Martindale, TX Airbnb Market Data, Statistics, and Occupancy Rates

Martindale Short-Term Rental Market Overview

Martindale, TX is a small but noteworthy short-term rental market sitting along the San Marcos River corridor, where outdoor recreation and proximity to San Marcos and Austin drive weekend getaway demand. With an average daily rate of $344—well above the $276 Texas state average—and an ROI score of 67 out of 100, this micro-market rewards hosts who can capture seasonal surges. The 22 active listings keep competition limited, though investors should weigh the relatively low 20% average occupancy against the strong nightly pricing power before committing.

Key Market Statistics

According to Rabbu market data, the Martindale short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Martindale

Investors are drawn to Martindale for its premium nightly rates relative to Texas averages, limited supply, and strong revenue-to-price ratio that offsets the market's seasonal occupancy swings.

Expert Market Assessment

"Martindale presents an attractive but seasonal opportunity. Revenue swings dramatically from a January low of roughly $1,000 to a July peak near $6,451, so investors should plan cash flow around a concentrated summer earning season. The above-average revenue-to-price ratio and market growth trend are encouraging, yet the 20% occupancy rate—below the 33% state average—means returns hinge on maximizing peak-season bookings and pricing. Three-bedroom properties clearly outperform two-bedrooms across every metric, making larger configurations the stronger play in this market."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Martindale

Average revenue by month in Martindale

Martindale's revenue is heavily seasonal, peaking in July at $6,451 and bottoming out in January at just $1,000—a more than 6x spread that underscores the importance of summer bookings. The secondary shoulder months of March ($4,254) and May ($3,747) offer meaningful revenue outside the core summer window, while winter months consistently stay below $3,000.

Active Airbnb listings by property size in Martindale

Supply is tightly concentrated, with 6 two-bedroom and 5 three-bedroom listings making up the reported inventory. The absence of larger properties (4+ bedrooms) could represent a gap for investors willing to bring bigger homes to market, especially given the premium that larger units command in this area.

Average daily rate (ADR) by property size in Martindale

ADR scales sharply with size: 3-bedroom properties command $418 per night compared to $257 for 2-bedrooms, a 63% premium. For investors weighing acquisition costs, the jump in nightly rate from 2 to 3 bedrooms suggests a meaningful pricing advantage for the larger configuration.

Average RevPAN by property size in Martindale

Three-bedroom listings deliver $144 in revenue per available night versus just $44 for 2-bedrooms, more than a 3x difference. This gap reflects both higher nightly rates and stronger occupancy for 3-bedroom units, making them the clear revenue leader on a per-night basis.

Average occupancy rates by property size in Martindale

Three-bedroom properties maintain a 34% occupancy rate—double the 17% rate for 2-bedroom units and in line with the Texas state average. The significantly lower occupancy for smaller units signals that guest demand in Martindale skews toward groups and families seeking more space.

Average monthly revenue by property size in Martindale

Monthly revenue tells a stark story: 3-bedroom listings average $3,469 per month while 2-bedroom units manage only $1,413, less than half. Investors targeting consistent monthly cash flow should strongly favor 3-bedroom configurations in this market.

Average annual revenue by property size in Martindale

On an annual basis, 3-bedroom properties generate approximately $41,636—nearly 2.5 times the $16,966 earned by 2-bedroom listings. Given average home values of $586,467, the 3-bedroom configuration offers a substantially better path to covering carrying costs and generating positive returns.

Most common amenities for Airbnb listings in Martindale

Kitchens (100%) and parking (96%) are table stakes in Martindale, while outdoor-oriented amenities like patios (77%), backyards (73%), and BBQ grills (68%) reflect the leisure-driven guest profile. Notably, 50% of listings feature waterfront access, signaling that proximity to water is a key differentiator—investors without it should compensate with other high-value amenities like hot tubs, which only 14% of listings currently offer.

Understanding Martindale's ROI Score: 67/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Martindale's ROI score of 67 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio and positive market growth trend. The main drag is below-average occupancy stability, reflecting the sharp seasonal swings between summer peaks and winter lows. Investors should pair this data with thorough local regulatory research and realistic cash-flow modeling that accounts for several low-revenue months each year.

