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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Lincoln City offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Lincoln City sits along Oregon's central coast and draws a steady stream of vacationers seeking beaches, tide pools, and small-town charm — all of which fuel short-term rental demand. With 526 active Airbnb listings, an average annual revenue of $39,435, and a market-average ADR of $205 (well below the $383 state average), the market offers a relatively accessible entry point for coastal STR investing. The ROI score of 60 out of 100 signals an attractive opportunity where revenue-to-price dynamics are balanced, though investors should note the 28% average occupancy rate, which reflects the market's seasonal nature.
According to Rabbu market data, the Lincoln City short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 526 |
| Average Daily Rate (ADR) | vs. $383 state avg. | $205 |
| Average Occupancy Rate | vs. 33% state avg. | 28% |
| RevPAN | ADR * Occupancy Rate | $57 |
| Average Monthly Revenue | Historical 12-month average | $3,286 |
| Average Annual Revenue | Historical 12-month average | $39,435 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Lincoln City appeals to investors seeking affordable coastal exposure with steady vacation-driven demand and manageable competition relative to Oregon's higher-priced markets.
Key investment factors
"Lincoln City presents a moderate-to-attractive opportunity for STR investors who understand and plan around its seasonal cash-flow profile. Summer months — July and August in particular — generate nearly four times the revenue of the slowest winter months, so budgeting for lean periods is critical. The revenue-to-price ratio and occupancy stability both sit at average levels according to Rabbu's analysis, meaning returns are achievable but not outsized. Investors who target larger properties and equip them with in-demand amenities like hot tubs and beach access can meaningfully outperform the market average."
— Rabbu Market Analysis Team
Lincoln City's revenue profile is heavily seasonal, with August ($6,556) and July ($6,052) generating roughly four times the revenue of the slowest month, January ($1,607). The summer surge from June through September accounts for the lion's share of annual income, making cash-flow planning for the November–February dip essential for investors.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,607 |
| February |
|
$1,918 |
| March |
|
$3,308 |
| April |
|
$2,533 |
| May |
|
$2,938 |
| June |
|
$3,797 |
| July |
|
$6,052 |
| August |
|
$6,556 |
| September |
|
$3,711 |
| October |
|
$2,802 |
| November |
|
$2,313 |
| December |
|
$1,895 |
One-bedroom units dominate supply with 181 listings, followed by 2-bedroom (122) and 3-bedroom (115) properties, while 5-bedroom homes represent just 27 listings. The scarcity of larger homes — combined with their outsized revenue potential — may signal an underserved segment worth targeting.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
12 |
| 1 bedroom |
|
181 |
| 2 bedrooms |
|
122 |
| 3 bedrooms |
|
115 |
| 4 bedrooms |
|
67 |
| 5 bedrooms |
|
27 |
ADR scales steeply with size in Lincoln City, climbing from $114 for 1-bedroom units to $422 for 5-bedroom properties — nearly a 4x premium. The jump from 3-bedroom ($241) to 4-bedroom ($322) is particularly notable, suggesting that group-friendly homes command a meaningful rate advantage.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$156 |
| 1 bedroom |
|
$114 |
| 2 bedrooms |
|
$190 |
| 3 bedrooms |
|
$241 |
| 4 bedrooms |
|
$322 |
| 5 bedrooms |
|
$422 |
Five-bedroom properties lead RevPAN by a wide margin at $155, more than double the next closest size (4-bedroom at $72) and five times the 1-bedroom figure of $31. This gap highlights how larger homes combine higher rates and stronger occupancy to deliver far superior revenue per available night.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$45 |
| 1 bedroom |
|
$31 |
| 2 bedrooms |
|
$59 |
| 3 bedrooms |
|
$61 |
| 4 bedrooms |
|
$72 |
| 5 bedrooms |
|
$155 |
Occupancy rates cluster in a narrow 23–31% band for most property sizes, but 5-bedroom homes stand out at 37% — the highest in the market. The consistently higher fill rate for the largest homes suggests strong group and family demand, while 4-bedroom properties at 23% may reflect pricing sensitivity or positioning challenges.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
29% |
| 1 bedroom |
|
28% |
| 2 bedrooms |
|
