Midland, TX Airbnb Market Data, Statistics, and Occupancy Rates

Midland Short-Term Rental Market Overview

Midland's short-term rental market is shaped heavily by the Permian Basin oil and gas industry, which drives transient workforce demand but also introduces volatility tied to energy cycles. With 185 active Airbnb listings, an average daily rate of $159 (well below the $276 Texas state average), and occupancy at 41%, the market generates modest average annual revenue of $18,793 per listing. An ROI score of 34 out of 100 flags this as a higher-risk market where property-specific diligence is essential before committing capital.

Key Market Statistics

According to Rabbu market data, the Midland short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Midland

Midland appeals to investors seeking exposure to energy-sector workforce housing demand, though below-average metrics across revenue, occupancy, and growth trends warrant careful property-level analysis.

Expert Market Assessment

"Midland presents limited investment potential based on current data, with all four ROI calculation factors — revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance — scoring below average. Revenue follows a mild seasonal curve: October is the clear peak at $1,967 per month, while February bottoms out at $1,245, creating a roughly $720 spread that reflects moderate but not extreme seasonality. The rapid 198% increase in active listings is a cautionary signal, as new supply entering the market without proportional demand growth could further pressure returns. Investors who understand the energy-driven demand cycle and target larger, crew-friendly properties may still find workable deals, but this market rewards deep local knowledge over broad-based optimism."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Midland

Average revenue by month in Midland

Revenue in Midland peaks in October at $1,967 and bottoms in February at $1,245, creating a $722 seasonal spread. Summer months (June–July) form a secondary peak around $1,807–$1,830, suggesting demand drivers beyond just one season — likely tied to energy industry project cycles.

Active Airbnb listings by property size in Midland

One- and two-bedroom listings dominate supply with 58 and 56 listings respectively, making up about 62% of the 185 active properties. Larger formats — particularly 5-bedroom homes with only 5 listings — are underrepresented, which could signal an opportunity for investors willing to serve crew or group housing needs.

Average daily rate (ADR) by property size in Midland

ADR scales sharply with size, from $91 for 1-bedrooms to $302 for 5-bedroom properties — a more than 3x premium. The jump from 2-bedrooms ($133) to 3-bedrooms ($209) is the steepest step, suggesting that adding a third bedroom meaningfully changes the pricing tier.

Average RevPAN by property size in Midland

Five-bedroom properties deliver the highest RevPAN at $90, followed by 4-bedrooms at $75, while 1-bedrooms trail at just $40 per available night. Studios punch above their weight at $64 RevPAN thanks to their 61% occupancy rate, making them competitive with 2-bedroom units despite lower nightly rates.

Average occupancy rates by property size in Midland

Studios lead occupancy at 61%, followed by 2-bedrooms at 50% and 1-bedrooms at 44%, while 3- and 4-bedroom properties drop to just 25–26%. This steep falloff for larger units indicates that while they earn more per night, hosts should expect significantly more vacancy — a trade-off that affects cash-flow consistency.

Average monthly revenue by property size in Midland

Monthly revenue climbs with property size, from $1,060 for 1-bedrooms to $2,771 for 5-bedroom homes, though the gap between studios ($1,474) and 1-bedrooms ($1,060) is notable — studios outperform despite their smaller footprint. Four- and five-bedroom properties generate $2,650–$2,771 monthly, roughly 2.5x what 1-bedrooms produce.

Average annual revenue by property size in Midland

Five-bedroom properties lead annual revenue at $33,255, with 4-bedrooms close behind at $31,811 — both offering meaningfully higher returns than the market average of $18,793. One-bedroom units generate the least at $12,721 annually, suggesting that investors targeting revenue maximization should focus on larger configurations despite lower occupancy rates.

Most common amenities for Airbnb listings in Midland

Parking (98%) and kitchen access (94%) are near-universal in Midland listings, reflecting the practical needs of workforce travelers who often drive and prefer to cook. Self check-in (87%) and laundry facilities (84% washer, 81% dryer) are also standard, while premium amenities like pools (10%) and hot tubs (3%) remain rare — consistent with a market oriented toward utility rather than leisure.

Understanding Midland's ROI Score: 34/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Midland's ROI score of 34 out of 100 places it in the "Limited investment potential" band, reflecting below-average performance across all four calculation factors: revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance. The combination of modest revenue against $496,205 average home values and rapidly expanding supply (198% YoY listing growth) creates headwinds that broad-market investors should take seriously. Pairing this data with on-the-ground regulatory research and a clear understanding of local energy sector dynamics is essential before committing to a property in this market.

