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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Laredo appears higher risk based on current data and may require deeper, property-specific diligence to find compelling opportunities.
Laredo's short-term rental market is a small, border-city niche with just 149 active Airbnb listings and an average annual revenue of $12,658 per property. With an ADR of $126—less than half the Texas state average of $276—and occupancy sitting at 32%, the market currently presents limited upside for most investors. However, relatively affordable home values averaging $330,086 and a 140% year-over-year growth in active listings suggest growing host interest, which warrants careful, property-specific analysis before committing capital.
According to Rabbu market data, the Laredo short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 149 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $126 |
| Average Occupancy Rate | vs. 33% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $40 |
| Average Monthly Revenue | Historical 12-month average | $1,054 |
| Average Annual Revenue | Historical 12-month average | $12,658 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors exploring Laredo are typically drawn by its low entry costs relative to the rest of Texas and the potential to serve cross-border travelers and business visitors along the U.S.–Mexico corridor.
Key investment factors
"Based on current data, Laredo presents limited investment potential with an ROI score of 24 out of 100. Occupancy stability and supply/demand balance both rank below average, and the market-wide 32% occupancy rate means most properties sit empty more than two-thirds of the year. Seasonality plays a clear role—revenue peaks in July at $1,264 and dips to $851 in September—so cash-flow planning should account for meaningful swings. Investors willing to target underrepresented 4-bedroom properties and implement aggressive pricing strategies during peak months may still find workable deals, but this market demands thorough due diligence."
— Rabbu Market Analysis Team
Revenue in Laredo peaks in July at $1,264 and December at $1,236, while September marks the low point at just $851—a roughly 49% spread between the best and weakest months. This moderate seasonality means hosts should budget for softer fall months and capitalize on summer and holiday demand with dynamic pricing.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,053 |
| February |
|
$969 |
| March |
|
$1,042 |
| April |
|
$1,023 |
| May |
|
$1,085 |
| June |
|
$1,192 |
| July |
|
$1,264 |
| August |
|
$974 |
| September |
|
$851 |
| October |
|
$883 |
| November |
|
$1,081 |
| December |
|
$1,236 |
One-bedroom units dominate Laredo's supply with 55 of the 149 active listings, while 4-bedroom properties account for only 11 listings. The limited supply of larger homes could represent an opportunity for investors, particularly since 4-bedroom units generate the highest revenue and match the occupancy rates of smaller properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
55 |
| 2 bedrooms |
|
41 |
| 3 bedrooms |
|
39 |
| 4 bedrooms |
|
11 |
ADR in Laredo scales meaningfully with size, rising from $79 for 1-bedroom units to $210 for 4-bedroom properties—a 166% premium. The jump from 2-bedroom ($110) to 3-bedroom ($181) is especially steep, suggesting that larger family or group-friendly properties can command significantly higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$79 |
| 2 bedrooms |
|
$110 |
| 3 bedrooms |
|
$181 |
| 4 bedrooms |
|
$210 |
RevPAN climbs steadily from $25 for 1-bedroom units to $77 for 4-bedroom properties, confirming that larger homes deliver substantially more revenue per available night even after accounting for occupancy. The 4-bedroom tier generates more than triple the RevPAN of a 1-bedroom, making it the most efficient configuration on a per-night basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$25 |
| 2 bedrooms |
|
$40 |
| 3 bedrooms |
|
$47 |
| 4 bedrooms |
|
$77 |
Occupancy rates cluster in a narrow band, with 2-bedroom and 4-bedroom units tied at 37% and 1-bedrooms at 32%, but 3-bedroom properties lag noticeably at just 26%. Investors eyeing 3-bedroom homes should factor in that lower fill rate when projecting cash flow, despite those units carrying a higher ADR.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
32% |
| 2 bedrooms |
|
37% |
| 3 bedrooms |
|
26% |
| 4 bedrooms |
|
37% |
Monthly revenue roughly triples from 1-bedroom units ($644) to 4-bedroom properties ($1,910), driven by both higher ADR and comparable or better occupancy at the larger end. Two- and 3-bedroom units fall in the middle at $1,069 and $1,331 respectively, offering a moderate step up without the higher acquisition cost of a 4-bedroom home.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$644 |
| 2 bedrooms |
|
$1,069 |
| 3 bedrooms |
|
$1,331 |
| 4 bedrooms |
|
$1,910 |
Four-bedroom properties lead annual revenue at $22,931—nearly three times the $7,739 generated by 1-bedroom units and roughly 44% more than 3-bedroom listings at $15,982. For investors focused on maximizing gross revenue, larger properties in Laredo clearly outperform, though acquisition costs and management complexity should be weighed against those higher returns.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$7,739 |
| 2 bedrooms |
|
$12,837 |
| 3 bedrooms |
|
$15,982 |
| 4 bedrooms |
|
$22,931 |
Parking (97%) and kitchen access (95%) are near-universal among Laredo listings, reflecting guest expectations in a car-dependent border city. Self check-in (86%) and laundry (65–71%) round out the essentials, while amenities like pools (11%) and pet-friendliness (33%) remain differentiators that could help a listing stand out in this small market.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
97% |
| Kitchen |
|
95% |
| Self Check-in |
|
86% |
| Washer |
|
71% |
| Dryer |
|
65% |
| Workspace |
|
59% |
| BBQ Grill |
|
42% |
| Backyard |
|
41% |
| Patio or Balcony |
|
40% |
| Pets |
|
33% |
| Outdoor Furniture |
|
30% |
| Pool |
|
11% |
| Gym |
|
3% |
| EV Charger |
|
2% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Laredo Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Laredo's ROI Score of 24 out of 100 places it in the "Limited investment potential" band, reflecting below-average occupancy stability and a supply/demand balance that hasn't kept pace with the 140% surge in new listings. While revenue-to-price ratio and market growth trend are rated average, the combination of low occupancy and modest ADR makes it difficult for most properties to generate strong returns. Investors considering this market should pair these metrics with on-the-ground regulatory research and detailed property-level underwriting before moving forward.
Understanding local STR regulations is essential before investing in Laredo. Here's the current regulatory landscape:
Short-term rental operators in Laredo, Texas may be required to obtain a permit or register their property with the city before listing it. Investors should verify current requirements directly with the City of Laredo and the State of Texas, as local STR regulations can change.
Common restrictions that may apply to STR properties in Laredo include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules can also impose additional constraints, so investors should review any applicable covenants before purchasing a property.
STR hosts in Texas are generally subject to state hotel occupancy taxes, and Laredo may impose its own local hotel occupancy tax as well. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and city tax authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Laredo can provide current regulatory guidance.
Financing an Airbnb investment in Laredo requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Laredo's STR market is likely to remain modest in scale and revenue potential. Seasonal peaks in June, July, and December could push monthly revenues toward the $1,200–$1,264 range for well-positioned properties, but off-peak months like September may dip below $900. The rapid supply growth (140% year-over-year) without corresponding demand increases could compress occupancy further, so investors should estimate conservatively—anticipating market-wide occupancy in the 30–35% range—and focus on larger properties that command higher nightly rates."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical performance and market conditions may have shifted since the reporting period. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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