenue. July ($2,497), October ($2,215), and June ($2,151) also perform well above the annual average. The slowest months are January ($1,094) and February ($1,067), creating a notable seasonal spread that investors should factor into cash-flow planning.
How many Airbnbs are there in Landrum?
As of April 2026, there are 30 active Airbnb listings in Landrum. This is a compact market, but supply has expanded sharply with 133% year-over-year growth in active listings. The inventory skews fairly evenly across sizes, with 7 one-bedroom, 8 two-bedroom, and 9 three-bedroom properties.
How is Airbnb revenue calculated in Landrum?
The annual and monthly revenue figures for Landrum are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Landrum market
  • Average daily rate, occupancy, and RevPAN trends by property size
  • Monthly and annual revenue metrics based on trailing 12-month booking data
  • Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to inform competitive positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the date indicated and may not capture very recent market shifts. Local regulations, tax requirements, and permit rules are subject to change; investors should verify current requirements with local authorities before purchasing.

Next Steps

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