Mcdonough, GA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

38 / 100

Mcdonough presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Mcdonough Short-Term Rental Market Overview

Mcdonough, GA is a small but fast-growing short-term rental market south of Atlanta, with just 36 active Airbnb listings and an impressive 85% year-over-year growth in supply. Average annual revenue comes in at $23,073 on a $194 ADR, though occupancy at 28% trails the Georgia state average of 32%. The market's compact size and rapid expansion signal emerging investor interest, but the below-average occupancy rate means careful property selection and pricing strategy are essential to generating consistent returns.

Key Market Statistics

According to Rabbu market data, the Mcdonough short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 36
Average Daily Rate (ADR) vs. $299 state avg. $194
Average Occupancy Rate vs. 32% state avg. 28%
RevPAN ADR * Occupancy Rate $54
Average Monthly Revenue Historical 12-month average $1,922
Average Annual Revenue Historical 12-month average $23,073

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Mcdonough

Mcdonough appeals to investors seeking an affordable entry point into the greater Atlanta corridor, where rapid supply growth signals rising demand but also calls for disciplined deal selection.

Key investment factors

  • Proximity to Atlanta provides access to overflow travel demand and regional event traffic
  • Average home values of $450,947 are approachable relative to in-city Atlanta pricing
  • 85% year-over-year listing growth indicates strong and accelerating investor interest
  • 4-bedroom properties generate $33,376 annually, offering meaningful revenue from larger homes
  • ADR of $194 sits well below the $299 state average, leaving room for rate optimization

Expert Market Assessment

"Mcdonough presents a competitive opportunity where the numbers reward selectivity rather than broad-stroke buying. Revenue seasonality is moderate — the gap between the strongest month (July at $2,458) and weakest (February at $1,506) is roughly 63%, indicating meaningful but manageable swings. Below-average occupancy stability is the primary headwind; investors will want to target property sizes and amenity packages that maximize bookings. The 3-bedroom segment stands out with the highest occupancy at 40% and a solid RevPAN of $72, while 4-bedroom homes lead on raw revenue despite lower fill rates."

— Rabbu Market Analysis Team

Understanding Mcdonough's ROI Score: 38/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Mcdonough Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Mcdonough's ROI Score of 38 out of 100 places it in the Competitive Opportunity band, meaning returns are possible but require sharper deal sourcing. The revenue-to-price ratio and supply/demand balance both rate as average, while above-average market growth is offset by below-average occupancy stability — the key drag on the score. Investors should pair this data with thorough local regulatory research and focus on property types (particularly 3-bedrooms) that have demonstrated stronger occupancy to improve their odds of a solid return.

Short-Term Rental Regulations in Mcdonough

Understanding local STR regulations is essential before investing in Mcdonough. Here's the current regulatory landscape:

Permit Requirements

Operators looking to run a short-term rental in Mcdonough, Georgia should verify whether the city or Henry County requires a business license, short-term rental permit, or registration. Local requirements can change quickly in growing markets, so confirming directly with the City of Mcdonough or Henry County planning department is strongly recommended before listing.

Key Restrictions

Common restrictions in Georgia municipalities can include occupancy limits, minimum-stay requirements, noise and nuisance ordinances, parking mandates, and caps on the number of permits issued. HOA and subdivision covenants may also impose their own rules on short-term rentals, which can be stricter than local government regulations.

Tax Obligations

Short-term rental hosts in Georgia are generally subject to state sales tax, local hotel/motel excise taxes, and potentially county-level lodging taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm with a local tax professional to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Mcdonough can provide current regulatory guidance.

Short-Term Rental Financing for Mcdonough

Financing an Airbnb investment in Mcdonough requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Mcdonough Lender →

Future Outlook & Long-Term Forecast

"With listing supply growing at 85% year over year, Mcdonough is clearly on investors' radar — but absorbing that new inventory will depend on whether demand keeps pace. Over the next 12–18 months, we estimate occupancy could stabilize in the 28–32% range as the market matures, with ADR potentially holding steady or rising modestly by 1–3% given the relatively affordable $194 rate compared to the $299 Georgia average. Seasonal peaks in July and September should continue to provide revenue uplift, while winter months may remain softer. Investors who enter now should plan for a ramp-up period as the market finds its equilibrium between supply and demand."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Mcdonough, GA

What is the average Airbnb occupancy rate in Mcdonough?
The average Airbnb occupancy rate in Mcdonough is currently 28%, which is slightly below the Georgia state average of 32%. Occupancy varies significantly by property size — 3-bedroom listings lead at 40%, while 1-bedroom and 4-bedroom properties average 23% and 24% respectively. Investors targeting higher occupancy should consider mid-size properties and competitive pricing strategies.
How much do Airbnb hosts make in Mcdonough?
Airbnb hosts in Mcdonough earn an average of $1,922 per month or $23,073 per year, based on trailing 12-month historical performance. Earnings vary considerably by property size: 1-bedroom listings average $10,783 annually, 3-bedroom homes bring in about $19,522, and 4-bedroom properties lead at $33,376 per year. Peak months like July can push monthly revenue above $2,400.
Is Mcdonough a good market for Airbnb investment?
Mcdonough is an emerging STR market with a Rabbu ROI Score of 38 out of 100, classified as a Competitive Opportunity. The market shows above-average growth trends and an average revenue-to-price ratio, but occupancy stability is below average. This means returns are achievable but require more selective deal sourcing — investors who choose the right property size and amenity package can outperform the market average.
What is the average daily rate (ADR) for Airbnb in Mcdonough?
The average daily rate for Airbnb listings in Mcdonough is $194, which is notably lower than the Georgia state average of $299. ADR scales significantly with property size: 1-bedroom units average $77, 3-bedrooms command $183, and 4-bedroom properties reach $266 per night. The lower rate relative to state averages reflects Mcdonough's positioning as a more affordable alternative to Atlanta-area markets.
Are short-term rentals legal in Mcdonough?
Short-term rentals operate in Mcdonough, as evidenced by 36 active Airbnb listings. However, investors should verify current permit, licensing, and zoning requirements directly with the City of Mcdonough and Henry County, as regulations can evolve. HOA and subdivision rules may also apply and could impose additional restrictions beyond what local government requires.
When is peak season for Airbnb in Mcdonough?
Peak season in Mcdonough centers on the summer months, with July delivering the highest average revenue at $2,458. September also performs strongly at $2,279, possibly driven by early fall travel and events. The slowest months are January and February, when average revenue dips to roughly $1,500–$1,550. The roughly 63% spread between peak and trough months signals moderate seasonality.
How many Airbnbs are there in Mcdonough?
There are currently 36 active Airbnb listings in Mcdonough as of April 2026. This is a relatively small market, but supply has grown 85% year over year, indicating rapidly increasing investor interest. The majority of listings are 3-bedroom (13 listings) and 4-bedroom (11 listings) properties, with 1-bedroom units making up the remaining 9.
How is Airbnb revenue calculated in Mcdonough?
The annual and monthly revenue figures for Mcdonough are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Mcdonough market
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month booking data
  • Popular amenity prevalence across active listings in the market
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.

Next Steps

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