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View PropertiesAs of Apr, 27 2026
Morgan Hill, CA is a micro-market with just 15 active Airbnb listings, offering investors a low-competition environment in Silicon Valley's southern corridor. Average annual revenue sits at $37,680, with an ADR of $270 — roughly half the California state average of $551 — while occupancy runs at 39% compared to the 43% state benchmark. The small supply base and clear summer seasonality create a niche opportunity for investors who can differentiate their property and capture demand from tech-sector visitors and weekend travelers exploring the South County wine region.
According to Rabbu market data, the Morgan Hill short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 15 |
| Average Daily Rate (ADR) | vs. $551 state avg. | $270 |
| Average Occupancy Rate | vs. 43% state avg. | 39% |
| RevPAN | ADR * Occupancy Rate | $105 |
| Average Monthly Revenue | Historical 12-month average | $3,140 |
| Average Annual Revenue | Historical 12-month average | $37,680 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026.
Investors look at Morgan Hill for its extremely limited STR supply, proximity to Silicon Valley employment centers, and the pricing headroom that comes from virtually no competitive pressure.
Key investment factors
"With a small inventory of 15 listings and below-average occupancy at 39%, Morgan Hill represents a niche opportunity rather than a high-volume STR play. Revenue peaks strongly in the summer — July's $4,385 average is 82% higher than December's $2,413 — so cash-flow planning should account for meaningful seasonal swings. The limited competition is a genuine advantage, but the market's modest demand profile means properties need to be well-appointed and competitively priced to maintain bookings through the slower winter months. Investors willing to operate lean and target the right guest segments can find workable returns here, though expectations should be calibrated to a smaller-market reality."
— Rabbu Market Analysis Team
Revenue in Morgan Hill follows a clear summer-driven pattern, peaking at $4,385 in July and bottoming out at $2,413 in December — a spread of roughly $2,000 per month. Investors should expect to earn the majority of their annual income between May and August, with the November-through-February stretch requiring careful budgeting to cover fixed costs.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,453 |
| February |
|
$2,464 |
| March |
|
$2,905 |
| April |
|
$2,640 |
| May |
|
$3,593 |
| June |
|
$4,142 |
| July |
|
$4,385 |
| August |
|
$3,738 |
| September |
|
$3,009 |
| October |
|
$3,172 |
| November |
|
$2,762 |
| December |
|
$2,413 |
The market is dominated by 1-bedroom listings, which account for 9 of the 15 active properties. The remaining listings are spread across other sizes that don't meet the reporting threshold, suggesting potential opportunity for investors who can offer larger, family-friendly accommodations that are currently underrepresented.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
9 |
One-bedroom listings in Morgan Hill average an ADR of $197, while the overall market ADR of $270 indicates that the limited number of larger properties command significantly higher nightly rates. Investors considering multi-bedroom properties may benefit from a meaningful rate premium with relatively little competition.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$197 |
One-bedroom properties deliver a RevPAN of $70, reflecting the combination of a $197 ADR and 36% occupancy. The market-wide RevPAN of $105 suggests that larger or better-performing listings are generating substantially more revenue per available night than the 1-bedroom segment alone.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$70 |
One-bedroom listings average a 36% occupancy rate, slightly below the market-wide 39% average. This modest fill rate points to the importance of strong listing optimization, competitive pricing, and seasonal adjustments to maintain cash-flow consistency.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
36% |
One-bedroom properties average $1,950 per month, which is notably lower than the market-wide average of $3,140. This gap indicates that larger or more unique properties in Morgan Hill are pulling in considerably more monthly revenue, making a strong case for investing beyond the dominant 1-bedroom category.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,950 |
At $23,401 in average annual revenue, 1-bedroom listings earn about 62% of the market-wide average of $37,680. Investors targeting higher returns should explore 2+ bedroom configurations, where the scarcity of supply and higher ADRs appear to translate into meaningfully stronger annual income.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$23,401 |
Parking and kitchen access lead the amenity list at 87% prevalence each, followed by self check-in at 80% — signaling that guests in Morgan Hill expect a self-sufficient, home-like experience. Outdoor features such as patios (53%), backyards (47%), and BBQ grills (47%) are also common, reflecting the suburban setting, while premium amenities like hot tubs and pools (20% each) offer a potential differentiator for listings looking to stand out.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
87% |
| Kitchen |
|
87% |
| Self Check-in |
|
80% |
| Washer |
|
67% |
| Dryer |
|
67% |
| Patio or Balcony |
|
53% |
| Outdoor Furniture |
|
47% |
| BBQ Grill |
|
47% |
| Backyard |
|
47% |
| Workspace |
|
40% |
| Hot Tub |
|
20% |
| Pool |
|
20% |
| EV Charger |
|
13% |
| Pets |
|
13% |
Understanding local STR regulations is essential before investing in Morgan Hill. Here's the current regulatory landscape:
Operators looking to list a short-term rental in Morgan Hill, California should verify whether a business license, TOT registration, or dedicated STR permit is required by the city. Because local rules can evolve quickly, investors are strongly encouraged to contact Morgan Hill's planning or finance department directly before committing to a purchase.
Common short-term rental restrictions in California cities include occupancy limits, minimum-stay requirements, noise and nuisance ordinances, and parking mandates. HOA rules may impose additional constraints, and some jurisdictions cap the number of STR permits issued, so due diligence with both the city and any applicable homeowners association is essential.
California imposes transient occupancy taxes on short-term stays, and Morgan Hill may levy its own local TOT on top of state-level obligations. Platforms like Airbnb often collect and remit some taxes automatically, but hosts should confirm with the city that all required filings are covered.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Morgan Hill can provide current regulatory guidance.
Financing an Airbnb investment in Morgan Hill requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, we expect Morgan Hill's STR market to remain modest in scale but relatively stable, with summer months continuing to drive the bulk of annual revenue. ADR could edge up 1–3% as the limited supply keeps pricing power intact, though occupancy may hold in the 37–42% range absent a meaningful increase in local demand drivers. Investors should plan conservatively around the seasonal dip from November through February, when monthly revenue drops to roughly $2,400–$2,500, and consider dynamic pricing to capture the $4,100–$4,400 peak during June and July."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements are subject to change; always verify with local authorities before investing.
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