Moscow, ID Airbnb Market Data, Statistics, and Occupancy Rates

Moscow Short-Term Rental Market Overview

Moscow, Idaho is a small college-town market with 81 active Airbnb listings and an average annual revenue of $19,334 per listing. With an average daily rate of $178—well below the state average of $277—and occupancy sitting at 24% compared to the state's 41%, the market is affordable to enter but demands careful deal sourcing. A 96% year-over-year growth in active listings signals rising investor interest, though tighter competition and modest occupancy mean profitability hinges on property selection and operational execution.

Key Market Statistics

According to Rabbu market data, the Moscow short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Moscow

Investors are drawn to Moscow for its university-driven demand base and relatively low entry costs compared to other Idaho markets, though the competitive landscape requires selective deal sourcing.

Expert Market Assessment

"Moscow presents a competitive opportunity for STR investors willing to be selective. The ROI score of 50 out of 100 reflects a market where investor enthusiasm and listing growth are outpacing revenue fundamentals—occupancy at 24% and RevPAN at $42 leave room for improvement. Seasonality is notable: August ($2,376) and November ($2,192) are the revenue peaks, while February ($788) marks the low point, creating a roughly 3:1 spread that investors need to budget around. The strongest returns are concentrated in 3-bedroom properties, which deliver $132 RevPAN versus just $23 for 1-bedrooms, suggesting that differentiated, larger homes can meaningfully outperform the market average."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Moscow

Average revenue by month in Moscow

Revenue in Moscow swings substantially by season, peaking in August at $2,376 and November at $2,192, while February marks the low point at just $788. This roughly 3:1 spread between peak and trough months signals pronounced seasonality that investors should account for in cash-flow planning.

Active Airbnb listings by property size in Moscow

One-bedroom units dominate the Moscow market with 38 of 81 active listings, followed by 2-bedrooms at 24. Three-bedroom properties represent only 9 listings despite generating the highest revenue, suggesting an underserved segment with potential upside for investors willing to offer larger accommodations.

Average daily rate (ADR) by property size in Moscow

ADR scales sharply with property size in Moscow, jumping from $93 for studios to $445 for 3-bedroom listings—a nearly 5x premium. The biggest leap occurs between 2-bedrooms ($138) and 3-bedrooms, indicating that groups and families visiting the area are willing to pay a significant premium for extra space.

Average RevPAN by property size in Moscow

Three-bedroom properties deliver a standout RevPAN of $132, roughly four times the $34 earned by 2-bedrooms and nearly six times the $23 for 1-bedrooms. This makes larger properties the clear efficiency leaders, generating the most revenue per available night even after accounting for their lower-than-studio occupancy rates.

Average occupancy rates by property size in Moscow

Studios lead occupancy at 33%, with 3-bedrooms close behind at 30%, while 1-bedroom listings trail at just 21%. The relatively stronger fill rates at both ends of the size spectrum suggest that niche appeal—either compact solo stays or group-friendly homes—drives more consistent bookings than mid-range units in this market.

Average monthly revenue by property size in Moscow

Three-bedroom properties top the monthly revenue chart at $2,687, nearly double the $1,355 earned by 1-bedrooms. Even 2-bedroom listings at $1,927 significantly outperform studios ($1,312), reinforcing that revenue potential in Moscow is heavily weighted toward larger properties.

Average annual revenue by property size in Moscow

On an annual basis, 3-bedroom listings generate $32,252—roughly double the market-wide average of $19,334 and nearly twice the $16,261 that 1-bedrooms produce. Investors targeting the highest gross revenue potential in Moscow should focus on 3-bedroom configurations, though acquisition and operating costs for larger properties should be weighed against these figures.

Most common amenities for Airbnb listings in Moscow

Parking (96%) and kitchens (91%) are near-universal in Moscow's listings, reflecting a guest base that expects practical, drive-to accommodations rather than resort-style luxury. Self check-in at 83% has become a baseline expectation, while differentiators like hot tubs (5%) and pet-friendliness (14%) remain rare and could help a listing stand out.

Understanding Moscow's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Moscow's ROI Score of 50 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has real potential but requires sharper deal selection than higher-scoring areas. The below-average revenue-to-price ratio—driven by home values near $626,165 against $19,334 in annual revenue—is the primary drag, while average occupancy stability and an above-average growth trend provide some counterbalance. Investors should pair this data with thorough local regulatory research and focus on property types (especially 3-bedrooms) that meaningfully outperform the market average.

