Lowell, AR Airbnb Market Data, Statistics, and Occupancy Rates

Lowell Short-Term Rental Market Overview

Lowell, AR is a compact short-term rental market with just 16 active Airbnb listings, offering investors a low-competition environment in Northwest Arkansas — one of the fastest-growing corridors in the state. With an average daily rate of $215, which outpaces the Arkansas state average of $192, the market demonstrates pricing power despite a modest 19% occupancy rate. The favorable supply/demand balance and proximity to regional attractions make Lowell worth watching, though the below-average revenue-to-price ratio means investors should sharpen their pencils before committing.

Key Market Statistics

According to Rabbu market data, the Lowell short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Lowell

Lowell appeals to investors seeking an early-stage market with limited competition and pricing that already exceeds state averages, supported by a favorable supply/demand dynamic in Northwest Arkansas.

Expert Market Assessment

"Lowell presents a moderate opportunity for STR investors willing to navigate a nascent market with clear seasonal dynamics. Revenue peaks strongly in July at $3,143 per month and drops sharply in winter, with February bottoming out at $1,069 — a spread that demands careful cash-flow planning. The ROI score of 55 out of 100 reflects an "Attractive Opportunity" rating, tempered by a below-average revenue-to-price ratio given the $515,036 average home value against $26,616 in annual revenue. Investors who can acquire below-market or optimize occupancy beyond the current 19% average stand to meaningfully improve returns in this undersupplied corner of Northwest Arkansas."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Lowell

Average revenue by month in Lowell

Lowell's revenue cycle shows pronounced seasonality, peaking in July at $3,143 and bottoming out in February at $1,069 — nearly a 3x spread. The May-through-October window consistently delivers above-average monthly revenue, making summer and early fall the primary earning season for investors.

Active Airbnb listings by property size in Lowell

The entire reportable supply in Lowell consists of 3-bedroom properties, with 9 active listings in that category. This concentration signals that other bedroom counts are either absent or too few to report, which could represent an opportunity for investors willing to differentiate with smaller or larger configurations.

Average daily rate (ADR) by property size in Lowell

Three-bedroom properties in Lowell command an ADR of $161, which is notably below the market-wide average of $215 — suggesting that higher-priced listings outside the 3-bedroom category are pulling the overall average up. Investors focused on 3-bedroom acquisitions should calibrate revenue expectations to this more specific rate.

Average RevPAN by property size in Lowell

Three-bedroom listings generate a RevPAN of $34, reflecting the combination of a $161 ADR and 21% occupancy. This figure underscores that improving occupancy rates even modestly could have a meaningful impact on per-night revenue yield for this property size.

Average occupancy rates by property size in Lowell

Three-bedroom properties in Lowell average a 21% occupancy rate, slightly above the market-wide 19% figure but still well below the state average of 26%. This leaves significant headroom for hosts who invest in listing optimization, competitive pricing, and guest experience improvements.

Average monthly revenue by property size in Lowell

Three-bedroom listings earn an average of $2,025 per month, which falls modestly below the market-wide average of $2,218. The gap hints that non-3-bedroom properties (not individually reported due to small sample sizes) may be contributing higher monthly revenues to the overall market figure.

Average annual revenue by property size in Lowell

At $24,309 in annual revenue, 3-bedroom properties represent the baseline earning potential in Lowell. Against an average home value of $515,036, this translates to a gross yield of roughly 4.7%, reinforcing the importance of below-market acquisition pricing or operational outperformance to hit attractive return targets.

Most common amenities for Airbnb listings in Lowell

Every listed property in Lowell offers a backyard, kitchen, and self check-in — these are table stakes for competing in this market. Outdoor living amenities like BBQ grills (81%), outdoor furniture (81%), and patios (81%) are also highly prevalent, signaling that guests expect a home-like outdoor experience, while waterfront and lake access (31–38%) could serve as premium differentiators.

Understanding Lowell's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Lowell's ROI score of 55 out of 100 places it in the "Attractive Opportunity" band, reflecting a market with genuine potential that requires careful execution to unlock. The above-average supply/demand balance is the standout positive factor, while the below-average revenue-to-price ratio and market growth trend temper the overall score — meaning the numbers work best for investors who can acquire below the $515K average or push occupancy meaningfully above 19%. Pairing this data with thorough local regulatory research and a clear operational plan will help determine whether Lowell fits your investment criteria.

