Midway, UT Airbnb Market Data, Statistics, and Occupancy Rates

Midway Short-Term Rental Market Overview

Midway, UT is a mountain-resort community near Park City that draws strong seasonal demand from skiers in winter and outdoor enthusiasts in summer. With 116 active Airbnb listings, an average daily rate of $264, and average annual revenue of $26,207, the market offers real income potential — but elevated home values averaging $1,431,630 mean investors need to be deliberate about deal selection. Occupancy sits at 32%, below the Utah state average of 42%, underscoring the importance of targeting the right property size and optimizing for peak-season performance.

Key Market Statistics

According to Rabbu market data, the Midway short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Midway

Investors are drawn to Midway for its proximity to ski resorts and year-round mountain recreation, though high property prices require careful underwriting to achieve meaningful returns.

Expert Market Assessment

"Midway presents a competitive opportunity where strong seasonal demand is offset by high acquisition costs and below-average occupancy. Revenue is heavily concentrated in winter: January tops $4,772 in average monthly revenue while spring months like April and May dip below $720, creating pronounced cash-flow swings. Investors targeting larger properties — especially 4-bedroom and 6+ bedroom homes — can capture dramatically higher revenue, with annual earnings reaching $54,651 and $128,564 respectively. However, with a revenue-to-price ratio rated below average and home values exceeding $1.4 million, this market rewards patient investors who source deals selectively and operate at a high standard."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Midway

Average revenue by month in Midway

Midway shows a strong winter-dominated revenue pattern, with January peaking at $4,772 and February following at $3,839 — roughly six to seven times the spring lows of $673–$719 in April and May. A secondary summer bump in July ($2,674) and August ($2,659) provides meaningful but more moderate income, making this a dual-peak market with pronounced shoulder-season softness.

Active Airbnb listings by property size in Midway

One-bedroom listings dominate supply with 45 of 116 total, followed by 2-bedrooms at 35, while 4-bedroom and 6+ bedroom properties are scarce at just 5 and 6 listings respectively. This limited supply of larger homes, combined with their dramatically higher revenue potential, may signal an opportunity for investors who can acquire or develop bigger properties.

Average daily rate (ADR) by property size in Midway

ADR climbs steeply with property size in Midway, from $135 for studios to $580 for 4-bedroom homes and $641 for 6+ bedroom properties. The jump from 3 bedrooms ($331) to 4 bedrooms ($580) is particularly noteworthy — a 75% premium — suggesting that larger group-oriented homes command outsized nightly rates in this resort market.

Average RevPAN by property size in Midway

Four-bedroom properties deliver the highest RevPAN at $277 — more than triple the $86 generated by 2-bedroom units and roughly six times what studios and 1-bedrooms produce ($44–$45). Six-plus bedroom homes also perform strongly at $209 RevPAN, though slightly lower than 4-bedrooms, likely reflecting more variable occupancy at the premium tier.

Average occupancy rates by property size in Midway

Four-bedroom homes lead occupancy at 48%, well above the market average of 32% and significantly outpacing 1-bedroom units at just 27%. Two-bedroom and studio listings cluster near the mid-30s, while the relatively high fill rate for 4-bedrooms suggests robust demand for family- and group-sized accommodations in Midway.

Average monthly revenue by property size in Midway

Monthly revenue ranges from $1,300 for 1-bedroom units to $10,713 for 6+ bedroom properties — an eightfold difference. The jump at the 4-bedroom tier ($4,554/month) represents a strong income level, while 2-bedroom and 3-bedroom listings at $2,094 and $3,251 respectively offer more accessible entry points with moderate returns.

Average annual revenue by property size in Midway

Larger properties in Midway deliver significantly higher annual returns: 6+ bedroom homes average $128,564 per year and 4-bedrooms earn $54,651, while 1-bedroom units bring in just $15,605. For investors weighing acquisition costs against revenue, 3-bedroom properties at $39,022 annually may offer the strongest balance between purchase price and income potential.

Most common amenities for Airbnb listings in Midway

Parking (98%) and self check-in (91%) are near-universal, reflecting baseline guest expectations in this mountain-resort market. Resort-style amenities are notably prevalent — 66% of listings offer hot tubs, 65% have pool access, 61% include gym access, and 47% feature saunas — signaling that guests expect a luxury vacation experience and that new listings without these features may struggle to compete.

