Monticello, IN Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

71 / 100

Monticello offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Monticello Short-Term Rental Market Overview

Monticello, IN sits alongside Lake Shafer and Lake Freeman, making it a classic lake-getaway market where summer demand drives the bulk of short-term rental income. With an average annual revenue of $23,975 across just 31 active listings and an above-average revenue-to-price ratio, the market rewards investors who can capture peak-season bookings. The small supply base and strong year-over-year listing growth of 264% signal rising investor interest, though occupancy at 15% — well below Indiana's 32% state average — underscores the heavily seasonal nature of this destination.

Key Market Statistics

According to Rabbu market data, the Monticello short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 31
Average Daily Rate (ADR) vs. $290 state avg. $203
Average Occupancy Rate vs. 32% state avg. 15%
RevPAN ADR * Occupancy Rate $29
Average Monthly Revenue Historical 12-month average $1,997
Average Annual Revenue Historical 12-month average $23,975

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Monticello

Monticello's lakefront appeal, favorable revenue-to-price dynamics, and limited supply make it a compelling seasonal STR play for investors comfortable with concentrated summer demand.

Key investment factors

  • Above-average revenue-to-price ratio helps offset lower home values relative to metro markets
  • Lake Shafer and Lake Freeman drive reliable summer tourism demand from nearby Indianapolis and Lafayette
  • Small supply of only 31 active listings means less head-to-head competition during peak season
  • 3-bedroom properties generate $30,197 in annual revenue, offering strong yield potential on sub-$400K homes
  • Rising listing growth suggests the market is gaining visibility but is still in an early-adoption phase

Expert Market Assessment

"Monticello presents an attractive but clearly seasonal opportunity. July is the revenue peak at $4,389 per month — roughly seven times higher than February's $592 — so annual cash-flow planning must account for a wide swing between peak and off-peak periods. The ROI score of 71 out of 100 reflects a favorable revenue-to-price ratio and positive growth trajectory, tempered by below-average occupancy stability. For investors who can absorb lean winters and capitalize on four to five strong summer months, this small-market lakefront destination offers genuine upside without the price premiums of larger resort towns."

— Rabbu Market Analysis Team

Understanding Monticello's ROI Score: 71/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Monticello Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Below average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Monticello's ROI Score of 71 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio and positive market growth trend. Occupancy stability is the main drag — rated below average — reflecting the concentrated summer season that defines this lakefront market. Investors should pair this score with local regulatory research and a realistic seasonal cash-flow model to determine whether the strong summer upside outweighs the quieter off-peak months.

Short-Term Rental Regulations in Monticello

Understanding local STR regulations is essential before investing in Monticello. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Monticello, Indiana may be required to obtain local permits or register their property with city or county authorities. Investors should verify current permit and licensing requirements directly with the City of Monticello and White County offices before listing a property.

Key Restrictions

Common STR restrictions in Indiana communities can include occupancy limits, minimum-stay requirements, noise ordinances, and parking standards. HOA covenants in lakefront developments may impose additional rules, so reviewing deed restrictions is essential before committing to a purchase.

Tax Obligations

STR hosts in Indiana are generally responsible for collecting and remitting state sales tax and any applicable county innkeeper's tax. Many booking platforms handle tax collection automatically, but owners should confirm compliance with Indiana's Department of Revenue to avoid surprises.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Monticello can provide current regulatory guidance.

Short-Term Rental Financing for Monticello

Financing an Airbnb investment in Monticello requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Monticello Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Monticello's summer months should continue to anchor revenues, with June through August likely generating the lion's share of annual income. Given the above-average market growth trend, ADR could edge up 3–5% as new listings professionalize and compete on amenities, though full-year occupancy is estimated to hover around 14–18% given the market's seasonal profile. Investors should plan cash reserves for the quieter winter months, when monthly revenue can dip below $600, and treat the strong summer windfall as the engine of annual returns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Monticello, IN

What is the average Airbnb occupancy rate in Monticello?
The average occupancy rate for Airbnb listings in Monticello is currently 15%, which falls below Indiana's statewide average of 32%. This reflects the market's strongly seasonal demand pattern — lakefront tourism peaks in summer and drops sharply in the colder months. Three-bedroom properties lead with a 20% occupancy rate, while 1-bedroom units average just 4%.
How much do Airbnb hosts make in Monticello?
On a trailing 12-month basis, the average Airbnb host in Monticello earns roughly $23,975 per year, or about $1,997 per month. Revenue varies significantly by property size: 3-bedroom listings average $30,197 annually, 2-bedrooms bring in around $21,746, and 1-bedrooms earn approximately $10,496. Peak summer months like July can push monthly revenue above $4,300, while winter months may dip below $600.
Is Monticello a good market for Airbnb investment?
Monticello earns a Rabbu ROI Score of 71 out of 100, placing it in the 'Attractive Opportunity' category. The market benefits from an above-average revenue-to-price ratio and positive growth trends, though its below-average occupancy stability means income is concentrated in the summer season. Investors who are comfortable managing seasonal cash-flow swings and targeting lakefront properties can find solid returns here, particularly with 3-bedroom homes.
What is the average daily rate (ADR) for Airbnb in Monticello?
The current average daily rate in Monticello is $203, compared to Indiana's statewide average of $290. ADR scales with property size: 1-bedroom listings average $119 per night, 2-bedrooms come in at $146, and 3-bedroom properties command about $202 per night. While below the state average, these rates align well with the market's lower property values to create a favorable revenue-to-price ratio.
Are short-term rentals legal in Monticello?
Short-term rentals operate in Monticello, with 31 active Airbnb listings currently on the platform. However, local permit or registration requirements may apply, and Indiana communities can set their own restrictions around occupancy limits, noise, and parking. Prospective investors should check directly with the City of Monticello and White County for the latest rules before purchasing or listing a property.
When is peak season for Airbnb in Monticello?
Peak season in Monticello runs from late May through August, driven by lake recreation on Lake Shafer and Lake Freeman. July is the single highest-revenue month at $4,389 on average, closely followed by August at $4,027 and June at $3,117. Revenue drops considerably from November through March, with February being the softest month at just $592.
How many Airbnbs are there in Monticello?
As of late April 2026, there are 31 active Airbnb listings in Monticello. Two-bedroom properties make up the largest share with 12 listings, followed by 10 three-bedroom and 6 one-bedroom listings. Year-over-year listing growth has been substantial at 264%, indicating rapidly growing investor interest in this lakefront market.
How is Airbnb revenue calculated in Monticello?
The annual and monthly revenue figures for Monticello are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower months. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Monticello, IN market
  • Average daily rate, occupancy, and RevPAN metrics broken down by property size
  • Monthly and annual revenue trends based on trailing 12-month booking performance
  • Popular amenity prevalence across active listings to guide property setup decisions
  • Home value data from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent regulatory or market changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

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