Short-Term Rental Regulations in Lowell

Understanding local STR regulations is essential before investing in Lowell. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Lowell, Arkansas may be required to obtain permits or register their property with local authorities. Investors should verify current STR permit requirements with the City of Lowell and Benton County before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and minimum stay provisions. Additionally, investors should check for any HOA covenants or neighborhood-specific rules that could limit short-term rental activity in certain subdivisions.

Tax Obligations

STR hosts in Arkansas are typically subject to state and local sales tax as well as any applicable tourism or occupancy taxes. Many booking platforms collect and remit these taxes automatically, but hosts should confirm compliance with the Arkansas Department of Finance and Administration.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lowell can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Lowell's STR market is likely to see continued supply growth given the 145% year-over-year increase in active listings, which could put some pressure on occupancy if demand doesn't keep pace. Seasonal patterns suggest summer months (June through August) will remain the revenue engine, with monthly earnings potentially reaching $2,700–$3,100 during peak periods. ADR may hold steady or see modest gains of 1–3% given the market's pricing advantage over the state average, though occupancy improvements will be the key lever for meaningful revenue growth. Investors should plan conservatively around winter softness, when monthly revenue can dip below $1,100."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Lowell, AR

What is the average Airbnb occupancy rate in Lowell?

The average Airbnb occupancy rate in Lowell is currently 19%, which falls below the Arkansas state average of 26%. For 3-bedroom properties specifically, occupancy sits at 21%. These figures suggest there's room for well-positioned listings to outperform the market average through competitive pricing and strong guest experiences.

How much do Airbnb hosts make in Lowell?

Based on trailing 12-month data, Airbnb hosts in Lowell earn an average of $2,218 per month, which translates to approximately $26,616 per year. Earnings vary significantly by season — July is the strongest month at $3,143, while February is the softest at $1,069. Individual results depend on property quality, pricing strategy, and how effectively hosts manage their listings.

Is Lowell a good market for Airbnb investment?

Lowell earns an ROI score of 55 out of 100, categorized as an "Attractive Opportunity." The market benefits from an above-average supply/demand balance and ADR that exceeds the state average at $215 per night. However, the below-average revenue-to-price ratio — driven by a $515,036 average home value against roughly $26,600 in annual revenue — means investors need to be strategic about acquisition costs and occupancy optimization to achieve strong returns.

What is the average daily rate (ADR) for Airbnb in Lowell?

The average daily rate for Airbnb listings in Lowell is $215, which is about 12% higher than the Arkansas state average of $192. For 3-bedroom properties, which make up the bulk of the market, the ADR is $161. This pricing power suggests guests value what Lowell-area properties offer, though the gap between the market-wide ADR and the 3-bedroom segment indicates some variation across property types.

Are short-term rentals legal in Lowell?

Short-term rentals are generally permitted in Lowell, AR, though operators should verify any local permit or registration requirements with the City of Lowell and Benton County. Regulations can change, so it's important to confirm zoning rules, HOA restrictions, and any applicable licensing before purchasing or listing a property. Consulting with a local real estate attorney familiar with STR regulations is always a prudent step.

When is peak season for Airbnb in Lowell?

Peak season in Lowell runs from June through October, with July topping the charts at $3,143 in average monthly revenue. The summer months of June ($2,757) and August ($2,763) are also strong, and fall holds up well with September at $2,610 and October at $2,701. Winter months from December through February represent the off-season, with revenue dipping to $1,069–$1,678.

How many Airbnbs are there in Lowell?

There are currently 16 active Airbnb listings in Lowell as of April 2026. The market has seen significant growth, with a 145% year-over-year increase in active listings. Despite this growth, the overall supply remains small, which contributes to the market's above-average supply/demand balance rating.

How is Airbnb revenue calculated in Lowell?

The annual and monthly revenue figures for Lowell are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Lowell, AR market
• Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
• Monthly and annual revenue trends based on trailing 12-month booking performance
• Property size breakdowns for listings, rates, occupancy, and revenue
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations can change; always verify with municipal and state authorities before investing. Individual property results may vary significantly based on location within the market, property condition, management quality, and pricing strategy.