Mineola, TX Airbnb Market Data, Statistics, and Occupancy Rates

Mineola Short-Term Rental Market Overview

Mineola, TX is a small East Texas market with just 27 active Airbnb listings, offering investors a low-competition landscape where the average property generates roughly $21,245 in annual revenue. With an average daily rate of $204 and occupancy sitting at 27%, the market leans toward weekend and seasonal demand — likely driven by lake getaways and rural retreats. The ROI score of 57 out of 100 signals an attractive opportunity, particularly for investors who can acquire property at favorable price points and capitalize on the area's outdoor appeal.

Key Market Statistics

According to Rabbu market data, the Mineola short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Mineola

Mineola's combination of affordable home values relative to revenue potential and a tiny competitive supply makes it appealing for investors seeking a niche leisure market in East Texas.

Expert Market Assessment

"Mineola presents a moderate opportunity for STR investors willing to lean into its seasonal rhythm and rural leisure positioning. Revenue peaks from March through August, when monthly averages climb above $2,000, while January and February represent the softest stretch at $850–$919. The below-average occupancy rate of 27% (versus the 33% Texas average) signals that this isn't a high-turnover urban market — it rewards larger, well-appointed properties that can command premium nightly rates over fewer bookings. Investors who target 4-bedroom configurations and emphasize lake access or outdoor living spaces stand to capture the strongest returns."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Mineola

Average revenue by month in Mineola

Mineola shows pronounced seasonality, with August topping out at $2,248 and March through July also staying above $2,000, while January bottoms out at just $850 — a nearly 2.6x spread between peak and trough months that investors need to plan around for cash-flow management.

Active Airbnb listings by property size in Mineola

Two-bedroom properties dominate the supply with 12 of 27 total listings, followed by 8 one-bedroom units and just 5 four-bedroom homes. The complete absence of 3-bedroom listings stands out as a potential gap that investors could fill to capture mid-size group demand.

Average daily rate (ADR) by property size in Mineola

ADR scales dramatically with size in Mineola — from $134 for 1-bedrooms to $406 for 4-bedrooms, nearly a 3x premium. This suggests strong willingness to pay among groups and families booking larger properties, making the 4-bedroom segment particularly compelling from a nightly rate perspective.

Average RevPAN by property size in Mineola

Four-bedroom properties deliver the highest RevPAN at $84, more than double the $34 and $38 seen for 1- and 2-bedroom units respectively. Despite similar occupancy rates across sizes, the significantly higher ADR of larger homes drives meaningfully better per-night revenue efficiency.

Average occupancy rates by property size in Mineola

Occupancy rates are tightly clustered across property sizes, ranging from 21% for 4-bedrooms to 26% for 1-bedrooms. The relatively narrow spread suggests that property size alone doesn't drive booking frequency — differentiation through amenities and positioning matters more for filling calendars in this market.

Average monthly revenue by property size in Mineola

Four-bedroom listings generate $3,791 per month on average, nearly triple the $1,373 earned by 2-bedrooms and almost four times the $968 for 1-bedrooms. This sharp revenue gradient makes larger properties the clear top earners despite comparable occupancy levels.

Average annual revenue by property size in Mineola

Annual revenue potential in Mineola ranges from $11,624 for 1-bedroom properties to $45,493 for 4-bedroom homes, with 2-bedrooms landing at $16,483. The 4-bedroom segment offers the strongest return potential by a wide margin, though investors should weigh higher acquisition and operating costs against that revenue advantage.

Most common amenities for Airbnb listings in Mineola

Every listing in Mineola offers a kitchen, and 89% include parking — both table stakes for this rural market. Outdoor-oriented amenities like BBQ grills (70%), outdoor furniture (63%), and backyards (59%) are heavily represented, while lake access and waterfront appear on a third of listings, signaling that proximity to water is a meaningful differentiator for attracting bookings.

Understanding Mineola's ROI Score: 57/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Mineola's ROI score of 57 out of 100 places it in the Attractive Opportunity band, reflecting a market where revenue potential relative to property prices is average but where occupancy stability falls below average. Growth trends and supply-demand balance both sit at average levels, meaning the market isn't overheated but also isn't experiencing a surge in demand. Investors should pair these data insights with thorough local regulatory research and conservative underwriting, especially given the seasonal occupancy patterns that can impact winter cash flow.

