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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Monticello offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Monticello, IN sits alongside Lake Shafer and Lake Freeman, making it a classic lake-getaway market where summer demand drives the bulk of short-term rental income. With an average annual revenue of $23,975 across just 31 active listings and an above-average revenue-to-price ratio, the market rewards investors who can capture peak-season bookings. The small supply base and strong year-over-year listing growth of 264% signal rising investor interest, though occupancy at 15% — well below Indiana's 32% state average — underscores the heavily seasonal nature of this destination.
According to Rabbu market data, the Monticello short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 31 |
| Average Daily Rate (ADR) | vs. $290 state avg. | $203 |
| Average Occupancy Rate | vs. 32% state avg. | 15% |
| RevPAN | ADR * Occupancy Rate | $29 |
| Average Monthly Revenue | Historical 12-month average | $1,997 |
| Average Annual Revenue | Historical 12-month average | $23,975 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Monticello's lakefront appeal, favorable revenue-to-price dynamics, and limited supply make it a compelling seasonal STR play for investors comfortable with concentrated summer demand.
Key investment factors
"Monticello presents an attractive but clearly seasonal opportunity. July is the revenue peak at $4,389 per month — roughly seven times higher than February's $592 — so annual cash-flow planning must account for a wide swing between peak and off-peak periods. The ROI score of 71 out of 100 reflects a favorable revenue-to-price ratio and positive growth trajectory, tempered by below-average occupancy stability. For investors who can absorb lean winters and capitalize on four to five strong summer months, this small-market lakefront destination offers genuine upside without the price premiums of larger resort towns."
— Rabbu Market Analysis Team
Monticello's revenue swings dramatically with the seasons — July leads at $4,389 and August follows at $4,027, while February bottoms out at just $592. This roughly 7:1 peak-to-trough ratio signals a market where the bulk of annual income is earned in a four-month summer window from May through August.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,035 |
| February |
|
$592 |
| March |
|
$1,351 |
| April |
|
$1,134 |
| May |
|
$2,390 |
| June |
|
$3,117 |
| July |
|
$4,389 |
| August |
|
$4,027 |
| September |
|
$2,247 |
| October |
|
$1,814 |
| November |
|
$957 |
| December |
|
$915 |
Two-bedroom properties dominate supply with 12 of the 31 active listings, followed by 10 three-bedrooms and just 6 one-bedrooms. The relatively balanced distribution suggests moderate competition across sizes, though the smaller 1-bedroom segment could represent either lower demand or an underserved niche worth testing.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
6 |
| 2 bedrooms |
|
12 |
| 3 bedrooms |
|
10 |
ADR climbs predictably with size: 1-bedrooms average $119/night, 2-bedrooms $146, and 3-bedrooms $202. The jump from 2 to 3 bedrooms — nearly $56 per night — represents the strongest pricing premium and likely reflects families and groups willing to pay more for lakefront homes that accommodate larger parties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$119 |
| 2 bedrooms |
|
$146 |
| 3 bedrooms |
|
$202 |
Three-bedroom properties deliver the highest RevPAN at $40, ten times the $4 earned by 1-bedroom listings, with 2-bedrooms landing at $24. This gap illustrates how the combination of higher nightly rates and better occupancy makes larger properties far more efficient revenue generators in this seasonal lake market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$4 |
| 2 bedrooms |
|
$24 |
| 3 bedrooms |
|
$40 |
Occupancy rises with bedroom count: 3-bedrooms lead at 20%, 2-bedrooms hold at 17%, and 1-bedrooms trail at just 4%. The low 1-bedroom figure suggests those units struggle to attract bookings outside peak season, making cash-flow consistency a real challenge for smaller properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
4% |
| 2 bedrooms |
|
17% |
| 3 bedrooms |
|
20% |
Three-bedroom listings top monthly revenue at $2,516, nearly three times the $874 earned by 1-bedroom properties, while 2-bedrooms average $1,812. For investors weighing acquisition costs against monthly income, the 3-bedroom segment offers the clearest path to meaningful cash flow in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$874 |
| 2 bedrooms |
|
$1,812 |
| 3 bedrooms |
|
$2,516 |
Annual revenue ranges from $10,496 for 1-bedroom listings to $30,197 for 3-bedrooms, with 2-bedrooms at $21,746. Against average home values of $398,830, a well-positioned 3-bedroom property generating over $30K annually represents approximately a 7.6% gross revenue yield before expenses — a competitive figure for a seasonal lake market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$10,496 |
| 2 bedrooms |
|
$21,746 |
| 3 bedrooms |
|
$30,197 |
Parking and a kitchen are universal at 100%, while BBQ grills (97%) and outdoor furniture (90%) signal that guests expect a full lakeside leisure experience. Lake access (68%) and waterfront location (61%) are prevalent among top-performing listings, reinforcing that proximity to the water is a key differentiator for earning premium rates in Monticello.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
100% |
| BBQ Grill |
|
97% |
| Outdoor Furniture |
|
90% |
| Washer |
|
71% |
| Dryer |
|
68% |
| Patio or Balcony |
|
68% |
| Lake Access |
|
68% |
| Waterfront |
|
61% |
| Self Check-in |
|
61% |
| Backyard |
|
55% |
| Workspace |
|
36% |
| Pets |
|
26% |
| Beach Access |
|
16% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Monticello Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Monticello's ROI Score of 71 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an above-average revenue-to-price ratio and positive market growth trend. Occupancy stability is the main drag — rated below average — reflecting the concentrated summer season that defines this lakefront market. Investors should pair this score with local regulatory research and a realistic seasonal cash-flow model to determine whether the strong summer upside outweighs the quieter off-peak months.
Understanding local STR regulations is essential before investing in Monticello. Here's the current regulatory landscape:
Short-term rental operators in Monticello, Indiana may be required to obtain local permits or register their property with city or county authorities. Investors should verify current permit and licensing requirements directly with the City of Monticello and White County offices before listing a property.
Common STR restrictions in Indiana communities can include occupancy limits, minimum-stay requirements, noise ordinances, and parking standards. HOA covenants in lakefront developments may impose additional rules, so reviewing deed restrictions is essential before committing to a purchase.
STR hosts in Indiana are generally responsible for collecting and remitting state sales tax and any applicable county innkeeper's tax. Many booking platforms handle tax collection automatically, but owners should confirm compliance with Indiana's Department of Revenue to avoid surprises.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Monticello can provide current regulatory guidance.
Financing an Airbnb investment in Monticello requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Monticello's summer months should continue to anchor revenues, with June through August likely generating the lion's share of annual income. Given the above-average market growth trend, ADR could edge up 3–5% as new listings professionalize and compete on amenities, though full-year occupancy is estimated to hover around 14–18% given the market's seasonal profile. Investors should plan cash reserves for the quieter winter months, when monthly revenue can dip below $600, and treat the strong summer windfall as the engine of annual returns."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent regulatory or market changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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