Mayhill, NM Airbnb Market Data, Statistics, and Occupancy Rates

Mayhill Short-Term Rental Market Overview

Mayhill, NM is a small, rural short-term rental market in southern New Mexico with just 32 active Airbnb listings and an average annual revenue of $15,448 per property. While the market's ADR of $171 sits well below the state average of $249, occupancy at 21% also trails the 36% state benchmark — signaling that this is a niche, seasonal destination rather than a high-volume market. Investors drawn to Mayhill's mountain setting and low competition should weigh the modest revenue figures against relatively high average home values of $630,351.

Key Market Statistics

According to Rabbu market data, the Mayhill short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Mayhill

Mayhill appeals to investors seeking a low-competition, nature-oriented getaway market, though modest occupancy and revenue require careful deal selection to achieve acceptable returns.

Expert Market Assessment

"Mayhill presents a competitive but challenging opportunity, best suited for investors who can source properties well below the average home value or who bring an operational edge through superior amenities and marketing. Revenue peaks sharply in July ($2,054) and stays elevated through August and December, but drops to as low as $732 in April and $745 in February — a spread that demands careful cash-flow planning. The market's 21% average occupancy rate underscores that this is a weekend-and-vacation destination rather than a steady income producer. With a 49-out-of-100 ROI score and a below-average revenue-to-price ratio, selective deal sourcing and a focus on larger, amenity-rich properties will be key to making the numbers work."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Mayhill

Average revenue by month in Mayhill

Mayhill's revenue peaks sharply in July at $2,054 and remains elevated in August ($1,804) and December ($1,691), while the slowest months — February ($745) and April ($732) — generate roughly a third of peak-month income. This nearly 3:1 seasonal spread means investors should plan for uneven cash flow and consider dynamic pricing to maximize shoulder-season bookings.

Active Airbnb listings by property size in Mayhill

One-bedroom listings dominate the market with 12 of 32 total properties, followed by 9 two-bedrooms and 7 three-bedrooms. Given that larger properties generate significantly higher revenue and RevPAN, the relative scarcity of 3-bedroom units may represent a supply gap worth exploring.

Average daily rate (ADR) by property size in Mayhill

ADR climbs steadily from $101 for 1-bedroom units to $152 for 2-bedrooms and $188 for 3-bedrooms, representing an 86% premium for the largest category. The jump from 2 to 3 bedrooms adds $36 per night, which — combined with higher occupancy — makes the larger configuration particularly compelling from a rate perspective.

Average RevPAN by property size in Mayhill

Three-bedroom properties deliver the strongest RevPAN at $50, nearly double the $26 earned by 2-bedrooms and more than double the $21 for 1-bedrooms. This gap reflects both higher nightly rates and better occupancy, making 3-bedroom units the clear efficiency leaders in Mayhill.

Average occupancy rates by property size in Mayhill

Three-bedroom listings lead occupancy at 27%, followed by 1-bedrooms at 21% and 2-bedrooms trailing at 17%. The higher fill rate for larger properties suggests groups and families drive much of the demand in this mountain market, while mid-size units may face stiffer competition for a smaller guest segment.

Average monthly revenue by property size in Mayhill

Monthly revenue scales dramatically with property size: 3-bedroom units average $2,372 per month — more than three times the $702 earned by 1-bedroom listings, with 2-bedrooms sitting at $1,531. For investors targeting meaningful monthly cash flow, larger properties clearly carry more weight in this market.

Average annual revenue by property size in Mayhill

Three-bedroom properties lead annual revenue at $28,466, compared to $18,376 for 2-bedrooms and just $8,432 for 1-bedrooms. Given the significant revenue advantage, investors focused on maximizing return potential in Mayhill should prioritize larger configurations, though acquisition costs and renovation budgets should be factored into the overall analysis.

Most common amenities for Airbnb listings in Mayhill

Kitchen and parking appear in 100% of listings — essential table stakes for a rural mountain market where guests expect self-sufficient stays. Outdoor-oriented amenities like patios (75%), outdoor furniture (69%), and BBQ grills (63%) are also highly prevalent, while pet-friendliness at 56% and hot tubs at just 16% suggest potential differentiation opportunities for properties that can offer these extras.

Understanding Mayhill's ROI Score: 49/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Mayhill's ROI score of 49 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where investor interest is growing but returns require disciplined deal selection. The below-average revenue-to-price ratio is the primary drag on the score, as average home values of $630,351 are high relative to $15,448 in annual revenue, while occupancy stability, market growth, and supply/demand balance all rate as average. Investors should pair this data with thorough local regulatory research and focus on properties priced well below the market average or offering amenities that can command above-average nightly rates.

