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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Lutz presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Lutz, FL is a suburban community north of Tampa with 132 active Airbnb listings and an average annual revenue of $22,056 per property. While the market's ADR of $194 sits well below the Florida state average of $498, the area's appeal to families and groups — especially for larger properties — creates pockets of strong earning potential. With a 143% year-over-year increase in active listings, investor interest is clearly surging, though occupancy at 40% trails the 54% state average, signaling that selective deal sourcing will be essential.
According to Rabbu market data, the Lutz short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 132 |
| Average Daily Rate (ADR) | vs. $498 state avg. | $194 |
| Average Occupancy Rate | vs. 54% state avg. | 40% |
| RevPAN | ADR * Occupancy Rate | $77 |
| Average Monthly Revenue | Historical 12-month average | $1,838 |
| Average Annual Revenue | Historical 12-month average | $22,056 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Lutz attracts investor attention due to its proximity to Tampa's economic base and Florida's year-round travel demand, though tighter competition requires careful property selection.
Key investment factors
"Lutz presents a competitive opportunity where the right property type can still generate meaningful returns, but the overall market demands disciplined underwriting. Seasonality is pronounced: March leads with $2,998 in average monthly revenue, while September dips to just $1,268 — a spread of nearly 58%. The rapid expansion in supply, paired with below-average occupancy and a modest revenue-to-price ratio against an average home value of $745,167, means investors should focus on properties that can differentiate through size, amenities, or location rather than relying on market-wide tailwinds."
— Rabbu Market Analysis Team
Revenue peaks sharply in March at $2,998 and hits its low point in September at $1,268 — a gap of over $1,700 that highlights significant seasonality. Investors should budget for a roughly 58% revenue swing between peak and trough months, with a secondary uptick in December and January providing some winter-season support.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,969 |
| February |
|
$2,254 |
| March |
|
$2,998 |
| April |
|
$1,885 |
| May |
|
$1,737 |
| June |
|
$1,548 |
| July |
|
$1,831 |
| August |
|
$1,638 |
| September |
|
$1,268 |
| October |
|
$1,473 |
| November |
|
$1,510 |
| December |
|
$1,940 |
One-bedroom units dominate the Lutz supply with 53 of 132 listings (40%), while 2-bedroom properties are notably scarce at just 15 listings. This gap could signal an underserved niche, particularly since 2-bedroom units post the third-highest occupancy rate and generate solid RevPAN relative to their ADR.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
7 |
| 1 bedroom |
|
53 |
| 2 bedrooms |
|
15 |
| 3 bedrooms |
|
25 |
| 4 bedrooms |
|
24 |
| 6+ bedrooms |
|
5 |
ADR climbs steadily from $81 for studios to $299 for 4-bedroom homes, then jumps dramatically to $635 for 6+ bedroom properties. The sharpest price premium per incremental bedroom appears between 2-bedroom ($137) and 3-bedroom ($208) listings, making 3-bedroom units a potential sweet spot for balancing acquisition cost against nightly rate.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$81 |
| 1 bedroom |
|
$118 |
| 2 bedrooms |
|
$137 |
| 3 bedrooms |
|
$208 |
| 4 bedrooms |
|
$299 |
| 6+ bedrooms |
|
$635 |
RevPAN tells a clear story: 6+ bedroom properties lead at $398 per available night, dwarfing the next tier (4-bedroom at $131). Studios and 1-bedroom units struggle at just $24 and $36 respectively, indicating that smaller properties in Lutz have difficulty converting their nightly rates into consistent revenue.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$24 |
| 1 bedroom |
|
$36 |
| 2 bedrooms |
|
$76 |
| 3 bedrooms |
|
$89 |
| 4 bedrooms |
|
$131 |
| 6+ bedrooms |
|
$398 |
Larger properties fill up more consistently — 6+ bedroom homes lead at 63% occupancy, followed by 2-bedroom units at 56%, while studios and 1-bedrooms lag at 30–31%. This pattern suggests group and family travel drives the strongest demand in Lutz, making smaller units a riskier bet for cash-flow stability.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
30% |
| 1 bedroom |
|
31% |
| 2 bedrooms |
|
56% |
| 3 bedrooms |
|
43% |
| 4 bedrooms |
|
44% |
| 6+ bedrooms |
|
63% |
