Martin, GA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

55 / 100

Martin offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Martin Short-Term Rental Market Overview

Martin, GA is a compact lakeside short-term rental market with just 19 active Airbnb listings and an average annual revenue of $35,229 per property. While the average daily rate of $267 sits slightly below the Georgia state average, the market's small supply and waterfront appeal create a niche opportunity for investors who can optimize seasonal demand. The ROI score of 55 out of 100 reflects balanced demand and revenue relative to property values, though low occupancy (13% vs. 32% statewide) signals that this is a seasonal, weekend-getaway market rather than a year-round cash cow.

Key Market Statistics

According to Rabbu market data, the Martin short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 19
Average Daily Rate (ADR) vs. $299 state avg. $267
Average Occupancy Rate vs. 32% state avg. 13%
RevPAN ADR * Occupancy Rate $35
Average Monthly Revenue Historical 12-month average $2,935
Average Annual Revenue Historical 12-month average $35,229

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Martin

Investors look at Martin for its lakefront appeal, limited existing supply, and the potential to capture premium nightly rates in a leisure-driven Georgia getaway market.

Key investment factors

  • Lake access and waterfront properties drive guest interest — nearly 79% of listings highlight these features
  • Only 19 active listings mean limited competition for well-positioned properties
  • 4-bedroom homes earn an estimated $46,401 annually, offering the highest revenue potential in the market
  • Average daily rate of $267 supports premium pricing relative to many rural Georgia markets
  • 191% year-over-year listing growth indicates rising investor and traveler awareness of the area

Expert Market Assessment

"Martin presents a moderate opportunity best suited for investors comfortable with pronounced seasonality. Revenue peaks sharply in July at $5,109 per month before tapering through winter, when January drops to just $869 — a nearly 6:1 spread that underscores the leisure-driven demand cycle. The 55/100 ROI score categorizes this as an "Attractive Opportunity" with average revenue-to-price and occupancy stability metrics, though below-average market growth trends suggest the area hasn't yet hit a sustained expansion phase. For an investor targeting a lakefront vacation rental with manageable competition, Martin warrants a closer look — provided the financial model accounts for several lean months each year."

— Rabbu Market Analysis Team

Understanding Martin's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Martin Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Martin's ROI score of 55 out of 100 places it in the "Attractive Opportunity" band, reflecting average revenue-to-price ratios and occupancy stability, balanced against below-average market growth trends. The supply/demand balance scores average, suggesting the market isn't yet oversaturated despite 191% listing growth. Investors should pair these metrics with thorough local regulatory research and a realistic seasonal cash-flow model to determine whether Martin's lakefront appeal aligns with their return targets.

Short-Term Rental Regulations in Martin

Understanding local STR regulations is essential before investing in Martin. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Martin, GA may need to obtain a permit or register their property with local authorities, as regulations can vary at both the city and county level in Georgia. Investors should verify current requirements with the local government before listing a property.

Key Restrictions

Common STR restrictions in Georgia communities can include occupancy limits, minimum-stay requirements, noise ordinances, parking mandates, and HOA covenants that may prohibit or limit rentals. Given Martin's lake-oriented setting, additional environmental or dock-use rules could also apply to waterfront properties.

Tax Obligations

Short-term rental hosts in Georgia are typically subject to state sales tax and local hotel/motel occupancy taxes. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with a local tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Martin can provide current regulatory guidance.

Short-Term Rental Financing for Martin

Financing an Airbnb investment in Martin requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Martin Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Martin's STR performance will likely remain heavily seasonal, with the strongest returns concentrated from June through October. Listing growth has surged 191% year over year, so new supply could pressure occupancy further unless demand keeps pace. Investors should anticipate average occupancy hovering in the 10–15% range annually, with summer months providing the bulk of revenue. ADR may hold steady or see modest 1–3% gains as property owners continue adding amenities like hot tubs and lake-access features to differentiate."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Martin, GA

What is the average Airbnb occupancy rate in Martin?
The average Airbnb occupancy rate in Martin, GA is currently 13%, which is notably below the Georgia state average of 32%. This reflects the market's seasonal, leisure-driven nature — most bookings concentrate in the warmer months. Occupancy ranges from about 9% for 4-bedroom properties to 12% for 3-bedroom listings, indicating that guests tend to book larger homes for specific trips rather than extended stays.
How much do Airbnb hosts make in Martin?
On average, Airbnb hosts in Martin earn approximately $2,935 per month and $35,229 per year based on trailing 12-month performance data. Revenue varies significantly by property size: 3-bedroom listings average about $31,279 annually, while 4-bedroom properties pull in roughly $46,401 per year. Keep in mind that earnings are heavily seasonal, with July being the highest-earning month at around $5,109.
Is Martin a good market for Airbnb investment?
Martin carries an ROI score of 55 out of 100, rated as an "Attractive Opportunity." The market benefits from limited competition (just 19 active listings), strong lakefront appeal, and a respectable average daily rate of $267. However, occupancy at 13% is well below the state average, and revenue is highly seasonal. It can work well for investors who plan for lean winter months and focus on maximizing the June-through-October peak window.
What is the average daily rate (ADR) for Airbnb in Martin?
The average daily rate in Martin is $267, slightly below the Georgia state average of $299. Rates vary by property size, with 3-bedroom listings averaging $185 per night and 4-bedroom homes commanding $240 per night. These rates reflect the market's positioning as a lakeside getaway destination, where guests expect amenities like lake access and outdoor spaces.
Are short-term rentals legal in Martin?
Short-term rentals generally operate in Martin, GA, but hosts should verify specific permit, registration, and zoning requirements with local and county authorities before listing. Georgia municipalities may impose their own rules on STRs, including occupancy limits, noise restrictions, and tax obligations. It's advisable to consult local government offices or a real estate attorney familiar with the area.
When is peak season for Airbnb in Martin?
Peak season in Martin runs from June through October, with July being the standout month at an average of $5,109 in revenue. August follows closely at $4,474, and September through November remain solid. The slowest period is January, when average revenue drops to about $869 — making it essential for investors to build financial plans that account for this winter dip.
How many Airbnbs are there in Martin?
As of April 2026, there are 19 active Airbnb listings in Martin, GA. The supply is concentrated in larger properties, with 7 three-bedroom and 5 four-bedroom listings making up the tracked inventory. Year-over-year listing growth has been significant at 191%, suggesting growing investor interest in this small lakeside market.
How is Airbnb revenue calculated in Martin?
The annual and monthly revenue figures for Martin are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Martin, GA market
  • Average daily rate, occupancy, and RevPAN metrics based on current and trailing performance
  • Monthly and annual revenue estimates derived from historical booking data across comparable listings
  • Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Supply distribution and amenity prevalence data across active listings

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of April 2026; market conditions may have shifted since the last update. Local regulations, permitting requirements, and tax obligations should be independently verified before making any investment decision.

Next Steps

Ready to invest in Martin's short-term rental market? Take action with these resources:

Browse Airbnbs for Sale

Explore active Airbnbs and STR-ready homes in Charlotte with verified income data.

View Properties

Connect with an Agent

Work with specialized agents who've helped investors acquire over $650M in STR properties.

Find an Agent

Connect with a Lender

Qualify for as low as 15% down on a DSCR loan using the rental property's projected income.

Find a Lender
Browse Airbnbs for Sale