Lufkin, TX Airbnb Market Data, Statistics, and Occupancy Rates

Lufkin Short-Term Rental Market Overview

Lufkin, TX is a small East Texas market with 47 active Airbnb listings and an average daily rate of $158—well below the $276 state average—making it an accessible entry point for investors seeking affordable acquisition costs. Average annual revenue sits at $18,250 against average home values of $325,572, and with listing growth at 106% year-over-year, the market is attracting increasing investor attention. The competitive ROI score of 54 out of 100 suggests opportunity exists but requires careful deal selection, particularly given below-average occupancy stability.

Key Market Statistics

According to Rabbu market data, the Lufkin short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Lufkin

Lufkin appeals to investors looking for below-average entry costs in Texas with moderate rental demand driven by local industry and regional travel.

Expert Market Assessment

"Lufkin represents a moderate opportunity for STR investors willing to be selective. The market's 32% average occupancy rate sits just below the state average of 33%, and below-average occupancy stability means revenue can fluctuate meaningfully month to month—February dips to $1,076 while May peaks at $1,928. Three-bedroom properties clearly outperform, generating $24,051 in average annual revenue and the highest RevPAN at $62, which suggests investors should focus on larger homes to maximize returns. With rapid supply growth and average competitive dynamics, success here will hinge on property quality and pricing discipline rather than simply entering the market."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Lufkin

Average revenue by month in Lufkin

Revenue in Lufkin peaks in May at $1,928 and dips to its lowest point in February at $1,076, creating an $852 seasonal spread that investors need to plan around. The spring-to-early-summer window (March through June) consistently outperforms the rest of the year, while late summer through winter stays relatively flat in the $1,300–$1,500 range.

Active Airbnb listings by property size in Lufkin

Three-bedroom properties dominate Lufkin's supply with 20 of the 47 active listings, followed by 1-bedrooms (12) and 2-bedrooms (9). The relatively thin 2-bedroom inventory could represent a gap, though the segment's lower occupancy and RevPAN suggest demand may simply favor larger homes in this market.

Average daily rate (ADR) by property size in Lufkin

ADR scales predictably with size in Lufkin: 1-bedrooms average $86, 2-bedrooms $143, and 3-bedrooms $186 per night. The jump from 1-bedroom to 2-bedroom pricing is the steepest at 66%, suggesting the added space commands a significant premium with guests.

Average RevPAN by property size in Lufkin

Three-bedroom properties deliver the strongest RevPAN at $62, more than double the $28 earned by 1-bedroom units and well ahead of 2-bedrooms at $36. This makes 3-bedroom homes the clearest performer when factoring in both rate and occupancy together.

Average occupancy rates by property size in Lufkin

One-bedroom and 3-bedroom listings share the highest occupancy at 33%, while 2-bedroom properties trail noticeably at 25%. The lower 2-bedroom occupancy combined with middling RevPAN suggests this size faces a demand gap between budget-conscious solo travelers and families or groups seeking more space.

Average monthly revenue by property size in Lufkin

Monthly revenue increases steadily with property size: 1-bedrooms average $835, 2-bedrooms $1,377, and 3-bedrooms lead at $2,004. The 3-bedroom tier generates nearly 2.4 times the monthly income of a 1-bedroom, making it the most compelling option for cash flow.

Average annual revenue by property size in Lufkin

Three-bedroom properties generate an average of $24,051 annually, outpacing 2-bedrooms ($16,535) and 1-bedrooms ($10,024) by a wide margin. For investors weighing acquisition costs against income potential, the 3-bedroom configuration offers the strongest revenue runway in Lufkin's current market.

Most common amenities for Airbnb listings in Lufkin

Parking is universal at 100% of listings, and kitchens (98%), washers (94%), and dryers (92%) are near-standard—making these table-stakes amenities rather than differentiators. Investors looking to stand out should note that pet-friendliness (36%), EV chargers (6%), and lake access (4%) remain rare, offering potential upside for listings that can credibly add these features.

Understanding Lufkin's ROI Score: 54/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Lufkin's ROI Score of 54 out of 100 places it in the Competitive Opportunity band, indicating that while the market has real potential, investors need to be more selective about which properties they pursue. The revenue-to-price ratio and market growth trend both rate as average, but below-average occupancy stability is the primary drag on the score—meaning income consistency is less reliable than in stronger markets. Pairing this data with thorough local regulatory research and a focus on 3-bedroom properties, which show the best RevPAN, will help investors identify deals that outperform the market average.

