Monroe, WA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

51 / 100

Monroe presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Monroe Short-Term Rental Market Overview

Monroe, WA is a small but growing short-term rental market nestled in Snohomish County, with just 29 active Airbnb listings and an average annual revenue of $24,627 per property. The market has seen significant listing growth at 136% year-over-year, signaling rising investor interest, though the average daily rate of $261 sits below Washington's $393 state average. With home values averaging roughly $1 million, the revenue-to-price ratio is tight, making careful deal sourcing essential for investors looking to generate positive cash flow.

Key Market Statistics

According to Rabbu market data, the Monroe short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 29
Average Daily Rate (ADR) vs. $393 state avg. $261
Average Occupancy Rate vs. 36% state avg. 30%
RevPAN ADR * Occupancy Rate $79
Average Monthly Revenue Historical 12-month average $2,052
Average Annual Revenue Historical 12-month average $24,627

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Monroe

Investors are drawn to Monroe for its proximity to outdoor recreation and the Puget Sound metro, though high home values demand disciplined underwriting to achieve viable returns.

Key investment factors

  • Rapid 136% year-over-year listing growth signals rising market awareness and demand
  • Strong summer seasonality with August revenue nearly 3x winter lows provides meaningful peak-season upside
  • Small supply base of 29 listings means less direct competition than saturated urban markets
  • Location in the Snohomish County foothills offers access to hiking, rivers, and weekend getaway appeal
  • Pet-friendly listings at 66% prevalence suggest an opportunity to capture family and outdoor traveler segments

Expert Market Assessment

"Monroe presents a competitive opportunity rather than an easy win — the ROI score of 51 out of 100 reflects solid demand indicators tempered by a below-average revenue-to-price ratio driven by home values exceeding $1 million. Seasonality is pronounced: August revenues of $3,494 are nearly three times February's $1,176, so investors need to budget for lean winter months. The market's small listing count and rapid growth suggest it's still in an early phase, which can reward first movers who secure well-positioned properties at reasonable acquisition costs. Pairing a strong amenity package with competitive pricing during shoulder months could help bridge the seasonal revenue gap."

— Rabbu Market Analysis Team

Understanding Monroe's ROI Score: 51/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Monroe Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Monroe's ROI score of 51 out of 100 places it in the 'Competitive Opportunity' band, where strong investor interest and growing demand are counterbalanced by a below-average revenue-to-price ratio — home values near $1 million make it difficult to generate outsized yields from an average annual revenue of $24,627. Occupancy stability and market growth trends both rate as average, suggesting steady but not exceptional momentum. Investors should pair this data with thorough local regulatory research and focus on sourcing properties below the market's median price point to improve their return profile.

Short-Term Rental Regulations in Monroe

Understanding local STR regulations is essential before investing in Monroe. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Monroe, WA may need to obtain a business license or STR-specific permit from the city, and should also check Snohomish County and Washington State requirements. Investors are strongly encouraged to verify current permit and registration rules with local planning and licensing authorities before purchasing.

Key Restrictions

Common STR restrictions in Washington communities can include occupancy limits, minimum stay requirements, noise ordinances, designated parking mandates, and HOA covenants that may prohibit or limit short-term rentals. Some jurisdictions also impose caps on the number of permits issued, so confirming availability early in the process is advisable.

Tax Obligations

STR hosts in Washington State are typically subject to state sales tax, local lodging or occupancy taxes, and potentially a tourism promotion area charge. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm all obligations with the Washington Department of Revenue and local tax offices.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Monroe can provide current regulatory guidance.

Short-Term Rental Financing for Monroe

Financing an Airbnb investment in Monroe requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Monroe Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Monroe's STR market is likely to continue expanding as new listings enter a still-small inventory base. Summer months — particularly July and August — should remain the primary revenue drivers, with peak monthly earnings estimated in the $3,300–$3,500 range. Occupancy, currently averaging 30% annually, may see modest improvement as the market matures, though investors should anticipate softer winter months where revenue can dip below $1,200. ADR growth of 1–3% is plausible given regional tourism trends, but the competitive landscape will tighten as supply catches up with demand."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Monroe, WA

What is the average Airbnb occupancy rate in Monroe?
The average occupancy rate for Airbnb listings in Monroe is currently 30%, which trails the Washington state average of 36%. One-bedroom properties perform somewhat better at 38% occupancy. Seasonality plays a significant role, with summer months driving substantially higher booking rates than the winter period.
How much do Airbnb hosts make in Monroe?
On average, Airbnb hosts in Monroe earn approximately $2,052 per month or $24,627 annually, based on trailing 12-month booking data. Revenue varies significantly by season — August tops the chart at $3,494 while February dips to $1,176. Individual results depend on property quality, pricing strategy, and guest experience.
Is Monroe a good market for Airbnb investment?
Monroe scores 51 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' tier. The market shows strong demand growth (136% listing increase year-over-year) and appealing summer revenue, but average home values near $1 million create a challenging revenue-to-price ratio. Investors who source deals below market average and optimize for peak-season performance stand the best chance of achieving solid returns.
What is the average daily rate (ADR) for Airbnb in Monroe?
The average daily rate in Monroe is $261, which is below the Washington state average of $393. For one-bedroom properties specifically, ADR comes in at $144. The lower ADR reflects the market's positioning as a more affordable getaway destination compared to higher-profile Washington STR markets.
Are short-term rentals legal in Monroe?
Short-term rentals generally operate in Monroe, WA, but hosts should verify current local regulations, including any permit or licensing requirements, with the City of Monroe and Snohomish County. Washington State also has tax registration requirements for lodging businesses. Regulations can change, so checking with local authorities before investing is essential.
When is peak season for Airbnb in Monroe?
Peak season in Monroe runs from June through August, with August generating the highest average monthly revenue at $3,494. July follows closely at $3,307, and June brings in $2,747. The off-peak period spans roughly November through March, when monthly revenues drop to the $1,176–$1,678 range.
How many Airbnbs are there in Monroe?
As of April 2026, there are 29 active Airbnb listings in Monroe. This represents a 136% increase year-over-year, indicating that the market is growing rapidly from a small base. The limited supply could benefit early investors, though rising competition is worth monitoring.
How is Airbnb revenue calculated in Monroe?
The annual and monthly revenue figures for Monroe are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Monroe, WA market
  • Average daily rate, occupancy, and RevPAN trends by property size
  • Monthly and annual revenue estimates based on trailing 12-month booking performance
  • Popular amenity prevalence across active listings to guide property setup decisions
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance of active listings and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements can change; always verify with municipal and state authorities before investing.

Next Steps

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