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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Livingston presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Livingston, TN is a small, emerging short-term rental market with just 14 active Airbnb listings and an average annual revenue of $13,189 per property. While the average daily rate of $120 sits well below the Tennessee state average of $309, the market has seen explosive year-over-year listing growth of 238%, signaling rising investor interest. Revenue peaks sharply in July at $2,131, suggesting seasonal demand tied to outdoor recreation and lake access in the Upper Cumberland region.
According to Rabbu market data, the Livingston short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 14 |
| Average Daily Rate (ADR) | vs. $309 state avg. | $120 |
| Average Occupancy Rate | vs. 29% state avg. | 18% |
| RevPAN | ADR * Occupancy Rate | $21 |
| Average Monthly Revenue | Historical 12-month average | $1,099 |
| Average Annual Revenue | Historical 12-month average | $13,189 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Livingston for its early-stage growth dynamics, low competition, and proximity to outdoor recreation amenities that drive seasonal tourism demand.
Key investment factors
"Livingston presents a competitive but early-stage opportunity that rewards patient, selective investors. The ROI score of 54 out of 100 reflects below-average revenue-to-price ratios and occupancy stability, tempered by encouraging growth trends and a healthy supply/demand balance. Seasonality is pronounced — July revenue of $2,131 dwarfs the February low of $583, creating a roughly 3.7x spread between peak and trough months. Investors who can manage cash flow through slower winter and spring periods while capitalizing on robust summer demand will be best positioned to benefit as this market develops."
— Rabbu Market Analysis Team
Livingston's revenue cycle is heavily seasonal, peaking in July at $2,131 and bottoming out in February at $583 — a spread of nearly $1,550. The summer months (June–August) are the clear revenue drivers, while winter and early spring represent the softest periods, signaling that investors should plan cash reserves to bridge off-peak months.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$945 |
| February |
|
$583 |
| March |
|
$1,074 |
| April |
|
$725 |
| May |
|
$1,100 |
| June |
|
$1,325 |
| July |
|
$2,131 |
| August |
|
$1,410 |
| September |
|
$967 |
| October |
|
$1,030 |
| November |
|
$1,047 |
| December |
|
$847 |
The entire trackable supply in Livingston consists of 1-bedroom properties, with all 7 reported listings in this category. This extremely narrow size distribution could represent an opportunity for investors willing to bring larger, differentiated properties to market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
7 |
One-bedroom listings in Livingston command an ADR of $79, which is modest but consistent with the market's positioning as a budget-friendly rural destination. The market-wide ADR of $120 suggests that unlisted or less common property types may achieve higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$79 |
One-bedroom properties generate a RevPAN of just $12, reflecting the combination of low ADR and low occupancy (16%). This metric underscores that revenue per available night is constrained, and investors would need to improve occupancy or pricing to meaningfully increase returns.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$12 |
One-bedroom listings average 16% occupancy, meaning properties sit empty the vast majority of nights. This low utilization rate suggests that demand is concentrated in narrow seasonal windows, making cash-flow consistency a key challenge for investors in this size category.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
16% |
One-bedroom properties bring in an average of $872 per month, falling below the market-wide average of $1,099. This gap hints that larger or more unique properties in the broader market data may be pulling up the overall average despite not appearing in the size breakdown.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$872 |
At $10,466 per year, 1-bedroom listings offer limited absolute revenue, making them most viable for investors with low acquisition costs or those using STR income to supplement a primary-use property. Higher-bedroom configurations, if introduced, could potentially capture stronger annual returns given the current gap between size-specific and market-wide averages.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$10,466 |
Parking is universal across Livingston listings (100%), followed by kitchen access (86%) and a cluster of amenities — dryer, outdoor furniture, self check-in, and washer — each at 79%. Lake access appears in 21% of listings, signaling that waterfront positioning is a meaningful differentiator that investors can leverage to command premium rates in this recreation-oriented market.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
86% |
| Dryer |
|
79% |
| Outdoor Furniture |
|
79% |
| Self Check-in |
|
79% |
| Washer |
|
79% |
| Patio or Balcony |
|
64% |
| Workspace |
|
57% |
| Backyard |
|
50% |
| Pets |
|
43% |
| BBQ Grill |
|
36% |
| Lake Access |
|
21% |
| Waterfront |
|
7% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Livingston Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
Livingston's ROI score of 54 out of 100 places it in the 'Competitive Opportunity' band, meaning the market shows promise but requires more selective deal sourcing to achieve strong returns. The below-average marks on revenue-to-price ratio and occupancy stability reflect current challenges with low utilization and modest revenue relative to home values, while above-average growth trends and supply/demand balance point to a market that's still developing. Investors should pair this data with thorough local regulatory research and a realistic assessment of seasonal cash-flow variability before committing capital.
Understanding local STR regulations is essential before investing in Livingston. Here's the current regulatory landscape:
Short-term rental operators in Livingston, Tennessee may be required to obtain a business license or STR permit from the city or Overton County. Investors should verify current registration requirements directly with local government offices before listing a property.
Common STR restrictions in small Tennessee markets can include occupancy limits, noise ordinances, parking requirements, and minimum stay durations. HOA covenants may also apply in certain neighborhoods, so it's important to review any deed restrictions or community rules before purchasing.
Tennessee imposes state and local sales taxes as well as occupancy taxes on short-term rentals, and platforms like Airbnb often collect and remit some of these on behalf of hosts. Investors should confirm their specific obligations with the Tennessee Department of Revenue and Overton County to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Livingston can provide current regulatory guidance.
Financing an Airbnb investment in Livingston requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Livingston's STR market is likely to continue expanding as new investors enter, drawn by above-average market growth trends and favorable supply/demand dynamics. However, occupancy currently sits at just 18% — well below the 29% state average — so newcomers should expect gradual demand-side catch-up rather than immediate high utilization. Summer months will remain the primary revenue driver, with July revenues potentially reaching $2,000–$2,200 per listing. Investors who price competitively and target peak-season visitors may see occupancy improvements in the 20–25% range as the market matures."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property performance will vary based on location, condition, pricing strategy, and management quality.
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