Lansing, MI Airbnb Market Data, Statistics, and Occupancy Rates

Lansing Short-Term Rental Market Overview

Lansing's short-term rental market pairs an above-average revenue-to-price ratio with affordable home values averaging $251,093, making it an accessible entry point for STR investors in Michigan. With 152 active Airbnb listings generating an average annual revenue of $17,885 and a market-wide ADR of $125 — well below the $350 state average — the market leans toward value-oriented stays rather than luxury tourism. The ROI score of 63 out of 100 reflects solid fundamentals tempered by a supply/demand balance that warrants close monitoring, especially given the 121% year-over-year growth in active listings.

Key Market Statistics

According to Rabbu market data, the Lansing short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Lansing

Lansing appeals to investors seeking affordable acquisition costs paired with favorable revenue-to-price ratios in a mid-sized state capital market.

Expert Market Assessment

"Lansing represents a moderate-to-attractive opportunity for STR investors who prioritize cash-on-cash returns over raw revenue volume. The market's clear seasonality — with monthly revenue swinging from $811 in January to $1,963 in August — means investors should plan for leaner winter months while capitalizing on a strong summer-to-fall booking window. The above-average revenue-to-price ratio is the standout factor here, offsetting the below-state-average occupancy rate of 34%. Investors targeting 2- and 3-bedroom properties will find the strongest balance of occupancy, daily rates, and overall revenue potential."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Lansing

Average revenue by month in Lansing

Lansing displays pronounced seasonality, with revenue peaking in August at $1,963 and bottoming out in January at just $811 — a spread of nearly $1,150. The May-through-October stretch consistently delivers above-average returns, making it the critical earning window for hosts in this market.

Active Airbnb listings by property size in Lansing

One-bedroom units dominate Lansing's supply with 66 of 152 listings (43%), followed by 2-bedrooms at 38 and 3-bedrooms at 32. With only 6 four-bedroom listings in the market, larger properties may represent an underserved niche — though occupancy data suggests demand at that size is limited.

Average daily rate (ADR) by property size in Lansing

ADR climbs steadily from $69 for 1-bedroom listings to $232 for 4-bedrooms, with the jump from 1-bedroom to 2-bedroom ($69 to $134) representing the sharpest increase. The 3-bedroom sweet spot at $181 ADR offers a strong rate premium without the demand softness seen in 4-bedroom properties.

Average RevPAN by property size in Lansing

Three-bedroom properties lead in RevPAN at $59, followed closely by 2-bedrooms at $52, indicating these mid-sized configurations deliver the best revenue per available night after factoring in occupancy. Four-bedroom listings drop sharply to $30 RevPAN despite their high ADR, reflecting the challenge of filling larger properties consistently.

Average occupancy rates by property size in Lansing

Two-bedroom properties achieve the highest occupancy at 39%, with 1-bedrooms close behind at 36%, suggesting smaller units are easiest to keep booked in Lansing. Four-bedroom listings lag significantly at just 13% occupancy, signaling that demand for large group accommodations is thin in this market.

Average monthly revenue by property size in Lansing

Monthly revenue scales from $905 for studios up to $3,134 for 4-bedroom properties, with 3-bedrooms at $2,167 offering the most reliable revenue-to-effort balance. The gap between 1-bedroom ($972) and 2-bedroom ($1,670) listings is substantial, making the upgrade to a second bedroom a high-impact move for revenue.

Average annual revenue by property size in Lansing

Four-bedroom properties top the annual revenue chart at $37,611, but given their low 13% occupancy, this figure likely reflects a small sample of well-performing listings rather than a reliable market-wide expectation. Three-bedroom units at $26,008 annually offer the strongest combination of revenue potential and booking consistency for most investors.

Most common amenities for Airbnb listings in Lansing

Kitchens (100%) and parking (99%) are essentially table stakes in Lansing, while self check-in at 90% signals that guests strongly prefer contactless arrivals. A dedicated workspace in 68% of listings reflects demand from business travelers and remote workers — a differentiator worth maintaining, especially in a state capital market.

Understanding Lansing's ROI Score: 63/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Lansing's ROI score of 63 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio — the most heavily weighted factor at 40%. Occupancy stability and market growth trend both score at average levels, while the supply/demand balance rates below average, reflecting the rapid 121% year-over-year growth in listings that could pressure per-listing performance. Investors should pair these metrics with local regulatory research and property-level underwriting to validate returns before committing capital.

