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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Mc Henry presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Mc Henry, MD sits at the heart of Maryland's Deep Creek Lake region, a destination that draws vacationers year-round but especially during the summer months. With 399 active Airbnb listings and an average daily rate of $423—well above the $368 state average—the market commands premium nightly pricing, though occupancy at 34% sits just below the state benchmark. Average annual revenue of $46,071 reflects a sharply seasonal earnings curve, and the high average home value of $1,108,571 means investors need to be strategic about deal sourcing to make the numbers work.
According to Rabbu market data, the Mc Henry short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 399 |
| Average Daily Rate (ADR) | vs. $368 state avg. | $423 |
| Average Occupancy Rate | vs. 35% state avg. | 34% |
| RevPAN | ADR * Occupancy Rate | $142 |
| Average Monthly Revenue | Historical 12-month average | $3,839 |
| Average Annual Revenue | Historical 12-month average | $46,071 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Mc Henry attracts investors because of its premium ADR driven by lakefront vacation demand, though the high home values and seasonal occupancy require careful deal selection.
Key investment factors
"Mc Henry represents a competitive opportunity where strong pricing power and high-end vacation appeal are offset by seasonal occupancy swings and elevated property costs. The revenue curve is dramatic—August listings average $10,024 while April drops to just $1,576—so investors need to budget for lean months. Larger properties clearly dominate the revenue picture, with 6+ bedroom homes pulling in nearly three times the market average in annual revenue. For investors willing to target the right property size and optimize for shoulder-season bookings, there's meaningful upside, but this isn't a set-it-and-forget-it market."
— Rabbu Market Analysis Team
Mc Henry's revenue is extremely seasonal, with August ($10,024) and July ($7,540) dwarfing the off-peak months of March ($2,109) and April ($1,576)—a roughly 6:1 spread between the best and worst months. Investors should plan cash flow around a summer-heavy earnings cycle, with a secondary bump in October ($3,894) likely driven by fall tourism.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$3,172 |
| February |
|
$3,240 |
| March |
|
$2,109 |
| April |
|
$1,576 |
| May |
|
$2,271 |
| June |
|
$3,072 |
| July |
|
$7,540 |
| August |
|
$10,024 |
| September |
|
$3,376 |
| October |
|
$3,894 |
| November |
|
$3,150 |
| December |
|
$2,641 |
Five-bedroom properties dominate supply with 122 listings, followed closely by 3- and 4-bedroom homes at 82 and 80 respectively. Smaller units (1- and 2-bedroom) are significantly underrepresented with just 18 and 40 listings, though their lower revenue potential may partly explain the limited supply.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
18 |
| 2 bedrooms |
|
40 |
| 3 bedrooms |
|
82 |
| 4 bedrooms |
|
80 |
| 5 bedrooms |
|
122 |
| 6+ bedrooms |
|
56 |
ADR scales steeply with size in Mc Henry, from $215 for 2-bedroom units up to $781 for 6+ bedroom properties—a nearly 4x premium. The jump from 4-bedroom ($390) to 5-bedroom ($486) represents a strong incremental gain, while 6+ bedroom homes command a clear luxury tier.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$239 |
| 2 bedrooms |
|
$215 |
| 3 bedrooms |
|
$263 |
| 4 bedrooms |
|
$390 |
| 5 bedrooms |
|
$486 |
| 6+ bedrooms |
|
$781 |
Revenue per available night tells a compelling story for larger properties: 6+ bedroom listings lead at $289 RevPAN, more than double the $129 for 4-bedroom homes. Smaller configurations lag behind, with 1-bedroom listings generating just $68 RevPAN, suggesting that scale is essential for maximizing per-night revenue in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$68 |
| 2 bedrooms |
|
$79 |
| 3 bedrooms |
|
$84 |
| 4 bedrooms |
|
$129 |
| 5 bedrooms |
|
$159 |
| 6+ bedrooms |
|
$289 |
Occupancy rates are relatively compressed across property sizes, ranging from 29% for 1-bedroom listings to 37% for both 2-bedroom and 6+ bedroom units. The tight spread indicates that occupancy differences aren't dramatic, so revenue advantages for larger properties are driven more by higher nightly rates than by booking frequency.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
29% |
| 2 bedrooms |
|
37% |
| 3 bedrooms |
|
32% |
| 4 bedrooms |
|
33% |
| 5 bedrooms |
|
33% |
| 6+ bedrooms |
|
37% |