Short-Term Rental Regulations in Martindale

Understanding local STR regulations is essential before investing in Martindale. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Martindale, TX may need to obtain a permit or register their property with local authorities in Caldwell County. Investors should verify current requirements directly with the City of Martindale and the State of Texas before listing.

Key Restrictions

Common restrictions that may apply include occupancy limits per bedroom, minimum-stay requirements, noise ordinances, parking provisions, and HOA covenants that could limit or prohibit short-term rentals. Because Martindale is a small municipality, rules can change quickly—staying current with any new ordinances is essential.

Tax Obligations

Texas imposes a 6% hotel occupancy tax at the state level, and local jurisdictions may levy additional lodging or tourism taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with the Texas Comptroller's office.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Martindale can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Martindale's summer-driven revenue pattern should remain intact, with peak months (June–August) likely continuing to generate $5,000–$6,500 per listing. The 80% year-over-year growth in active listings signals rising investor interest, which could compress occupancy further if demand doesn't keep pace—expect average occupancy to hover in the 18–22% range market-wide. ADR may edge up 2–4% as hosts refine pricing and the area's reputation as a river retreat grows, but individual results will depend heavily on property quality and waterfront positioning."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Martindale, TX

What is the average Airbnb occupancy rate in Martindale?

The average Airbnb occupancy rate in Martindale is currently 20%, which sits below the Texas state average of 33%. Occupancy varies significantly by property size: 3-bedroom listings average 34% occupancy while 2-bedroom properties average just 17%. The market's seasonal nature means occupancy concentrates heavily in the summer months.

How much do Airbnb hosts make in Martindale?

Airbnb hosts in Martindale earn an average of $3,624 per month, which works out to roughly $43,490 per year based on trailing 12-month booking data. Earnings vary considerably by property size—3-bedroom listings average about $41,636 annually while 2-bedroom units bring in closer to $16,966. Peak summer months like July can push monthly revenue above $6,400.

Is Martindale a good market for Airbnb investment?

Martindale scores 67 out of 100 on Rabbu's ROI Score, rated as an 'Attractive Opportunity.' The market benefits from an above-average revenue-to-price ratio and strong market growth trends. However, occupancy stability scores below average, reflecting the seasonal nature of demand. Investors who can optimize for summer peak season and offer desirable amenities like waterfront access stand to do well, though the lower off-season months require careful financial planning.

What is the average daily rate (ADR) for Airbnb in Martindale?

The average daily rate in Martindale is $344, which is roughly 25% higher than the $276 Texas state average. Rates vary by property size: 2-bedroom listings average $257 per night while 3-bedroom properties command $418. This premium pricing reflects the area's appeal as a leisure and outdoor recreation destination.

Are short-term rentals legal in Martindale?

Short-term rentals do operate in Martindale, TX, with 22 active Airbnb listings currently in the market. However, operators may need permits or registrations at the local or county level, and Texas imposes a state hotel occupancy tax. Investors should check with local Martindale authorities and the Texas Comptroller's office to confirm all requirements before purchasing or listing a property.

When is peak season for Airbnb in Martindale?

Peak season in Martindale runs from June through August, with July being the highest-earning month at an average of $6,451 in revenue. June and August follow closely at $5,681 and $5,361, respectively. The off-season low hits in January, where average revenue drops to around $1,000, creating a roughly 6:1 ratio between the best and worst months.

How many Airbnbs are there in Martindale?

There are currently 22 active Airbnb listings in Martindale as of April 2026. The supply is concentrated in 2-bedroom (6 listings) and 3-bedroom (5 listings) properties. The market has seen significant growth, with an 80% year-over-year increase in active listings.

How is Airbnb revenue calculated in Martindale?

The annual and monthly revenue figures for Martindale are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Martindale market
• Occupancy rates, average daily rates, and revenue per available night metrics
• Monthly and annual revenue averages based on trailing 12-month booking data
• Property-size breakdowns for listings, rates, occupancy, and revenue
• Data sourced from Rabbu proprietary analytics and Zillow Home Value Index

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026; actual conditions may have shifted since collection. Local regulations, tax requirements, and permit rules are subject to change—verify all details with local authorities before investing.