Monthly revenue ranges from $743 for studios to $10,899 for 6+ bedroom properties, with a noticeable step-up occurring at the 3-bedroom level ($2,884). Four-bedroom homes earn slightly more at $2,948 per month, suggesting that the incremental revenue from adding a fourth bedroom is modest relative to the additional investment.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$743 |
| 1 bedroom |
|
$984 |
| 2 bedrooms |
|
$1,712 |
| 3 bedrooms |
|
$2,884 |
| 4 bedrooms |
|
$2,948 |
| 6+ bedrooms |
|
$10,899 |
At $130,788 annually, 6+ bedroom homes generate nearly four times the revenue of 4-bedroom properties ($35,385), representing the clearest revenue outlier in the Lutz market. For investors seeking more accessible entry points, 3-bedroom and 4-bedroom homes each deliver roughly $34,600–$35,400 per year and offer the best return potential among standard-size configurations.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$8,923 |
| 1 bedroom |
|
$11,817 |
| 2 bedrooms |
|
$20,547 |
| 3 bedrooms |
|
$34,619 |
| 4 bedrooms |
|
$35,385 |
| 6+ bedrooms |
|
$130,788 |
Parking (96%), kitchen (91%), and self check-in (84%) are near-universal, reflecting baseline guest expectations in this suburban market. Outdoor amenities like patios (62%), BBQ grills (55%), and backyards (55%) are also common, while pools (33%) and lake access (27%) remain differentiators that could help listings stand out and command higher nightly rates.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
96% |
| Kitchen |
|
91% |
| Self Check-in |
|
84% |
| Washer |
|
76% |
| Dryer |
|
73% |
| Workspace |
|
65% |
| Patio or Balcony |
|
62% |
| Outdoor Furniture |
|
57% |
| BBQ Grill |
|
55% |
| Backyard |
|
55% |
| Pets |
|
47% |
| Pool |
|
33% |
| Lake Access |
|
27% |
| Waterfront |
|
21% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Lutz Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Below average | 15% |
Lutz's ROI Score of 47 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where demand exists but profitability requires careful execution. The below-average revenue-to-price ratio — driven by a $745,167 average home value against $22,056 in annual revenue — is the primary drag, while occupancy stability scores average and both market growth trend and supply/demand balance rate below average due to rapid listing expansion. Investors considering Lutz should pair this data with thorough local regulatory research and focus on property types (particularly 3+ bedrooms) that meaningfully outperform market averages.
Understanding local STR regulations is essential before investing in Lutz. Here's the current regulatory landscape:
Short-term rental operators in Lutz, FL should verify whether Hillsborough County or Pasco County (depending on the property's exact location) requires an STR permit or business tax receipt. Florida state law also requires vacation rental operators to register with the Department of Business and Professional Regulation, so investors should confirm compliance at both the local and state level.
Common restrictions that may apply include occupancy limits based on property size, noise ordinances, minimum parking requirements, and rules set by homeowners associations. Some areas may impose minimum stay requirements or caps on the number of permitted rentals, so checking with the relevant county zoning office before purchasing is strongly recommended.
Florida imposes a state sales tax and a county-level tourist development tax on short-term rentals, which combined can reach the low double digits depending on the county. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their obligations with the Florida Department of Revenue to avoid compliance issues.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Lutz can provide current regulatory guidance.
Financing an Airbnb investment in Lutz requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Lutz's STR market is likely to face continued competitive pressure as the rapid influx of new listings (143% YoY growth) works through the market. Occupancy rates may remain in the 38–42% range market-wide unless supply growth moderates. Investors targeting larger properties — particularly 4-bedroom and 6+ bedroom homes — stand to benefit from stronger RevPAN and occupancy fundamentals. ADR could see modest 1–3% increases during the peak February–March window, but off-peak months like September will likely remain soft."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Individual results will vary based on property location, condition, amenities, pricing strategy, and management quality. Local regulations and tax requirements are subject to change; investors should verify current rules with the relevant authorities before purchasing.
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