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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Menlo presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Menlo, GA is a micro-market tucked into northwest Georgia with just 22 active Airbnb listings, offering a low-competition landscape for investors willing to do careful deal sourcing. Average annual revenue sits at $21,137 against an average home value of $492,556, and occupancy runs well below the state average at 18%, so returns hinge on finding the right property at the right price. The favorable supply/demand balance and 100% year-over-year listing growth suggest rising investor interest, but the below-average revenue-to-price ratio means profitability requires disciplined underwriting.
According to Rabbu market data, the Menlo short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 22 |
| Average Daily Rate (ADR) | vs. $299 state avg. | $187 |
| Average Occupancy Rate | vs. 32% state avg. | 18% |
| RevPAN | ADR * Occupancy Rate | $33 |
| Average Monthly Revenue | Historical 12-month average | $1,761 |
| Average Annual Revenue | Historical 12-month average | $21,137 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors look at Menlo for its minimal existing competition and favorable supply/demand dynamics in a scenic rural Georgia setting, though below-average occupancy and revenue-to-price ratios call for selective deal sourcing.
Key investment factors
"Menlo earns a Competitive Opportunity designation with an ROI score of 52 out of 100, reflecting a market where interest is building but returns are not yet assured across the board. The pronounced seasonality—revenue swings from a low of $1,178 in April to a high of $2,754 in July—means cash-flow planning must account for lean months. On the upside, the above-average supply/demand balance and tiny listing pool create real positioning advantages for operators who deliver standout guest experiences. Investors should pair the data here with local regulatory research and conservative financial modeling to gauge whether a specific property pencils out."
— Rabbu Market Analysis Team
Revenue in Menlo peaks sharply in July at $2,754 and again in February at $2,380, while April marks the low point at just $1,178—a spread of nearly $1,600 between the best and worst months. This pronounced seasonality means investors should plan for uneven cash flow and consider dynamic pricing to maximize returns during peak windows.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,646 |
| February |
|
$2,380 |
| March |
|
$1,223 |
| April |
|
$1,178 |
| May |
|
$1,824 |
| June |
|
$1,705 |
| July |
|
$2,754 |
| August |
|
$1,753 |
| September |
|
$1,642 |
| October |
|
$1,823 |
| November |
|
$1,845 |
| December |
|
$1,358 |
One-bedroom units dominate supply with 8 of the 22 active listings, while 2-bedroom and 3-bedroom properties each account for 5 listings. The relatively thin supply in the 2- and 3-bedroom categories could signal an opportunity for investors willing to offer larger, family-friendly accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
5 |
| 3 bedrooms |
|
5 |
ADR climbs from $127 for 1-bedroom listings to $186 for 2-bedrooms and $196 for 3-bedrooms, showing a meaningful jump from 1 to 2 bedrooms but a more modest premium for the third bedroom. Investors considering 2-bedroom properties may find the best cost-to-rate trade-off given the $59 ADR increase over 1-bedrooms.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$127 |
| 2 bedrooms |
|
$186 |
| 3 bedrooms |
|
$196 |
Two-bedroom listings lead in RevPAN at $31 per available night, edging out 1-bedrooms at $28 and well ahead of 3-bedrooms at just $21. The lower RevPAN for 3-bedroom units reflects their 11% occupancy rate, suggesting that while they command higher nightly rates, they sit empty more often.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$28 |
| 2 bedrooms |
|
$31 |
| 3 bedrooms |
|
$21 |
Occupancy declines as property size increases: 1-bedrooms fill 23% of available nights, 2-bedrooms 17%, and 3-bedrooms only 11%. For investors prioritizing steady bookings and more predictable cash flow, smaller units in Menlo currently deliver the most consistent occupancy.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
23% |
| 2 bedrooms |
|
17% |
| 3 bedrooms |
|
11% |
Three-bedroom listings are the top earners at $2,397 per month, followed by 2-bedrooms at $1,739 and 1-bedrooms at $1,383. Despite lower occupancy, the higher ADR of 3-bedroom units more than compensates on a raw revenue basis, though investors should weigh this against higher operating and maintenance costs.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,383 |
| 2 bedrooms |
|
$1,739 |
| 3 bedrooms |
|
$2,397 |
Annual revenue ranges from $16,606 for 1-bedroom properties to $28,764 for 3-bedrooms—a 73% premium for adding two extra bedrooms. Investors targeting the highest gross revenue potential in Menlo should focus on 3-bedroom configurations, but should also factor in the correspondingly higher purchase prices and lower occupancy stability.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$16,606 |
| 2 bedrooms |
|
$20,872 |
| 3 bedrooms |
|
$28,764 |
Every listing in Menlo offers a kitchen, while 96% provide parking and self check-in, and 86% feature BBQ grills, outdoor furniture, and patios—signaling that guests expect a self-sufficient, outdoor-oriented retreat experience. Amenities like hot tubs (23%) and lake access (14%) are far less common, which could give properties featuring them a competitive edge in attracting premium bookings.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
96% |
| Self Check-in |
|
96% |
| BBQ Grill |
|
86% |
| Outdoor Furniture |
|
86% |
| Patio or Balcony |
|
86% |
| Dryer |
|
73% |
| Washer |
|
73% |
| Backyard |
|
68% |
| Workspace |
|
55% |
| Hot Tub |
|
23% |
| Pets |
|
23% |
| Gym |
|
14% |
| Lake Access |
|
14% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Menlo Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Above average | 15% |
Menlo's ROI score of 52 out of 100 places it in the Competitive Opportunity band, indicating that while the market has genuine upside—particularly in its above-average supply/demand balance—investors face headwinds from a below-average revenue-to-price ratio and below-average occupancy stability. The average market growth trend suggests the area is neither surging nor declining, so returns will depend heavily on acquisition price and operational execution. Pairing this data with thorough local regulatory research and conservative cash-flow modeling is essential before committing capital.
Understanding local STR regulations is essential before investing in Menlo. Here's the current regulatory landscape:
Operators in Menlo, Georgia should verify whether Chattooga County or the City of Menlo requires a short-term rental permit or business license before listing a property. State-level registration requirements may also apply, so contacting local planning and zoning offices is a prudent first step.
Common restrictions in small Georgia municipalities can include occupancy limits, minimum-stay requirements, noise ordinances, and parking regulations. HOA covenants in certain communities may also limit or prohibit short-term rentals, so investors should review any applicable deed restrictions before purchasing.
Georgia imposes a state sales tax and a local hotel/motel tax on short-term accommodations, and hosts in Menlo should confirm the applicable county and municipal rates. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators are responsible for ensuring full compliance with all applicable obligations.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Menlo can provide current regulatory guidance.
Financing an Airbnb investment in Menlo requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Menlo's STR market is likely to see continued supply growth as new hosts enter, drawn by the area's still-limited competition. Seasonal patterns point to revenue peaks in February and July, with softer stretches in March through April and December—investors should budget for meaningful off-peak dips. ADR may edge up modestly in the 1–3% range as the market matures, though occupancy is expected to remain in the mid-to-high teens unless demand drivers strengthen. We estimate that operators who optimize pricing around peak windows and invest in guest experience could outperform the market average, but projections carry uncertainty in a market this small."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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