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View PropertiesAs of Apr, 27 2026
Morrisville, NC sits in the heart of the Research Triangle, positioned between Raleigh and Durham with close proximity to RDU International Airport and a dense corridor of tech employers. With just 21 active Airbnb listings, this is a micro-market where supply is extremely limited, creating potential for operators who can differentiate on quality and amenities. The average annual revenue of $19,883 and a $173 ADR — below the $262 North Carolina state average — reflect a market that currently leans toward budget-conscious, utilitarian stays rather than premium leisure travel. Investors should view Morrisville as a niche opportunity where corporate and relocation-driven demand could be captured with the right property and pricing strategy.
According to Rabbu market data, the Morrisville short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 21 |
| Average Daily Rate (ADR) | vs. $262 state avg. | $173 |
| Average Occupancy Rate | vs. 34% state avg. | 27% |
| RevPAN | ADR * Occupancy Rate | $47 |
| Average Monthly Revenue | Historical 12-month average | $1,656 |
| Average Annual Revenue | Historical 12-month average | $19,883 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026.
Morrisville's appeal lies in its proximity to major Triangle employers, RDU Airport, and a notably thin supply of short-term rentals that gives well-run properties a chance to capture demand with minimal local competition.
Key investment factors
"Morrisville represents a limited but potentially underserved opportunity for STR investors willing to work within a small market. The 27% average occupancy rate trails the state average, and annual revenue of $19,883 won't turn heads compared to nearby Raleigh or Durham — but the extremely thin supply of just 21 listings means there's little competitive pressure pushing rates down. Seasonality is relatively flat: July peaks at $1,905 in average monthly revenue while January dips to $1,188, creating a manageable spread for operators budgeting cash flow. Investors targeting 3-bedroom properties, which generate $2,679 per month on average, will find the strongest revenue potential in this market."
— Rabbu Market Analysis Team
Revenue in Morrisville peaks in July at $1,905 and bottoms out in January at $1,188, creating a relatively modest seasonal swing of about $717. This narrow spread suggests demand is driven more by steady business travel and relocation patterns than by seasonal tourism, which is a positive signal for year-round cash flow planning.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,188 |
| February |
|
$1,257 |
| March |
|
$1,685 |
| April |
|
$1,715 |
| May |
|
$1,790 |
| June |
|
$1,758 |
| July |
|
$1,905 |
| August |
|
$1,898 |
| September |
|
$1,653 |
| October |
|
$1,786 |
| November |
|
$1,737 |
| December |
|
$1,507 |
The market's 21 listings are concentrated in just two size categories: 1-bedroom units (11 listings) dominate supply, followed by 3-bedroom properties (6 listings). The absence of 2-bedroom, 4-bedroom, and larger listings could represent a gap — investors bringing a 2-bedroom product to market, for instance, would face essentially no direct competition.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
11 |
| 3 bedrooms |
|
6 |
ADR jumps dramatically from $74 for 1-bedroom listings to $329 for 3-bedroom properties, a 4.4x increase that reflects strong pricing power for larger homes in this market. The premium for 3-bedrooms is particularly notable and suggests group travelers or families are willing to pay significantly more for space in the Morrisville area.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$74 |
| 3 bedrooms |
|
$329 |
Three-bedroom properties deliver a RevPAN of $51 compared to just $18 for 1-bedrooms, making larger units the clear revenue-per-night leaders despite their lower occupancy. This gap indicates that even with fewer booked nights, 3-bedroom listings generate substantially more revenue per available night thanks to their higher daily rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$18 |
| 3 bedrooms |
|
$51 |
One-bedroom listings lead occupancy at 25%, while 3-bedroom properties trail at 16% — both well below state averages. While 1-bedrooms fill more consistently, their low ADR limits overall revenue, meaning the occupancy advantage doesn't translate into stronger earnings compared to less-frequently-booked 3-bedroom units.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
25% |
| 3 bedrooms |
|
16% |
Three-bedroom properties earn $2,679 per month on average — more than four times the $657 that 1-bedroom listings generate. This stark revenue difference underscores that in Morrisville, larger properties are the primary revenue drivers despite their lower occupancy rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$657 |
| 3 bedrooms |
|
$2,679 |
At $32,148 annually, 3-bedroom properties significantly outperform 1-bedroom units at $7,887, making them the most compelling configuration for return potential in this market. Investors considering Morrisville should weigh the higher acquisition cost of 3-bedroom homes against this roughly 4x revenue advantage.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$7,887 |
| 3 bedrooms |
|
$32,148 |
Parking tops the list at 100% prevalence, followed by kitchen (95%), and a cluster of amenities at 81% including dryer, self check-in, washer, and workspace — a profile that strongly signals a business and extended-stay traveler audience. Investors should treat parking, in-unit laundry, a dedicated workspace, and self check-in as table-stakes amenities in this market to remain competitive.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
95% |
| Dryer |
|
81% |
| Self Check-in |
|
81% |
| Washer |
|
81% |
| Workspace |
|
81% |
| Backyard |
|
76% |
| Outdoor Furniture |
|
57% |
| Patio or Balcony |
|
52% |
| Pets |
|
29% |
| BBQ Grill |
|
24% |
| Pool |
|
24% |
| Gym |
|
19% |
| EV Charger |
|
10% |
Understanding local STR regulations is essential before investing in Morrisville. Here's the current regulatory landscape:
Morrisville, North Carolina may require short-term rental operators to obtain a permit or register with the town before listing a property. Investors should verify current requirements directly with the Town of Morrisville and Wake County, as local STR regulations in the Triangle area continue to evolve.
Common restrictions in North Carolina municipalities can include occupancy limits, minimum stay requirements, noise and nuisance ordinances, parking regulations, and HOA or community covenant restrictions that may prohibit or limit short-term rentals. Given that many Morrisville properties are in planned communities, checking HOA rules before purchasing is especially important.
Short-term rental operators in North Carolina are generally subject to state sales tax as well as local occupancy taxes collected by Wake County. Major booking platforms typically handle collection and remittance on behalf of hosts, but investors should confirm their specific obligations with a tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Morrisville can provide current regulatory guidance.
Financing an Airbnb investment in Morrisville requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Morrisville's STR performance is likely to remain closely tied to corporate travel patterns and the ongoing growth of Research Triangle tech and biotech employers. Monthly revenue data shows relatively mild seasonality, with summer months peaking around $1,905 and winter dipping to roughly $1,188 — a spread that suggests steady, if modest, year-round demand. Occupancy currently sits at 27% versus the 34% state average, so there's room for improvement if operators optimize pricing and target mid-week business travelers. ADR could see incremental gains of 2–5% if the limited supply holds and Triangle-area economic expansion continues, though individual results will depend heavily on property positioning."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the most recent collection period. Local regulations, HOA restrictions, and tax obligations vary and should be independently verified before making investment decisions.
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