Understanding Midway's ROI Score: 39/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Midway's ROI Score of 39 out of 100 places it in the "Competitive Opportunity" band, reflecting a market where investor interest and traveler demand are genuine but high home values compress the revenue-to-price ratio — rated below average — and occupancy stability also sits below average. The bright spot is an above-average market growth trend, indicating expanding demand, alongside an average supply/demand balance that hasn't yet tipped into oversaturation. Investors should pair this data with thorough local regulatory research and focus on larger, amenity-rich properties where the numbers are most compelling.

Short-Term Rental Regulations in Midway

Understanding local STR regulations is essential before investing in Midway. Here's the current regulatory landscape:

Permit Requirements

Midway, Utah may require short-term rental permits or business licenses before hosting guests, and Wasatch County may impose additional registration requirements. Investors should verify current permitting rules directly with the City of Midway and the state of Utah before listing a property.

Key Restrictions

Common restrictions in mountain-resort communities like Midway can include occupancy limits, minimum-stay requirements, noise ordinances, parking regulations, and HOA covenants that may restrict or prohibit short-term rentals entirely. Investors should review any applicable homeowners association rules alongside municipal regulations before purchasing.

Tax Obligations

Short-term rental hosts in Utah are generally subject to state sales tax, local transient room tax, and tourism-related levies. Major booking platforms typically collect and remit some of these taxes on behalf of hosts, but operators should confirm their specific obligations with the Utah State Tax Commission and Wasatch County.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Midway can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Midway's above-average market growth trend suggests listing activity and traveler interest are trending upward, which should continue to support demand over the next 12–18 months. Winter months consistently deliver the strongest bookings, and we expect ADR to hold steady or increase 1–3% as the area's resort appeal continues to attract vacationers. Summer months like July and August provide a secondary revenue boost, but shoulder seasons in spring and fall will likely remain soft, so investors should budget for occupancy in the 30–35% range annually. Selective property sourcing — particularly larger homes that command premium nightly rates — will be key to capturing strong returns in this competitive environment."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Midway, UT

What is the average Airbnb occupancy rate in Midway?

The average Airbnb occupancy rate in Midway is currently 32%, which falls below the Utah state average of 42%. Occupancy varies significantly by property size — 4-bedroom listings lead at 48%, while 1-bedroom units average just 27%. Seasonality plays a major role, with winter months driving the strongest bookings and spring seeing the lightest demand.

How much do Airbnb hosts make in Midway?

On average, Airbnb hosts in Midway earn approximately $2,184 per month or $26,207 annually, based on the trailing 12 months of booking data for active listings. Revenue varies widely by property size: 1-bedroom units average around $15,605 per year, while 6+ bedroom properties can bring in roughly $128,564 annually. Peak earnings occur in winter, with January averaging $4,772 per listing.

Is Midway a good market for Airbnb investment?

Midway holds a Rabbu ROI Score of 39 out of 100, reflecting a competitive opportunity where demand is strong but high property prices and moderate occupancy require careful deal selection. The market's above-average growth trend is encouraging, and larger properties generate compelling revenue. Investors who source well-positioned homes and optimize amenities — especially resort-style features like hot tubs and saunas — stand to perform best.

What is the average daily rate (ADR) for Airbnb in Midway?

The average daily rate in Midway is $264, which is notably lower than the Utah state average of $494. ADR scales significantly with property size: studios average $135 per night, 2-bedrooms reach $251, and 4-bedroom properties command $580 per night. Larger homes offer the greatest nightly rate premium and tend to attract group and family bookings.

Are short-term rentals legal in Midway?

Short-term rentals operate in Midway, but local regulations may require permits, business licenses, or compliance with zoning rules. Wasatch County and the state of Utah may also impose requirements. We strongly recommend verifying current rules with the City of Midway and consulting any applicable HOA covenants before purchasing a property for STR use.

When is peak season for Airbnb in Midway?

Peak season in Midway centers on winter, with January generating the highest average monthly revenue at $4,772, followed by February at $3,839 and March at $2,882. A secondary peak occurs in summer, with July ($2,674) and August ($2,659) also performing well. The slowest months are April and May, when average revenue drops below $720 — a pattern typical of mountain-resort markets between ski and summer seasons.

How many Airbnbs are there in Midway?

Midway currently has 116 active Airbnb listings. The market saw notable year-over-year listing growth, with supply expanding as investor and host interest in the area increases. One-bedroom properties make up the largest share of listings at 45, followed by 2-bedrooms at 35 and 3-bedrooms at 17.

How is Airbnb revenue calculated in Midway?

The annual and monthly revenue figures for Midway are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the data up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month draws on its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Midway, UT market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue metrics based on trailing 12-month booking data
• Home value estimates from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions that may have changed since the most recent update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.