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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Missouri City presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Missouri City, TX is a small but growing short-term rental market situated within the greater Houston metro, with just 34 active Airbnb listings and an average annual revenue of $16,325 per property. While the market's ADR of $138 sits well below the Texas state average of $276, the 159% year-over-year growth in active listings signals rising investor interest. With an average home value of $522,088, investors will need to be selective in deal sourcing to ensure the revenue-to-price math works in their favor.
According to Rabbu market data, the Missouri City short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 34 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $138 |
| Average Occupancy Rate | vs. 33% state avg. | 29% |
| RevPAN | ADR * Occupancy Rate | $40 |
| Average Monthly Revenue | Historical 12-month average | $1,360 |
| Average Annual Revenue | Historical 12-month average | $16,325 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Missouri City for its proximity to Houston's economic engine and favorable supply-demand dynamics, though current occupancy and growth trends require careful property selection.
Key investment factors
"Missouri City presents a competitive but challenging opportunity for STR investors. The market's above-average supply/demand balance is encouraging, yet below-average occupancy stability at 29% and modest revenue figures suggest that only well-optimized properties will generate meaningful returns. Seasonality plays a clear role—July and March are the strongest earning months while January and September see notable dips—so investors should budget for uneven cash flow throughout the year. Pairing a 3-bedroom property with the right amenity mix could meaningfully outperform the market average, but the high average home value relative to revenue demands disciplined underwriting."
— Rabbu Market Analysis Team
Revenue in Missouri City peaks in July at $1,734 and March at $1,673, while January ($998) and September ($1,011) mark the low points—a seasonal spread of about 74%. This pronounced seasonality means investors should plan cash reserves for slower months and consider dynamic pricing to maximize peak-period income.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$998 |
| February |
|
$1,119 |
| March |
|
$1,673 |
| April |
|
$1,614 |
| May |
|
$1,386 |
| June |
|
$1,468 |
| July |
|
$1,734 |
| August |
|
$1,448 |
| September |
|
$1,011 |
| October |
|
$1,094 |
| November |
|
$1,290 |
| December |
|
$1,487 |
The market's 34 active listings are split between 1-bedroom units (17 listings) and 3-bedroom homes (9 listings), with no 2-bedroom, 4-bedroom, or larger properties currently represented. This gap in the mid-range could signal an opportunity for investors willing to list 2-bedroom or 4-bedroom properties in an underserved segment.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
17 |
| 3 bedrooms |
|
9 |
ADR scales significantly with size: 1-bedroom listings average $71 per night compared to $188 for 3-bedroom properties, a 165% premium. For investors weighing acquisition cost against nightly rate, the 3-bedroom tier commands a substantially higher rate that can offset lower occupancy if managed well.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$71 |
| 3 bedrooms |
|
$188 |
Despite a much higher ADR, 3-bedroom properties deliver only $17 in RevPAN compared to $31 for 1-bedroom listings, reflecting the dramatic occupancy gap between the two segments. This makes 1-bedroom units the more efficient earners on a per-available-night basis, an important consideration for investors focused on yield consistency.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$31 |
| 3 bedrooms |
|
$17 |
One-bedroom listings maintain a solid 45% occupancy rate, while 3-bedroom properties average just 9%—a stark contrast that directly impacts cash-flow reliability. Investors targeting larger properties will need aggressive marketing and competitive pricing to close this occupancy gap.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
45% |
| 3 bedrooms |
|
9% |
Three-bedroom properties lead in absolute monthly revenue at $2,006 compared to $466 for 1-bedroom units, driven by their higher nightly rate despite very low occupancy. However, the low occupancy underpinning that 3-bedroom figure suggests significant upside if booking frequency can be improved through better positioning or pricing.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$466 |
| 3 bedrooms |
|
$2,006 |
On an annual basis, 3-bedroom homes generate $24,082 versus $5,603 for 1-bedroom listings, making them the clear revenue leaders in absolute terms. Given Missouri City's average home value of $522,088, investors should carefully model whether that revenue level supports adequate returns after mortgage, taxes, and operating expenses.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$5,603 |
| 3 bedrooms |
|
$24,082 |
Parking dominates at 97% of listings, followed by washer (85%), dryer (77%), self check-in (74%), and kitchen (74%)—signaling that guests expect home-like convenience and independent access. Notably, 41% of listings offer lake access and 59% feature a backyard, suggesting outdoor and leisure amenities are meaningful differentiators in this suburban market.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
97% |
| Washer |
|
85% |
| Dryer |
|
77% |
| Self Check-in |
|
74% |
| Kitchen |
|
74% |
| Workspace |
|
68% |
| Backyard |
|
59% |
| Patio or Balcony |
|
47% |
| Lake Access |
|
41% |
| BBQ Grill |
|
38% |
| Outdoor Furniture |
|
24% |
| Pets |
|
24% |
| Pool |
|
24% |
| Waterfront |
|
15% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Missouri City Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Above average | 15% |
Missouri City's ROI score of 36 out of 100 places it in the Competitive Opportunity band, indicating that while demand and supply/demand balance are favorable, investors face headwinds from below-average occupancy stability and softer market growth trends. The average revenue-to-price ratio means returns are achievable but not outsized, so deal selection and operational excellence matter more here than in higher-scoring markets. Pairing this data with thorough local regulatory research and a realistic cash-flow model will help investors determine whether a specific property pencils out.
Understanding local STR regulations is essential before investing in Missouri City. Here's the current regulatory landscape:
Missouri City, Texas may require short-term rental operators to obtain permits or register with the city before listing a property. Investors should verify current permit requirements directly with Missouri City's planning or code enforcement office, as regulations in Texas communities can vary significantly.
Common STR restrictions in Texas municipalities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules are particularly relevant in Missouri City's suburban neighborhoods and may impose additional limitations or outright prohibitions on short-term rentals, so reviewing deed restrictions before purchasing is essential.
Short-term rental hosts in Texas are generally required to collect and remit the state hotel occupancy tax (6%) along with any applicable local hotel taxes. Platforms like Airbnb often handle state-level tax collection automatically, but hosts should confirm local tax obligations with Missouri City and Fort Bend County authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Missouri City can provide current regulatory guidance.
Financing an Airbnb investment in Missouri City requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Missouri City's STR market is likely to see continued supply growth as investor interest accelerates, though occupancy—currently at 29%—may face further pressure if new listings outpace demand. Seasonal patterns suggest revenue peaks in the $1,600–$1,750 range during March, April, and July, with softer months like January and September dipping below $1,100. ADR could see modest increases of 1–3% if hosts differentiate through amenities and property quality, but investors should plan conservatively around current occupancy levels until demand signals strengthen."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA restrictions, and tax obligations can change; always verify with local authorities before investing.
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