Short-Term Rental Regulations in Mayhill

Understanding local STR regulations is essential before investing in Mayhill. Here's the current regulatory landscape:

Permit Requirements

Operators in Mayhill should verify whether Otero County or the State of New Mexico requires short-term rental permits or registration before listing a property. Local requirements can change, so checking directly with county planning offices is always recommended.

Key Restrictions

Common STR restrictions in rural New Mexico communities may include occupancy limits, noise ordinances, parking requirements, and septic or well-water capacity considerations for properties on private systems. HOA or deed restrictions, where applicable, could also limit rental activity, so investors should review all governing documents before purchasing.

Tax Obligations

Short-term rental hosts in New Mexico are generally subject to the state's gross receipts tax as well as any applicable lodgers' tax at the county level. Many booking platforms collect and remit these taxes on behalf of hosts, but operators should confirm compliance with the New Mexico Taxation and Revenue Department.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Mayhill can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Mayhill's STR performance is likely to remain concentrated in the summer months, with July and August continuing to drive the bulk of annual revenue. Occupancy rates may hold steady in the 20–25% range, with ADR potentially ticking up 1–3% as remote-work-friendly travelers seek quiet mountain retreats. Listing supply has doubled year-over-year, so new entrants should expect increased competition for a still-limited pool of guests. Investors considering this market should plan for significant seasonal cash-flow swings and budget conservatively for off-peak months like February and April."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Mayhill, NM

What is the average Airbnb occupancy rate in Mayhill?

The average Airbnb occupancy rate in Mayhill is currently 21%, which is notably below the New Mexico state average of 36%. Occupancy varies by property size, with 3-bedroom listings performing best at 27%, while 2-bedroom properties lag at 17%. These figures reflect a seasonal, lower-demand market where properties tend to book primarily during peak summer and holiday periods.

How much do Airbnb hosts make in Mayhill?

On average, Airbnb hosts in Mayhill earn approximately $1,287 per month or $15,448 per year based on trailing 12-month performance. Revenue varies significantly by property size: 1-bedroom listings average $8,432 annually, while 3-bedroom properties lead at $28,466 per year. Individual results depend on property quality, pricing strategy, amenities, and seasonal demand patterns.

Is Mayhill a good market for Airbnb investment?

Mayhill scores a 49 out of 100 on Rabbu's ROI Score, classified as a 'Competitive Opportunity.' The market has low competition with only 32 listings, and larger properties can earn meaningful revenue — 3-bedroom units average nearly $28,500 annually. However, the below-average revenue-to-price ratio (average home values sit at $630,351) and modest occupancy rates mean investors need to be highly selective in deal sourcing and focus on properties that can command premium nightly rates through standout amenities and location.

What is the average daily rate (ADR) for Airbnb in Mayhill?

The average daily rate in Mayhill is $171, which is below the New Mexico state average of $249. ADR scales with property size: 1-bedroom units average $101 per night, 2-bedrooms average $152, and 3-bedroom properties command $188 per night. The relatively lower ADR reflects Mayhill's positioning as a rural mountain getaway rather than a premium resort destination.

Are short-term rentals legal in Mayhill?

Short-term rentals are generally permitted in Mayhill and the surrounding Otero County area, though operators should verify any local permit, registration, or zoning requirements before listing. New Mexico does not have a statewide ban on STRs, but individual jurisdictions may impose their own rules. Investors are encouraged to consult county planning offices and review any HOA or deed restrictions that may apply to a specific property.

When is peak season for Airbnb in Mayhill?

Peak season in Mayhill centers on the summer months, with July leading the pack at $2,054 in average monthly revenue, followed by August at $1,804. December also shows a notable bump to $1,691, likely driven by holiday getaway demand. The slowest months are February ($745) and April ($732), making cash-flow planning for off-peak periods essential.

How many Airbnbs are there in Mayhill?

As of April 2026, there are 32 active Airbnb listings in Mayhill. The supply breaks down by size: 12 one-bedroom listings, 9 two-bedroom listings, and 7 three-bedroom listings. Year-over-year listing growth stands at 100%, indicating that supply has doubled — something investors should monitor as it could put downward pressure on occupancy and rates.

How is Airbnb revenue calculated in Mayhill?

The annual and monthly revenue figures shown for Mayhill are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Mayhill, NM market
• Average daily rate, occupancy, and RevPAN trends by property size
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Popular amenity prevalence across active listings
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.