Laredo, TX Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

24 / 100

Laredo appears higher risk based on current data and may require deeper, property-specific diligence to find compelling opportunities.

Laredo Short-Term Rental Market Overview

Laredo's short-term rental market is a small, border-city niche with just 149 active Airbnb listings and an average annual revenue of $12,658 per property. With an ADR of $126—less than half the Texas state average of $276—and occupancy sitting at 32%, the market currently presents limited upside for most investors. However, relatively affordable home values averaging $330,086 and a 140% year-over-year growth in active listings suggest growing host interest, which warrants careful, property-specific analysis before committing capital.

Key Market Statistics

According to Rabbu market data, the Laredo short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 149
Average Daily Rate (ADR) vs. $276 state avg. $126
Average Occupancy Rate vs. 33% state avg. 32%
RevPAN ADR * Occupancy Rate $40
Average Monthly Revenue Historical 12-month average $1,054
Average Annual Revenue Historical 12-month average $12,658

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Laredo

Investors exploring Laredo are typically drawn by its low entry costs relative to the rest of Texas and the potential to serve cross-border travelers and business visitors along the U.S.–Mexico corridor.

Key investment factors

  • Average home values of $330,086 are well below many Texas metros, lowering the barrier to entry
  • Laredo's position as a major international trade hub generates some baseline demand from business travelers and logistics workers
  • 4-bedroom properties earn $22,931 annually with 37% occupancy, showing that larger units can outperform smaller ones significantly
  • Summer and holiday months demonstrate meaningful revenue spikes, offering opportunities for seasonal pricing optimization
  • The market's small supply of 149 listings means less saturation than major Texas cities, though demand remains proportionally limited

Expert Market Assessment

"Based on current data, Laredo presents limited investment potential with an ROI score of 24 out of 100. Occupancy stability and supply/demand balance both rank below average, and the market-wide 32% occupancy rate means most properties sit empty more than two-thirds of the year. Seasonality plays a clear role—revenue peaks in July at $1,264 and dips to $851 in September—so cash-flow planning should account for meaningful swings. Investors willing to target underrepresented 4-bedroom properties and implement aggressive pricing strategies during peak months may still find workable deals, but this market demands thorough due diligence."

— Rabbu Market Analysis Team

Understanding Laredo's ROI Score: 24/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Laredo Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Laredo's ROI Score of 24 out of 100 places it in the "Limited investment potential" band, reflecting below-average occupancy stability and a supply/demand balance that hasn't kept pace with the 140% surge in new listings. While revenue-to-price ratio and market growth trend are rated average, the combination of low occupancy and modest ADR makes it difficult for most properties to generate strong returns. Investors considering this market should pair these metrics with on-the-ground regulatory research and detailed property-level underwriting before moving forward.

Short-Term Rental Regulations in Laredo

Understanding local STR regulations is essential before investing in Laredo. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Laredo, Texas may be required to obtain a permit or register their property with the city before listing it. Investors should verify current requirements directly with the City of Laredo and the State of Texas, as local STR regulations can change.

Key Restrictions

Common restrictions that may apply to STR properties in Laredo include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules can also impose additional constraints, so investors should review any applicable covenants before purchasing a property.

Tax Obligations

STR hosts in Texas are generally subject to state hotel occupancy taxes, and Laredo may impose its own local hotel occupancy tax as well. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and city tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Laredo can provide current regulatory guidance.

Short-Term Rental Financing for Laredo

Financing an Airbnb investment in Laredo requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Laredo Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Laredo's STR market is likely to remain modest in scale and revenue potential. Seasonal peaks in June, July, and December could push monthly revenues toward the $1,200–$1,264 range for well-positioned properties, but off-peak months like September may dip below $900. The rapid supply growth (140% year-over-year) without corresponding demand increases could compress occupancy further, so investors should estimate conservatively—anticipating market-wide occupancy in the 30–35% range—and focus on larger properties that command higher nightly rates."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Laredo, TX

What is the average Airbnb occupancy rate in Laredo?
The average Airbnb occupancy rate in Laredo is currently 32%, which is just slightly below the Texas state average of 33%. Occupancy varies by property size, with 2-bedroom and 4-bedroom units performing best at 37%, while 3-bedroom properties lag at 26%. These figures reflect trailing 12-month performance across active listings in the market.
How much do Airbnb hosts make in Laredo?
On average, Airbnb hosts in Laredo earn approximately $1,054 per month or $12,658 per year based on trailing 12-month booking data. Revenue varies significantly by property size: 1-bedroom units average $7,739 annually, while 4-bedroom properties bring in around $22,931 per year. Individual results depend on factors like property quality, location within Laredo, pricing strategy, and guest experience.
Is Laredo a good market for Airbnb investment?
Laredo currently carries a Rabbu ROI Score of 24 out of 100, indicating limited investment potential based on available data. Below-average occupancy stability and supply/demand balance are the primary concerns, and the average daily rate of $126 is well under the Texas state average. That said, lower home values ($330,086 on average) mean lower entry costs, and larger properties—particularly 4-bedroom units—generate stronger returns. Investors who do thorough property-level analysis may still find opportunities, but the market as a whole requires extra caution.
What is the average daily rate (ADR) for Airbnb in Laredo?
The average daily rate for Airbnb listings in Laredo is $126, compared to the Texas state average of $276. ADR scales with property size: 1-bedroom units average $79 per night, 2-bedrooms come in at $110, 3-bedrooms at $181, and 4-bedroom properties command approximately $210 per night.
Are short-term rentals legal in Laredo?
Short-term rentals generally operate in Laredo, TX, but hosts may need to obtain permits or register their property with local authorities. Regulations can include occupancy limits, noise ordinances, and tax obligations. We recommend checking directly with the City of Laredo and reviewing any HOA covenants before listing a property.
When is peak season for Airbnb in Laredo?
Peak season for Airbnb in Laredo falls during the summer months and the holiday period. July is the highest-earning month with average revenue of $1,264, followed by December at $1,236 and June at $1,192. The slowest months are September ($851) and October ($883), so hosts should plan for a roughly $400 swing between peak and off-peak periods.
How many Airbnbs are there in Laredo?
As of April 2026, there are 149 active Airbnb listings in Laredo. The supply is led by 1-bedroom units (55 listings), followed by 2-bedrooms (41), 3-bedrooms (39), and 4-bedrooms (11). Notably, active listings have grown 140% year-over-year, signaling increasing host interest in the market.
How is Airbnb revenue calculated in Laredo?
The annual and monthly revenue figures for Laredo are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Laredo and surrounding areas
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month booking performance
  • Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Popular amenity prevalence across active listings to guide property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical performance and market conditions may have shifted since the reporting period. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.

Next Steps

Ready to invest in Laredo's short-term rental market? Take action with these resources:

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