Short-Term Rental Regulations in Mineola

Understanding local STR regulations is essential before investing in Mineola. Here's the current regulatory landscape:

Permit Requirements

Investors considering short-term rentals in Mineola, Texas should check with the city and Wood County for any permit or registration requirements, as local STR regulations can change. It's always wise to verify current rules directly with the Mineola city offices before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants can also limit or prohibit short-term rentals in certain subdivisions, so reviewing deed restrictions before purchase is essential.

Tax Obligations

Texas imposes a state hotel occupancy tax on short-term rentals, and local jurisdictions may add their own occupancy or tourism taxes. Many booking platforms collect and remit these taxes automatically, but hosts should confirm compliance with both state and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Mineola can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, expect Mineola's STR market to remain relatively stable, with modest ADR growth of around 1–3% as supply gradually absorbs new entrants. Seasonality will continue to shape performance, with peak revenue months (March through August) averaging above $2,000, while winter months dip closer to $850–$1,000. Occupancy may fluctuate in the 25–30% range market-wide, though well-positioned lakefront or larger properties should outperform that average. Investors entering now benefit from a still-small supply base, but should plan conservatively around off-season cash flow."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Mineola, TX

What is the average Airbnb occupancy rate in Mineola?

The average Airbnb occupancy rate in Mineola is currently 27%, which falls below the Texas state average of 33%. Occupancy varies by property size, with 1-bedroom units averaging 26%, 2-bedrooms at 22%, and 4-bedrooms at 21%. While these rates are modest, they reflect a leisure-driven market where guests tend to book longer weekend or vacation stays rather than frequent short turns.

How much do Airbnb hosts make in Mineola?

Airbnb hosts in Mineola earn an average of $1,770 per month, or roughly $21,245 per year based on trailing 12-month performance. Revenue varies significantly by property size — 1-bedroom listings average $11,624 annually, 2-bedrooms bring in about $16,483, and 4-bedroom properties lead the market at approximately $45,493 per year. Larger properties with premium amenities tend to significantly outperform the market average.

Is Mineola a good market for Airbnb investment?

Mineola scores a 57 out of 100 on Rabbu's ROI Score, categorized as an Attractive Opportunity. The market's strengths include an average revenue-to-price ratio and manageable competition with only 27 active listings. The main consideration is below-average occupancy stability, so investors should target property types and amenities — such as lake access and outdoor spaces — that consistently draw guests. Pairing local market research with conservative cash-flow projections is recommended.

What is the average daily rate (ADR) for Airbnb in Mineola?

The average daily rate for Airbnb listings in Mineola is $204, compared to the Texas state average of $276. Rates scale significantly with property size: 1-bedroom listings average $134 per night, 2-bedrooms command $172, and 4-bedroom properties reach $406. This steep premium for larger homes suggests strong group and family demand in the area.

Are short-term rentals legal in Mineola?

Short-term rentals generally operate in Mineola, TX, but investors should verify current permit requirements and any local regulations with the city of Mineola and Wood County. Rules around STRs can evolve, and some properties may also be subject to HOA restrictions. Consulting local authorities and reviewing deed covenants before purchasing is strongly recommended.

When is peak season for Airbnb in Mineola?

Peak season in Mineola runs from March through August, with average monthly revenues ranging from about $2,043 to $2,248 during that stretch. August is the single highest-earning month at $2,248. The off-season hits hardest in January ($850) and February ($919), so investors should budget for notable seasonal dips during winter months.

How many Airbnbs are there in Mineola?

As of April 2026, there are 27 active Airbnb listings in Mineola. The supply is concentrated in smaller properties, with 12 two-bedroom listings, 8 one-bedroom listings, and 5 four-bedroom listings. Notably, there are no 3-bedroom listings reported, which could represent a gap in the market worth exploring.

How is Airbnb revenue calculated in Mineola?

The annual and monthly revenue figures for Mineola are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively a listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Mineola market
• Occupancy rate and average daily rate trends by property size
• Revenue and yield metrics including RevPAN, monthly revenue, and annual revenue
• Home value data sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to guide property positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market conditions as of the date shown; actual results may differ based on property-specific factors and management quality. Local regulations governing short-term rentals may change; investors should independently verify all permit, zoning, and tax requirements before purchasing.