Monroe, MI Airbnb Market Data, Statistics, and Occupancy Rates

Monroe Short-Term Rental Market Overview

Monroe, MI is a compact short-term rental market with just 19 active Airbnb listings and an ROI score of 68 out of 100, placing it in Rabbu's "Attractive Opportunity" tier. With an average daily rate of $146—well below Michigan's $350 state average—and average annual revenue of $22,625 against home values around $326,816, the revenue-to-price ratio stands above average, making it an appealing entry point for budget-conscious investors. The market's small supply base and above-average supply/demand balance suggest room for well-positioned listings to capture demand without heavy competition.

Key Market Statistics

According to Rabbu market data, the Monroe short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Monroe

Monroe's below-state-average property costs paired with above-average revenue relative to price create a compelling value proposition for investors seeking affordable STR entry in Michigan.

Expert Market Assessment

"Monroe presents a moderate-to-strong opportunity for STR investors willing to navigate its pronounced seasonality. Revenue swings sharply from a January low of $587 to a July peak of $3,245, so cash-flow planning around the winter months is essential. The favorable revenue-to-price ratio and above-average supply/demand balance are the market's strongest selling points, while occupancy at 29%—below Michigan's 42% state average—tempers expectations. Investors who optimize pricing for the robust April-through-October stretch and manage costs tightly during the slower winter can position themselves to earn meaningful returns here."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Monroe

Average revenue by month in Monroe

Monroe exhibits strong seasonality, with July ($3,245) delivering roughly 5.5 times the revenue of January ($587). The warm-weather stretch from April through October consistently generates $2,000+ monthly, while November through March represents a clear off-season that investors should budget around carefully.

Active Airbnb listings by property size in Monroe

The market's 19 listings are concentrated in just two size categories: 1-bedroom (7 listings) and 3-bedroom (6 listings). The absence of reported 2-bedroom, 4-bedroom, or larger inventory could signal an underserved niche for investors looking to differentiate.

Average daily rate (ADR) by property size in Monroe

ADR roughly doubles from 1-bedroom listings at $75 to 3-bedroom properties at $155, indicating a meaningful premium for larger accommodations. Given that acquisition costs don't scale as steeply, the 3-bedroom configuration may offer a stronger rate-to-cost ratio.

Average RevPAN by property size in Monroe

Three-bedroom properties lead with a RevPAN of $40, compared to $29 for 1-bedroom units. Despite their lower occupancy, the higher nightly rate of 3-bedroom listings translates into superior revenue per available night, making them the more efficient earners on a per-night basis.

Average occupancy rates by property size in Monroe

One-bedroom units maintain notably higher occupancy at 40% compared to just 26% for 3-bedroom properties, suggesting smaller units fill more consistently. Investors prioritizing steady cash flow may lean toward 1-bedrooms, though the trade-off is significantly lower per-night revenue.

Average monthly revenue by property size in Monroe

Three-bedroom listings generate approximately $2,242 per month on average—more than double the $1,106 earned by 1-bedroom properties. This gap underscores how the higher ADR of larger units more than compensates for their lower occupancy rate.

Average annual revenue by property size in Monroe

On an annual basis, 3-bedroom properties pull in roughly $26,915 compared to $13,280 for 1-bedroom units, making them the clear top earners. When weighed against Monroe's average home value of $326,816, the 3-bedroom configuration offers the more compelling gross yield potential.

Most common amenities for Airbnb listings in Monroe

Parking and washer access dominate at 95% prevalence, followed closely by kitchen (84%) and dryer (79%), signaling that guests in Monroe expect full home-like functionality. Outdoor features like backyards (58%), BBQ grills (53%), and lake access (21%) reflect the market's leisure and nature-oriented appeal, and investors offering these amenities are aligning with local guest expectations.

Understanding Monroe's ROI Score: 68/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Monroe's ROI score of 68 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio—the most heavily weighted factor at 40%—and a favorable supply/demand balance. Occupancy stability and market growth trend both register as average, reflecting the seasonal nature of demand and the influx of new listings. Investors should pair these metrics with thorough local regulatory research and a realistic operating budget to confirm that the market's on-paper potential aligns with their financial goals.