Short-Term Rental Regulations in Midland

Understanding local STR regulations is essential before investing in Midland. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Midland, Texas may need to obtain permits or register with the city before listing their property. Investors should verify current requirements directly with the City of Midland and consult Midland County regulations, as rules can change and enforcement may vary.

Key Restrictions

Common STR restrictions in Texas markets can include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants in Midland subdivisions may impose additional limitations or outright prohibit short-term rentals, so reviewing deed restrictions before purchasing is essential.

Tax Obligations

Texas imposes a 6% state hotel occupancy tax on short-term rentals, and the City of Midland may levy an additional local hotel occupancy tax. Major booking platforms typically collect and remit these taxes on behalf of hosts, but operators should confirm their obligations with the Texas Comptroller and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Midland can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Midland's STR performance will likely remain closely linked to energy sector activity and workforce housing demand. The 198% year-over-year growth in active listings signals rapidly increasing supply, which could compress occupancy and rates further if demand doesn't keep pace. Investors should anticipate ADR holding in the $150–$165 range and occupancy fluctuating between 38–44% depending on seasonal patterns and oil industry conditions. October's strong revenue spike suggests event-driven or project-cycle demand that may repeat, but relying on a single peak month adds risk."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Midland, TX

What is the average Airbnb occupancy rate in Midland?

The average Airbnb occupancy rate in Midland is currently 41%, which actually sits above the Texas state average of 33%. Occupancy varies significantly by property size — studios lead at 61%, followed by 2-bedrooms at 50%, while 3-bedroom and 4-bedroom properties hover around 25–26%. These differences reflect the mix of workforce travelers (who often book smaller units) and group or family guests who seek larger homes.

How much do Airbnb hosts make in Midland?

Airbnb hosts in Midland earn an average of $1,566 per month, or approximately $18,793 per year, based on trailing 12-month booking data. Revenue varies substantially by property size: 1-bedroom listings average around $12,721 annually, while 5-bedroom properties top the market at roughly $33,255 per year. Larger properties tend to command higher nightly rates, which offsets their lower occupancy.

Is Midland a good market for Airbnb investment?

Midland currently carries an ROI score of 34 out of 100, which Rabbu classifies as limited investment potential. All four key factors — revenue-to-price ratio, occupancy stability, market growth, and supply/demand balance — score below average. That said, investors with strong knowledge of the local energy sector and workforce housing needs may identify individual properties that outperform the market average, particularly larger homes that serve crew housing demand. Thorough property-level analysis is essential here.

What is the average daily rate (ADR) for Airbnb in Midland?

The average daily rate for Airbnb listings in Midland is $159, which is significantly below the Texas state average of $276. ADR scales with property size: studios average $106, 1-bedrooms come in at $91, and rates climb steadily to $302 for 5-bedroom properties. The lower ADR reflects Midland's positioning as a functional workforce market rather than a leisure destination.

Are short-term rentals legal in Midland?

Short-term rentals are generally permitted in Midland, Texas, though operators should verify whether local permits, registrations, or zoning approvals are required by contacting the City of Midland directly. HOA restrictions may apply in certain neighborhoods, so checking deed covenants before purchasing is strongly recommended. Texas imposes a state hotel occupancy tax, and there may be additional local tax obligations.

When is peak season for Airbnb in Midland?

Peak season for Airbnb revenue in Midland is October, when average monthly revenue reaches $1,967 — likely driven by energy industry activity cycles and fall events. The summer months of June and July also perform well at $1,830 and $1,807 respectively. The softest months are January and February, when revenue dips to $1,282 and $1,245, creating a roughly 58% spread between the peak and trough.

How many Airbnbs are there in Midland?

There are currently 185 active Airbnb listings in Midland. The supply is dominated by 1-bedroom (58 listings) and 2-bedroom (56 listings) properties, which together account for about 62% of the market. Notably, active listings have grown 198% year-over-year, indicating a rapid expansion of supply that investors should monitor closely.

How is Airbnb revenue calculated in Midland?

The annual and monthly revenue figures for Midland are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Midland market
• Average daily rates, occupancy rates, and RevPAN metrics across property sizes
• Historical monthly and annual revenue trends based on trailing 12-month booking data
• Supply distribution and popular amenity breakdowns for active listings
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture recent market shifts or future conditions. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements with Midland and Texas authorities before purchasing.