Short-Term Rental Regulations in Lufkin

Understanding local STR regulations is essential before investing in Lufkin. Here's the current regulatory landscape:

Permit Requirements

Investors operating short-term rentals in Lufkin, TX should verify whether the city requires a specific STR permit or business registration, as Texas municipalities vary widely in their licensing requirements. Checking directly with Lufkin city offices and Angelina County is the most reliable way to confirm current rules before listing a property.

Key Restrictions

Common STR restrictions in Texas cities can include occupancy limits, minimum-stay requirements, noise ordinances, and parking mandates. HOA covenants may impose additional limitations on short-term rental activity, so investors should review any deed restrictions or community rules that apply to their target property.

Tax Obligations

Texas imposes a 6% state hotel occupancy tax on short-term rentals, and Lufkin may levy its own local hotel occupancy tax on top of that. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Texas Comptroller's office to stay compliant.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lufkin can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Lufkin's STR market is likely to see continued supply growth as new hosts enter the market, which could put modest pressure on occupancy rates that already sit around 32%. Seasonal patterns suggest revenue will peak in the May–June window, with softer months like February and December pulling annual averages down. ADR may see incremental gains of 1–3% as hosts optimize pricing, but investors should plan for occupancy in the 30–35% range and budget conservatively. Markets at this stage of growth often reward operators who differentiate on amenities and guest experience."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Lufkin, TX

What is the average Airbnb occupancy rate in Lufkin?

The average Airbnb occupancy rate in Lufkin is currently 32%, which is just below the Texas state average of 33%. Occupancy varies by property size, with 1-bedroom and 3-bedroom listings both averaging 33%, while 2-bedroom properties lag at 25%. These figures reflect trailing performance and individual results will depend on pricing strategy, listing quality, and seasonal timing.

How much do Airbnb hosts make in Lufkin?

On average, Airbnb hosts in Lufkin earn approximately $1,520 per month or $18,250 per year based on trailing 12-month booking data. Earnings vary significantly by property size: 1-bedroom listings average $10,024 annually, 2-bedrooms bring in about $16,535, and 3-bedroom properties lead at $24,051 per year. Actual revenue depends on factors like property condition, amenities, and how effectively hosts manage pricing.

Is Lufkin a good market for Airbnb investment?

Lufkin earns a Rabbu ROI Score of 54 out of 100, placing it in the 'Competitive Opportunity' category. The market offers affordable entry points with average home values of $325,572 and a below-state-average ADR of $158, but occupancy stability is below average, meaning income can be uneven. Investors who target 3-bedroom properties and manage operations efficiently are best positioned to capture the strongest returns in this market.

What is the average daily rate (ADR) for Airbnb in Lufkin?

The average daily rate for Airbnb listings in Lufkin is $158, compared to the Texas state average of $276. ADR scales with property size: 1-bedroom units average $86, 2-bedrooms come in at $143, and 3-bedroom listings command $186 per night. The lower ADR relative to the state reflects Lufkin's positioning as a more affordable, smaller market.

Are short-term rentals legal in Lufkin?

Short-term rentals operate in Lufkin, TX, as evidenced by 47 active Airbnb listings in the market. However, specific permit requirements, zoning rules, and registration obligations can vary, so investors should verify current regulations directly with the City of Lufkin and Angelina County before purchasing or listing a property. Texas state hotel occupancy taxes also apply to short-term rentals.

When is peak season for Airbnb in Lufkin?

Peak season for Airbnb in Lufkin runs from March through June, with May delivering the highest average monthly revenue at $1,928 and June close behind at $1,860. The slowest months are February ($1,076) and December ($1,328). This roughly $850 spread between peak and off-peak months means investors should plan for meaningful seasonal revenue variation.

How many Airbnbs are there in Lufkin?

As of April 2026, there are 47 active Airbnb listings in Lufkin. The supply is dominated by 3-bedroom properties (20 listings), followed by 1-bedrooms (12) and 2-bedrooms (9). Year-over-year listing growth stands at 106%, indicating the market is expanding rapidly with new supply entering.

How is Airbnb revenue calculated in Lufkin?

The annual and monthly revenue figures for Lufkin are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Lufkin and surrounding areas
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.