Short-Term Rental Regulations in Moscow

Understanding local STR regulations is essential before investing in Moscow. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Moscow, Idaho may need to obtain a permit or business license before listing a property. Investors should verify current requirements directly with the City of Moscow and Latah County, as regulations in Idaho can vary by municipality.

Key Restrictions

Common STR restrictions in similar Idaho markets include occupancy limits, noise ordinances, parking requirements, and potential HOA covenants that may prohibit or limit short-term rentals. Some jurisdictions also impose minimum-stay requirements or caps on the number of permits issued, so it's essential to review both city and neighborhood-level rules before committing to a property.

Tax Obligations

Idaho requires short-term rental operators to collect and remit state sales tax, and local jurisdictions may impose additional lodging or tourism taxes. Platforms like Airbnb often handle a portion of tax collection automatically, but hosts should confirm their full obligations with the Idaho State Tax Commission.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Moscow can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Moscow's STR market is likely to see continued supply growth given the near-doubling of listings over the past year, which could put additional pressure on occupancy rates unless demand keeps pace. Seasonal revenue data suggests August and November will remain the strongest booking windows, with ADR potentially rising 1–3% as hosts compete on amenities rather than price. Occupancy may stabilize in the 22–26% range market-wide, though well-positioned 3-bedroom properties could outperform that average. Investors should treat forward estimates cautiously and monitor how the University of Idaho's academic calendar and local events shape demand patterns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Moscow, ID

What is the average Airbnb occupancy rate in Moscow?

The average occupancy rate for Airbnb listings in Moscow, Idaho is currently 24%, which falls below the state average of 41%. Occupancy varies by property size, with studios leading at 33% and 1-bedroom units trailing at 21%. Investors should factor this lower-than-average occupancy into their financial models and consider strategies like competitive pricing, strong amenities, and targeting peak-season demand to improve fill rates.

How much do Airbnb hosts make in Moscow?

Airbnb hosts in Moscow earn an average of $1,611 per month, or approximately $19,334 annually, based on trailing 12-month booking data. Revenue varies significantly by property size: 3-bedroom listings average $2,687 per month ($32,252 annually), while 1-bedroom properties bring in around $1,355 per month ($16,261 annually). Peak earning months like August and November can push monthly revenue above $2,000 for well-run listings.

Is Moscow a good market for Airbnb investment?

Moscow earns a Rabbu ROI Score of 50 out of 100, placing it in the 'Competitive Opportunity' category. The market shows above-average growth trends and university-driven demand, but the revenue-to-price ratio is below average given home values around $626,165 and annual revenue near $19,334. Investors who focus on larger properties—particularly 3-bedroom homes—and manage costs carefully can find viable opportunities, but this is not a market where any listing will perform well without a deliberate strategy.

What is the average daily rate (ADR) for Airbnb in Moscow?

The average daily rate in Moscow is $178, which is significantly lower than Idaho's statewide average of $277. ADR ranges from $93 for studios to $445 for 3-bedroom properties. The steep premium for 3-bedroom listings reflects limited supply in that category and stronger demand from groups and families visiting the area.

Are short-term rentals legal in Moscow?

Short-term rentals are generally permitted in Moscow, Idaho, though operators may need to comply with local licensing, zoning, and tax requirements. Regulations can change, so prospective hosts should check with the City of Moscow planning department and review any applicable HOA rules before purchasing or listing a property.

When is peak season for Airbnb in Moscow?

Peak season in Moscow falls in August, when average monthly revenue reaches $2,376, followed closely by November at $2,192. These months likely align with University of Idaho move-in periods, football weekends, and fall events. The slowest months are January ($821) and February ($788), so investors should plan for meaningful seasonal revenue swings.

How many Airbnbs are there in Moscow?

Moscow currently has 81 active Airbnb listings. The supply is dominated by 1-bedroom units (38 listings), followed by 2-bedrooms (24), 3-bedrooms (9), and studios (5). Active listings have grown by 96% year-over-year, indicating rapidly increasing investor and host interest in the market.

How is Airbnb revenue calculated in Moscow?

The annual and monthly revenue figures shown for Moscow are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks (like August at $2,376) and slower periods (like February at $788). Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Moscow, Idaho market
• Average daily rate, occupancy, and RevPAN trends broken down by property size
• Monthly and annual revenue benchmarks based on trailing 12-month booking data
• Popular amenity prevalence across active listings to inform property setup decisions
• Home value data from the Zillow Home Value Index (ZHVI) for investment cost context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions may have changed since the most recent update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.