Short-Term Rental Regulations in Lansing

Understanding local STR regulations is essential before investing in Lansing. Here's the current regulatory landscape:

Permit Requirements

The City of Lansing and the State of Michigan may require short-term rental operators to obtain permits or register their properties before listing them on platforms like Airbnb. Investors should verify current permit requirements directly with the City of Lansing's planning or licensing department before purchasing a property.

Key Restrictions

Common STR restrictions in markets like Lansing can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may also apply to certain properties, and some neighborhoods or zoning districts could impose additional caps on the number of permitted short-term rentals.

Tax Obligations

Short-term rental operators in Michigan are generally subject to the state's use tax and may owe local occupancy or accommodations taxes in Lansing. Many booking platforms collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with a local tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lansing can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Lansing's STR market is expected to maintain moderate demand driven by its role as Michigan's state capital and home to Michigan State University. Seasonal patterns suggest revenue will continue to peak in the July–October window, with ADR potentially rising 1–3% as hosts optimize pricing for events and football weekends. However, the rapid 121% growth in listings could compress occupancy rates if demand doesn't keep pace, so investors should anticipate occupancy settling in the 32–38% range market-wide. Properties sized at 2–3 bedrooms appear best positioned to capture consistent bookings through the softer winter months."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Lansing, MI

What is the average Airbnb occupancy rate in Lansing?

The average Airbnb occupancy rate in Lansing is currently 34%, which falls below the Michigan state average of 42%. Occupancy varies significantly by property size, with 2-bedroom listings leading at 39% and 4-bedroom properties trailing at just 13%. Investors can improve on these averages through competitive pricing, strong amenity packages, and responsive guest communication.

How much do Airbnb hosts make in Lansing?

Airbnb hosts in Lansing earn an average of $1,490 per month and approximately $17,885 per year based on trailing 12-month performance data. Revenue scales meaningfully with property size — 3-bedroom listings average $2,167 per month ($26,008 annually), while 4-bedroom properties can reach $3,134 per month ($37,611 annually). Individual results depend on factors like location within Lansing, property condition, pricing strategy, and guest reviews.

Is Lansing a good market for Airbnb investment?

Lansing scores 63 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market's strongest attribute is its above-average revenue-to-price ratio, driven by affordable home values averaging $251,093 paired with reasonable rental income. While occupancy stability is average and the supply/demand balance is worth watching given rapid listing growth, the low entry cost makes Lansing an appealing option for investors seeking favorable returns relative to their initial capital outlay.

What is the average daily rate (ADR) for Airbnb in Lansing?

The average daily rate for Airbnb listings in Lansing is $125, significantly below the Michigan state average of $350. ADR scales with property size, ranging from $69 for 1-bedroom units to $232 for 4-bedroom homes. This lower ADR positions Lansing as a value-oriented market that attracts budget-conscious travelers, which can help maintain more consistent booking volume.

Are short-term rentals legal in Lansing?

Short-term rentals operate in Lansing, but specific permit requirements and regulations may apply at both the city and state level. Investors should contact the City of Lansing's licensing or planning department to confirm current rules regarding permits, zoning restrictions, occupancy limits, and any other applicable requirements before listing a property.

When is peak season for Airbnb in Lansing?

Peak season for Airbnb in Lansing runs from May through October, with the highest revenue months being July ($1,961) and August ($1,963). October also performs strongly at $1,920 in average monthly revenue, likely driven by fall events and Michigan State University's football season. The slowest period is January, when average revenue drops to $811 — roughly 41% of peak-month earnings.

How many Airbnbs are there in Lansing?

There are currently 152 active Airbnb listings in Lansing as of April 2026. The market has experienced significant growth, with a 121% year-over-year increase in active listings. The supply is dominated by 1-bedroom properties (66 listings), followed by 2-bedrooms (38) and 3-bedrooms (32), with studios (5) and 4-bedrooms (6) representing a much smaller share.

How is Airbnb revenue calculated in Lansing?

The annual and monthly revenue figures for Lansing are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls up the results into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Occupancy rates, average daily rates, and RevPAN metrics tracked over time
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple providers and proprietary Rabbu analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations and permit requirements may change; always verify current rules with city and state authorities before investing. Individual property results will vary based on location, condition, pricing strategy, and management quality.