Short-Term Rental Regulations in Monroe

Understanding local STR regulations is essential before investing in Monroe. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Monroe, Michigan may be required to obtain a local permit or register their property with the city before listing. Investors should verify current STR permit requirements directly with the City of Monroe and Monroe County authorities before purchasing.

Key Restrictions

Common STR restrictions in Michigan communities can include occupancy limits based on bedroom count, minimum stay requirements, noise and nuisance ordinances, parking mandates, and HOA-level prohibitions. Some municipalities also impose caps on the total number of permitted short-term rentals in residential zones, so confirming zoning compatibility is an important early step.

Tax Obligations

Short-term rental hosts in Michigan are generally subject to the state's 6% use tax and may owe local accommodations or tourism taxes depending on the jurisdiction. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their obligations with Michigan's Department of Treasury and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Monroe can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Monroe's STR market is likely to see continued seasonal patterns with peak revenue concentrated in the summer months, particularly June through September. With listing growth up 59% year-over-year, new supply is entering the market, but the favorable supply/demand balance suggests demand is keeping pace for now. Investors can reasonably expect ADRs to hold steady or see modest 1–3% increases, while occupancy rates may fluctuate in the 27–32% range depending on seasonality and how quickly new listings are absorbed. These estimates assume stable regional tourism and economic conditions."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Monroe, MI

What is the average Airbnb occupancy rate in Monroe?

The average Airbnb occupancy rate in Monroe, MI is currently 29%, which falls below Michigan's statewide average of 42%. Occupancy varies significantly by property size—1-bedroom listings average around 40% occupancy, while 3-bedroom properties come in at roughly 26%. Seasonal fluctuations also play a significant role, with summer months driving the strongest booking activity.

How much do Airbnb hosts make in Monroe?

Based on trailing 12-month booking data, Airbnb hosts in Monroe earn an average of $1,885 per month, or approximately $22,625 per year. Revenue varies considerably by property size: 1-bedroom listings average about $13,280 annually, while 3-bedroom properties bring in roughly $26,915. Peak months like July can generate upwards of $3,245, while January revenue may dip as low as $587.

Is Monroe a good market for Airbnb investment?

Monroe earns a Rabbu ROI Score of 68 out of 100, placing it in the "Attractive Opportunity" category. The market benefits from an above-average revenue-to-price ratio thanks to relatively affordable home values around $326,816, and the supply/demand balance is favorable with only 19 active listings. However, the below-average occupancy rate of 29% and strong seasonal swings mean investors need a solid pricing and cost-management strategy to maximize returns.

What is the average daily rate (ADR) for Airbnb in Monroe?

The average daily rate for Airbnb listings in Monroe is $146, which is significantly below Michigan's statewide average of $350. ADR scales with property size: 1-bedroom units average $75 per night, while 3-bedroom properties command approximately $155 per night. This lower ADR reflects Monroe's positioning as a value-oriented market compared to premium Michigan destinations.

Are short-term rentals legal in Monroe?

Short-term rentals are generally permitted in Monroe, MI, though operators may need to comply with local permitting or registration requirements. Regulations can vary at the city and county level, and restrictions related to zoning, occupancy, noise, and parking may apply. Investors should consult directly with the City of Monroe and Monroe County planning departments to confirm current rules before purchasing a property for STR use.

When is peak season for Airbnb in Monroe?

Peak season for Airbnb in Monroe runs from June through September, with July being the standout month at an average revenue of $3,245. The shoulder months of April, May, and October also perform well, each generating around $2,100–$2,350. Winter months—particularly January—represent the slowest period, with average revenue dropping to approximately $587.

How many Airbnbs are there in Monroe?

As of April 2026, there are 19 active Airbnb listings in Monroe, MI. The market has seen significant growth with a 59% year-over-year increase in active listings. The supply is primarily concentrated in two property sizes: 1-bedroom units (7 listings) and 3-bedroom properties (6 listings), with additional listings in other configurations.

How is Airbnb revenue calculated in Monroe?

The annual and monthly revenue figures for Monroe are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Monroe, MI market
• Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
• Historical monthly and annual revenue figures based on trailing 12-month booking data
• Property size breakdowns for listings, rates, occupancy, and revenue
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, permit requirements, and tax obligations are subject to change; always verify with municipal authorities before investing.