Middleburg, FL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

51 / 100

Middleburg presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Middleburg Short-Term Rental Market Overview

Middleburg, FL is a small but growing short-term rental market with just 24 active Airbnb listings and a 136% year-over-year increase in supply. At an average daily rate of $165 — well below Florida's $498 state average — the market offers an affordable entry point, though occupancy at 37% trails the statewide 54% benchmark. Average annual revenue sits at $20,432 against home values around $430,128, making selective deal sourcing essential for investors looking to generate competitive returns here.

Key Market Statistics

According to Rabbu market data, the Middleburg short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 24
Average Daily Rate (ADR) vs. $498 state avg. $165
Average Occupancy Rate vs. 54% state avg. 37%
RevPAN ADR * Occupancy Rate $60
Average Monthly Revenue Historical 12-month average $1,702
Average Annual Revenue Historical 12-month average $20,432

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Middleburg

Middleburg attracts investor attention thanks to its affordable home prices relative to Florida peers, outdoor-oriented appeal, and a still-emerging supply landscape where well-positioned properties can capture outsized demand.

Key investment factors

  • Home values around $430K sit well below many Florida STR markets, lowering the barrier to entry
  • Rapid 136% YoY listing growth signals rising investor and guest interest in the area
  • 3-bedroom properties deliver notably stronger RevPAN ($85) and occupancy (43%) than 1-bedrooms
  • Outdoor amenities like patios, backyards, and BBQ grills are widely expected by guests, aligning with a rural/nature getaway positioning
  • Low total supply of 24 listings means less direct competition for well-managed properties

Expert Market Assessment

"Middleburg presents a competitive opportunity where careful property selection matters more than in higher-occupancy Florida markets. The 37% average occupancy and $60 RevPAN indicate that not every listing performs well, but 3-bedroom properties with 43% occupancy and $25,516 in annual revenue show meaningful upside for the right configuration. Seasonality is moderate — September ($2,368) and March ($2,052) lead the year, while October ($1,387) marks the softest stretch. Investors who target larger properties with strong outdoor amenities and price competitively stand the best chance of outperforming market averages."

— Rabbu Market Analysis Team

Understanding Middleburg's ROI Score: 51/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Middleburg Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Middleburg's ROI Score of 51 out of 100 places it in the 'Competitive Opportunity' band, reflecting below-average revenue-to-price and occupancy stability metrics that require investors to be more deliberate in property selection. Market growth trend and supply/demand balance both score in the average range, indicating that while the market is expanding, it hasn't yet tipped into oversaturation. Pairing this data with thorough local regulatory research and a focus on higher-performing 3-bedroom properties will help investors identify the deals most likely to deliver meaningful returns.

Short-Term Rental Regulations in Middleburg

Understanding local STR regulations is essential before investing in Middleburg. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Middleburg, FL should verify whether Clay County or the state of Florida requires a specific STR permit or business tax receipt before listing a property. Florida's Department of Business and Professional Regulation typically requires a vacation rental license, so investors should confirm compliance with both state and local requirements.

Key Restrictions

Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. HOA covenants in residential communities can also restrict or prohibit short-term rentals, so investors should review any applicable community bylaws before purchasing.

Tax Obligations

Florida imposes a state sales tax and a county tourist development tax on short-term accommodations, and platforms like Airbnb often collect and remit these on behalf of hosts. Investors should confirm the current Clay County tourist tax rate and ensure all applicable obligations are met.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Middleburg can provide current regulatory guidance.

Short-Term Rental Financing for Middleburg

Financing an Airbnb investment in Middleburg requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Middleburg Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Middleburg's rapid supply growth (136% year-over-year) suggests increasing investor interest, though occupancy will need to keep pace for returns to hold steady. Seasonal patterns point to revenue peaks in September and March, with softer months like October pulling averages down — investors should budget for occupancy in the 35–42% range annually. ADR may see modest gains of 2–5% as hosts differentiate with outdoor amenities and larger properties, but the market's growth trajectory warrants monitoring to ensure demand isn't outstripped by new listings."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Middleburg, FL

What is the average Airbnb occupancy rate in Middleburg?
The average Airbnb occupancy rate in Middleburg is currently 37%, which is below the Florida state average of 54%. Occupancy varies by property size — 3-bedroom listings average 43%, while 1-bedroom units come in around 31%. Factors like pricing strategy, guest reviews, and amenities can significantly influence an individual property's occupancy performance.
How much do Airbnb hosts make in Middleburg?
On average, Airbnb hosts in Middleburg earn approximately $1,702 per month or $20,432 per year based on the trailing 12 months of booking data. Larger properties tend to outperform: 3-bedroom listings average about $2,126 per month ($25,516 annually), while 1-bedroom units bring in roughly $1,332 per month ($15,988 annually). Individual results depend on property quality, location, pricing, and management.
Is Middleburg a good market for Airbnb investment?
Middleburg carries a Rabbu ROI Score of 51 out of 100, placing it in the 'Competitive Opportunity' category. The market offers affordable entry points with average home values around $430,128, and 3-bedroom properties show promising revenue potential. However, below-average occupancy and a revenue-to-price ratio that lags stronger markets mean investors should be selective in deal sourcing and focus on properties that can differentiate through amenities and guest experience.
What is the average daily rate (ADR) for Airbnb in Middleburg?
The average daily rate for Airbnb listings in Middleburg is $165, which is significantly lower than the Florida state average of $498. ADR scales with property size — 1-bedroom listings average $135 per night, while 3-bedroom properties command about $197 per night.
Are short-term rentals legal in Middleburg?
Short-term rentals are generally permitted in Florida, but operators in Middleburg should verify specific local regulations with Clay County and ensure compliance with Florida's state-level vacation rental licensing requirements. HOA restrictions, zoning rules, and local ordinances may also apply, so it's advisable to consult local authorities and review any community bylaws before launching an STR.
When is peak season for Airbnb in Middleburg?
Based on the trailing 12 months of revenue data, September is the strongest month for Middleburg Airbnb hosts, with average revenue reaching $2,368. March also performs well at $2,052. The softest month is October at $1,387. This seasonality pattern suggests demand may be driven by a mix of early fall travel and spring getaway traffic.
How many Airbnbs are there in Middleburg?
As of April 2026, there are 24 active Airbnb listings in Middleburg. The market has seen significant growth, with a 136% year-over-year increase in active listings. Supply is concentrated in two property sizes: 13 one-bedroom listings and 7 three-bedroom listings.
How is Airbnb revenue calculated in Middleburg?
The annual and monthly revenue figures for Middleburg are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This methodology anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance window. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Middleburg and surrounding areas
  • Average daily rate, occupancy, and RevPAN metrics by property size
  • Monthly and annual revenue trends based on trailing 12-month booking data
  • Popular amenity prevalence across active listings
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or seasonal anomalies. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.

Next Steps

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