Six-plus bedroom properties are the clear revenue leaders at $8,527 per month, more than 3.5 times the $2,423 earned by 3-bedroom listings. There's a notable gap between 4-bedroom ($3,331) and 5-bedroom ($4,620) homes, suggesting that crossing the 5-bedroom threshold meaningfully improves monthly cash flow.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$2,998 |
| 2 bedrooms |
|
$2,448 |
| 3 bedrooms |
|
$2,423 |
| 4 bedrooms |
|
$3,331 |
| 5 bedrooms |
|
$4,620 |
| 6+ bedrooms |
|
$8,527 |
On an annual basis, 6+ bedroom homes generate $102,326—nearly twice the $55,443 earned by 5-bedroom properties and over three times the $29,083 from 3-bedroom units. For investors focused on maximizing gross revenue, larger vacation homes offer the strongest return potential, though acquisition costs and operating expenses should be weighed carefully.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$35,979 |
| 2 bedrooms |
|
$29,377 |
| 3 bedrooms |
|
$29,083 |
| 4 bedrooms |
|
$39,982 |
| 5 bedrooms |
|
$55,443 |
| 6+ bedrooms |
|
$102,326 |
Kitchens (100%), self check-in (94%), and parking (94%) are near-universal, reflecting baseline guest expectations in this vacation market. Notably, 85% of listings feature hot tubs and 92% include BBQ grills, signaling that outdoor recreation amenities are essentially required to remain competitive—while lake access (33%) and pools (28%) may offer differentiation opportunities.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Self Check-in |
|
94% |
| Parking |
|
94% |
| Washer |
|
93% |
| BBQ Grill |
|
92% |
| Dryer |
|
92% |
| Hot Tub |
|
85% |
| Patio or Balcony |
|
79% |
| Workspace |
|
73% |
| Outdoor Furniture |
|
72% |
| Pets |
|
41% |
| Lake Access |
|
33% |
| Pool |
|
28% |
| Backyard |
|
20% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Mc Henry Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Mc Henry's ROI Score of 47 out of 100 places it in the "Competitive Opportunity" band, meaning the market has genuine appeal but requires disciplined deal sourcing. The revenue-to-price ratio scores as average—unsurprising given the $1.1M average home value against $46K in annual revenue—while occupancy stability and supply/demand balance both rate below average, reflecting the seasonal demand pattern and rapid listing growth (95% year-over-year). The above-average market growth trend is a bright spot, and investors should pair this data with thorough local regulatory research and a focus on larger, amenity-rich properties to capture the strongest returns.
Understanding local STR regulations is essential before investing in Mc Henry. Here's the current regulatory landscape:
Short-term rental operators in Mc Henry, Maryland may need to register or obtain a permit through Garrett County or the State of Maryland before listing their property. Investors should verify current permit and licensing requirements directly with local authorities, as rules can evolve.
Common restrictions in vacation-rental markets like Mc Henry may include occupancy limits tied to bedroom count, minimum-stay requirements during certain seasons, noise ordinances, parking capacity rules, and HOA covenants that limit or prohibit short-term rentals. It's important to review any community-specific restrictions before purchasing.
Maryland imposes a state sales and use tax on short-term accommodations, and Garrett County may levy an additional hotel or occupancy tax. Most major booking platforms collect and remit these taxes on behalf of hosts, but owners should confirm their specific obligations with a local tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Mc Henry can provide current regulatory guidance.
Financing an Airbnb investment in Mc Henry requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Mc Henry's summer-driven revenue peaks should continue to anchor host earnings, with July and August likely accounting for the bulk of annual income. The above-average market growth trend suggests continued investor interest, potentially pushing listing counts higher and tightening competition. ADR could see modest gains of 1–3% as larger properties command increasingly premium rates, though occupancy may hover in the 32–36% range given the seasonal nature of demand. Investors who target shoulder-season bookings through fall foliage and winter ski packages could outperform the market average."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates noted; market conditions can change rapidly. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making an investment decision.
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