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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Lexington offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Lexington, SC is a compact but growing short-term rental market with 40 active Airbnb listings and notable year-over-year supply growth of 77%. With an average annual revenue of $20,380 and home values around $472,912, the market offers an accessible entry point for investors looking at smaller South Carolina communities. While occupancy sits at 32% — below the state average of 38% — above-average market growth trends and a favorable supply/demand dynamic suggest this is a market still finding its footing with upside potential.
According to Rabbu market data, the Lexington short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 40 |
| Average Daily Rate (ADR) | vs. $358 state avg. | $250 |
| Average Occupancy Rate | vs. 38% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $80 |
| Average Monthly Revenue | Historical 12-month average | $1,698 |
| Average Annual Revenue | Historical 12-month average | $20,380 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Lexington for its relatively affordable property prices, above-average market growth, and proximity to Lake Murray — a regional draw that supports seasonal rental demand.
Key investment factors
"Lexington earns an Attractive Opportunity rating with a 66/100 ROI score, reflecting a market where revenue-to-price ratios and occupancy stability are solidly average while growth momentum runs above the norm. Seasonality is pronounced — revenue dips to $854 in January before climbing to $2,150 in August, so investors should plan cash reserves for the winter months. The 4-bedroom segment stands out as the clear revenue leader, pulling in over $4,000 per month on average, while the overall market still offers room for differentiation given only 40 active listings."
— Rabbu Market Analysis Team
Lexington shows clear summer-weighted seasonality, with August ($2,150) and July ($2,112) leading the year and January ($854) marking the low point — a spread of nearly $1,300. Investors should expect roughly five strong months (May through October) carrying the bulk of annual income, with winter months requiring careful cash-flow planning.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$854 |
| February |
|
$966 |
| March |
|
$1,520 |
| April |
|
$1,801 |
| May |
|
$2,005 |
| June |
|
$1,877 |
| July |
|
$2,112 |
| August |
|
$2,150 |
| September |
|
$1,832 |
| October |
|
$2,060 |
| November |
|
$1,653 |
| December |
|
$1,544 |
Supply across Lexington's 40 listings is relatively balanced, with 3-bedrooms (11) slightly leading and 4-bedrooms (6) the least common. The scarcity of 4-bedroom properties paired with their outsized revenue performance could signal a supply gap worth targeting.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
9 |
| 2 bedrooms |
|
10 |
| 3 bedrooms |
|
11 |
| 4 bedrooms |
|
6 |
ADR scales steeply with size in Lexington — from $87 for 1-bedrooms up to $357 for 4-bedrooms, roughly a 4x increase. The jump from 2-bedrooms ($118) to 3-bedrooms ($224) is particularly notable, suggesting that adding a third bedroom significantly changes the pricing tier.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$87 |
| 2 bedrooms |
|
$118 |
| 3 bedrooms |
|
$224 |
| 4 bedrooms |
|
$357 |
Four-bedroom properties deliver the highest RevPAN at $130, nearly double the $64 for 3-bedrooms and over 3.5x the $35–$37 range seen in smaller units. This confirms that larger properties not only command higher nightly rates but also convert that pricing advantage into superior per-night revenue after accounting for occupancy.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$35 |
| 2 bedrooms |
|
$37 |
| 3 bedrooms |
|
$64 |
| 4 bedrooms |
|
$130 |
One-bedroom units lead occupancy at 40%, while 3-bedrooms trail at 29% — yet the higher ADR of larger properties more than compensates for lower fill rates. The 4-bedroom segment maintains a respectable 36% occupancy, which combined with its $357 ADR produces the strongest overall revenue performance in the market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
40% |
| 2 bedrooms |
|
32% |
| 3 bedrooms |
|
29% |
| 4 bedrooms |
|
36% |
Four-bedroom listings dominate monthly earnings at $4,056 — more than double the $1,886 generated by 2-bedrooms and over five times the $750 that 1-bedrooms produce. Interestingly, 2-bedroom and 3-bedroom properties earn nearly identical monthly revenue ($1,886 vs. $1,817), suggesting the added cost of a third bedroom may not justify itself until you scale up to four.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$750 |
| 2 bedrooms |
|
$1,886 |
| 3 bedrooms |
|
$1,817 |
| 4 bedrooms |
|
$4,056 |
At $48,683 per year, 4-bedroom properties in Lexington generate more than twice the revenue of 2-bedroom ($22,639) or 3-bedroom ($21,813) units, making them the clearest path to stronger returns. One-bedroom listings at $9,002 annually may struggle to cover operating costs, positioning them as supplementary income rather than primary investment vehicles.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$9,002 |
| 2 bedrooms |
|
$22,639 |
| 3 bedrooms |
|
$21,813 |
| 4 bedrooms |
|
$48,683 |
Kitchen and parking top the amenity list at 95% prevalence each, signaling that guests in Lexington expect a home-like, car-dependent experience. Lake access (15%) and waterfront positioning (23%) remain differentiators rather than table stakes, offering hosts who can provide water-adjacent experiences a meaningful competitive edge.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
95% |
| Parking |
|
95% |
| Self Check-in |
|
85% |
| Washer |
|
83% |
| Dryer |
|
83% |
| Backyard |
|
78% |
| Patio or Balcony |
|
73% |
| Workspace |
|
68% |
| BBQ Grill |
|
65% |
| Outdoor Furniture |
|
60% |
| Pets |
|
33% |
| Pool |
|
25% |
| Waterfront |
|
23% |
| Lake Access |
|
15% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Lexington Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Lexington's ROI score of 66 out of 100 places it in the Attractive Opportunity band, reflecting average revenue-to-price ratios and occupancy stability alongside an above-average market growth trend. The rapid expansion in listings suggests a market where demand is catching up to an underserved supply base, though the average occupancy of 32% means hosts need strong pricing and amenity strategies to maximize returns. Investors should pair this data with on-the-ground regulatory research and property-specific analysis to identify the configurations — particularly 4-bedrooms — that best capitalize on Lexington's growth trajectory.
Understanding local STR regulations is essential before investing in Lexington. Here's the current regulatory landscape:
Short-term rental operators in Lexington, South Carolina may need to obtain a business license or STR permit from the Town of Lexington or Lexington County. Investors should verify current registration and permitting requirements directly with local authorities before listing a property.
Common restrictions in South Carolina municipalities can include occupancy limits based on bedroom count, noise ordinances, parking requirements, and minimum-stay rules. HOA covenants may impose additional limitations, so it's important to review any community-level restrictions alongside municipal regulations before purchasing.
STR hosts in South Carolina are generally subject to state sales tax and local accommodations tax on rental income. Many booking platforms collect and remit these taxes on behalf of hosts, but operators should confirm their obligations with the South Carolina Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lexington can provide current regulatory guidance.
Financing an Airbnb investment in Lexington requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Lexington's rapid listing growth (77% year-over-year) is expected to moderate as the market matures, though demand from lake visitors and regional travelers should continue to strengthen during warmer months. Revenue peaks in July and August suggest the summer corridor will remain the primary earnings driver, with ADR potentially edging up 2–4% as hosts refine pricing strategies. Occupancy rates may stabilize in the 30–35% range market-wide, though well-positioned 4-bedroom properties could outperform significantly given their strong RevPAN of $130."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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