Mooresville, NC Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

54 / 100

Mooresville presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Mooresville Short-Term Rental Market Overview

Mooresville, NC offers a distinctive short-term rental landscape shaped by its proximity to Lake Norman, with 71% of listings advertising lake access and 61% highlighting waterfront positioning. The market's 182 active Airbnb listings generate an average annual revenue of $61,233, powered by a strong $383 average daily rate that significantly exceeds the $262 North Carolina state average. While occupancy sits at 28% — below the 34% state benchmark — the premium pricing, especially for larger properties, creates meaningful revenue potential for investors who target the right property type.

Key Market Statistics

According to Rabbu market data, the Mooresville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 182
Average Daily Rate (ADR) vs. $262 state avg. $383
Average Occupancy Rate vs. 34% state avg. 28%
RevPAN ADR * Occupancy Rate $105
Average Monthly Revenue Historical 12-month average $5,102
Average Annual Revenue Historical 12-month average $61,233

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Mooresville

Mooresville attracts investor attention thanks to its lakefront premium pricing, pronounced summer seasonality, and strong revenue potential for larger properties — though rising competition demands careful deal selection.

Key investment factors

  • Average daily rates of $383 far exceed the North Carolina state average, reflecting strong guest willingness to pay for lake-adjacent stays
  • Larger properties (5+ bedrooms) generate $121K–$166K annually, offering outsized returns for investors who can secure the right inventory
  • Lake Norman's recreational appeal drives consistent summer demand, with peak months nearly tripling winter revenue
  • Outdoor-oriented amenities like lake access, backyards, and BBQ grills are standard expectations, creating a clear playbook for property setup
  • 98% year-over-year listing growth signals a market gaining momentum, though investors should monitor supply closely

Expert Market Assessment

"Mooresville presents a competitive opportunity where the revenue ceiling is high but selectivity matters. The market's pronounced seasonality — August revenues of $8,627 dwarf January's $2,837 — means cash-flow planning should account for a roughly three-to-one swing between peak and off-peak months. Larger properties clearly dominate the revenue picture, with 6+ bedroom listings averaging $13,863 monthly compared to just $1,913 for one-bedrooms. Given that supply has nearly doubled year-over-year and the supply/demand balance scores below average, investors who succeed here will likely be those who secure differentiated lakefront properties and price strategically during shoulder seasons."

— Rabbu Market Analysis Team

Understanding Mooresville's ROI Score: 54/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Mooresville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Mooresville's ROI Score of 54 out of 100 places it in the 'Competitive Opportunity' band — a market with genuine upside but one where deal quality matters more than average. The revenue-to-price ratio and occupancy stability both rate as average, while the supply/demand balance scores below average, reflecting the 98% year-over-year surge in listings that's intensifying competition. Investors should pair these metrics with local regulatory research and focus on differentiated properties — particularly larger waterfront homes — to position themselves above the market median.

Short-Term Rental Regulations in Mooresville

Understanding local STR regulations is essential before investing in Mooresville. Here's the current regulatory landscape:

Permit Requirements

Mooresville, North Carolina may require short-term rental permits or registration depending on local zoning and municipal ordinances. Investors should verify current requirements directly with the Town of Mooresville and Iredell County before listing a property.

Key Restrictions

Common restrictions in markets like Mooresville can include occupancy limits, minimum stay requirements, noise ordinances, parking regulations, and HOA covenants — particularly relevant in lakefront communities where homeowner associations may impose additional rules on rental activity. Investors should also check whether any permit caps or zoning overlays apply to their target neighborhood.

Tax Obligations

Short-term rental hosts in North Carolina are typically subject to state and local occupancy taxes, as well as applicable sales tax. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the North Carolina Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Mooresville can provide current regulatory guidance.

Short-Term Rental Financing for Mooresville

Financing an Airbnb investment in Mooresville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Mooresville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Mooresville's lake-driven summer demand should continue anchoring peak-season performance, with July and August revenues historically exceeding $8,000 per month. ADR may see modest increases in the 2–4% range as larger lakefront properties command growing premiums, though the near-doubling of active listings year-over-year (98% growth) could put downward pressure on occupancy rates if supply continues outpacing demand. Investors should anticipate occupancy stabilizing around 26–30% market-wide, with stronger performance for well-positioned properties that lean into outdoor amenities and waterfront appeal."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Mooresville, NC

What is the average Airbnb occupancy rate in Mooresville?
The average Airbnb occupancy rate in Mooresville is currently 28%, which falls below the North Carolina state average of 34%. Occupancy varies significantly by property size — one-bedroom units lead at 37%, while five-bedroom properties average around 23%. The market's premium pricing model means hosts can achieve solid revenue even with moderate occupancy.
How much do Airbnb hosts make in Mooresville?
Airbnb hosts in Mooresville earn an average of $5,102 per month, or approximately $61,233 annually, based on trailing 12-month performance data. Revenue varies dramatically by property size: one-bedroom listings average about $22,956 per year, while 6+ bedroom properties can generate around $166,356 annually. Peak summer months like July and August regularly deliver $8,000+ in monthly revenue.
Is Mooresville a good market for Airbnb investment?
Mooresville carries a Rabbu ROI Score of 54 out of 100, categorized as a 'Competitive Opportunity.' The market's strong daily rates ($383 vs. $262 state average) and impressive revenue potential for larger properties make it attractive, but rising supply — listings grew 98% year-over-year — and below-average occupancy mean investors need to be selective. Properties with direct lake access and premium amenities tend to outperform the market average.
What is the average daily rate (ADR) for Airbnb in Mooresville?
The average daily rate for Airbnb listings in Mooresville is $383, which is significantly higher than the $262 North Carolina state average. ADR scales sharply with property size: one-bedroom units average $131, while 6+ bedroom properties command $712 per night. This premium pricing reflects the market's appeal as a lakefront vacation destination.
Are short-term rentals legal in Mooresville?
Short-term rentals operate in Mooresville, NC, with 182 active Airbnb listings currently in the market. However, local regulations including permits, zoning restrictions, and HOA rules may apply. Investors should consult the Town of Mooresville and any applicable homeowner associations to confirm compliance requirements before purchasing or listing a property.
When is peak season for Airbnb in Mooresville?
Peak season in Mooresville runs from June through August, aligning with summer lake recreation on Lake Norman. August is the highest-earning month at $8,627 in average revenue, followed closely by July at $8,199. The off-peak period spans January and February, when monthly revenue drops to around $2,837–$2,924.
How many Airbnbs are there in Mooresville?
There are currently 182 active Airbnb listings in Mooresville as of April 2026. Three-bedroom properties make up the largest share of supply with 47 listings, followed by four-bedrooms (36) and equal counts of one-bedroom, two-bedroom, and 6+ bedroom units (26 each). The market has grown substantially, with listing counts increasing 98% year-over-year.
How is Airbnb revenue calculated in Mooresville?
The annual and monthly revenue figures for Mooresville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Mooresville, NC market
  • Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
  • Historical monthly and annual revenue figures based on trailing 12-month booking data
  • Property size breakdowns for supply, pricing, occupancy, and revenue performance
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions may have shifted since the last update. Local regulations, HOA rules, and permitting requirements can materially affect STR viability and should be independently verified.

Next Steps

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