31% |
| 3 bedrooms |
|
26% |
| 4 bedrooms |
|
23% |
| 5 bedrooms |
|
37% |
Five-bedroom properties top the monthly revenue chart at $7,679, nearly double the 4-bedroom average of $4,379 and over 3.5 times the 1-bedroom figure of $2,093. Even studios outperform 1-bedrooms at $2,937 per month, suggesting that the smallest units face stiffer rate competition in this coastal market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$2,937 |
| 1 bedroom |
|
$2,093 |
| 2 bedrooms |
|
$3,935 |
| 3 bedrooms |
|
$3,633 |
| 4 bedrooms |
|
$4,379 |
| 5 bedrooms |
|
$7,679 |
Annual revenue ranges from $25,122 for 1-bedroom units up to $92,154 for 5-bedroom homes, illustrating a steep return curve favoring larger configurations. Four-bedroom properties generate $52,559 annually, making them a solid middle-ground option for investors who want higher returns without the acquisition cost of a 5-bedroom coastal home.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$35,249 |
| 1 bedroom |
|
$25,122 |
| 2 bedrooms |
|
$47,225 |
| 3 bedrooms |
|
$43,607 |
| 4 bedrooms |
|
$52,559 |
| 5 bedrooms |
|
$92,154 |
Kitchens (98%) and parking (97%) are near-universal, reflecting the self-catering, drive-to nature of Lincoln City's vacation market. Beach access (55%), hot tubs (48%), and BBQ grills (56%) appear in roughly half of listings, signaling that these amenities are becoming baseline guest expectations rather than differentiators — investors who include all of them position their property competitively.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Parking |
|
97% |
| Self Check-in |
|
88% |
| Patio or Balcony |
|
79% |
| Washer |
|
61% |
| Dryer |
|
61% |
| BBQ Grill |
|
56% |
| Beach Access |
|
55% |
| Waterfront |
|
50% |
| Workspace |
|
49% |
| Hot Tub |
|
48% |
| Outdoor Furniture |
|
41% |
| Pets |
|
36% |
| Pool |
|
33% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Lincoln City Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Lincoln City's ROI score of 60 out of 100 places it in the 'Attractive Opportunity' band, reflecting a balanced relationship between rental revenue and property costs. Revenue-to-price ratio and occupancy stability both register at average levels, while market growth trend scores below average — a signal that rapid appreciation or demand surges aren't expected. Investors should pair these metrics with on-the-ground regulatory research and property-level underwriting to validate whether specific deals pencil out.
Understanding local STR regulations is essential before investing in Lincoln City. Here's the current regulatory landscape:
Lincoln City, Oregon may require short-term rental operators to obtain a vacation rental permit or business license before listing a property. Investors should verify current permit requirements directly with the City of Lincoln City and Lincoln County planning departments, as rules can change.
Common restrictions in Oregon coastal markets include occupancy limits tied to the number of bedrooms, minimum-stay requirements during certain periods, noise and parking regulations, and potential caps on the total number of permitted rentals in specific zones. HOA covenants can add additional layers of restriction, so reviewing CC&Rs before purchasing is essential.
Short-term rental operators in Oregon are typically subject to state lodging taxes, local transient room taxes, and potentially tourism-related assessments. Many booking platforms collect and remit some of these taxes on behalf of hosts, but operators should confirm their full tax obligations with Lincoln County and the Oregon Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lincoln City can provide current regulatory guidance.
Financing an Airbnb investment in Lincoln City requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Lincoln City's STR market is expected to follow its established seasonal rhythm, with peak revenue concentrated in July and August and softer months from November through February. ADR may see modest increases of 1–3% as coastal Oregon continues to attract drive-market travelers from Portland and the Willamette Valley, though the below-average market growth trend suggests supply expansion could temper gains. Occupancy is likely to hover in the 27–30% range on an annual basis, with summer months carrying the bulk of cash flow. Investors targeting larger properties — particularly 5-bedroom homes — stand to benefit most from the pronounced summer surge."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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