Mountain View, AR Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

34 / 100

Mountain View appears higher risk based on current data and may require deeper, property-specific diligence to find compelling opportunities.

Mountain View Short-Term Rental Market Overview

Mountain View, Arkansas — known for its Ozark heritage and folk music scene — is a small, seasonal short-term rental market with just 63 active Airbnb listings and an average annual revenue of $16,061 per property. With a 16% occupancy rate (well below the 26% state average) and an ADR of $162, the market currently presents limited returns that demand careful, property-level analysis before committing capital. Listing growth has been notable at 106% year-over-year, which could be outpacing demand and putting downward pressure on occupancy.

Key Market Statistics

According to Rabbu market data, the Mountain View short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 63
Average Daily Rate (ADR) vs. $192 state avg. $162
Average Occupancy Rate vs. 26% state avg. 16%
RevPAN ADR * Occupancy Rate $25
Average Monthly Revenue Historical 12-month average $1,338
Average Annual Revenue Historical 12-month average $16,061

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Mountain View

Investors are drawn to Mountain View for its low property costs and Ozark tourism appeal, though the market's thin occupancy and seasonal demand require careful underwriting.

Key investment factors

  • Average home values of $327,875 keep acquisition costs relatively accessible compared to resort-heavy STR markets
  • Summer and early fall tourism tied to outdoor recreation and cultural events drives peak-season revenue
  • 3-bedroom properties deliver the strongest RevPAN at $35, suggesting a niche for larger family-oriented rentals
  • Year-over-year listing growth of 106% signals rising investor interest but also heightened competition
  • Low occupancy at 16% means revenue is highly concentrated in peak months, requiring conservative cash-flow planning

Expert Market Assessment

"Mountain View currently sits in the limited-potential tier, with an ROI score of 34 out of 100 reflecting below-average occupancy stability and a supply-demand imbalance. Revenue is sharply seasonal: July peaks near $2,159 per month while February drops to just $673, creating a roughly 3:1 spread between high and low months. The 106% year-over-year growth in listings suggests supply is expanding faster than demand can absorb, which will pressure occupancy and pricing. Selective investors who target 3-bedroom properties and optimize for summer and fall bookings may still find workable returns, but broad market conditions favor caution."

— Rabbu Market Analysis Team

Understanding Mountain View's ROI Score: 34/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Mountain View Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Mountain View's ROI score of 34 out of 100 places it in the Limited investment potential band, driven primarily by below-average occupancy stability and a supply/demand balance that has tilted unfavorably as listings surged 106% year-over-year. Revenue-to-price ratio and market growth trend both rate as average, meaning the fundamentals aren't broken but don't yet compensate for the occupancy headwinds. Investors exploring this market should pair these data points with thorough local regulatory research and property-specific underwriting before moving forward.

Short-Term Rental Regulations in Mountain View

Understanding local STR regulations is essential before investing in Mountain View. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Mountain View, Arkansas may need to obtain local permits or business licenses before listing a property. Investors should verify current requirements directly with the City of Mountain View and Stone County officials, as regulations in smaller Arkansas municipalities can change with limited public notice.

Key Restrictions

Common restrictions that may apply include occupancy limits based on property size, noise and nuisance ordinances, parking requirements for guests, and any HOA covenants that could prohibit or limit short-term rentals. Because Mountain View is a small community, neighborhood-level rules and deed restrictions can vary significantly from one property to the next.

Tax Obligations

Arkansas imposes state sales tax and local tourism or hospitality taxes on short-term rental income, and platforms like Airbnb often collect and remit a portion of these on behalf of hosts. Operators should confirm their full tax obligations with the Arkansas Department of Finance and Administration, as additional county or city-level assessments may apply.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Mountain View can provide current regulatory guidance.

Short-Term Rental Financing for Mountain View

Financing an Airbnb investment in Mountain View requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Mountain View Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Mountain View's STR performance will likely remain heavily seasonal, with the strongest bookings concentrated between June and August. ADR may hold steady or see modest gains of 1–3%, but occupancy is unlikely to improve significantly unless listing growth slows relative to visitor demand. Investors should anticipate monthly revenue dipping below $700 during winter months and plan cash reserves accordingly. Any meaningful upside will depend on whether the supply surge stabilizes and whether local tourism initiatives can draw more visitors during shoulder seasons."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Mountain View, AR

What is the average Airbnb occupancy rate in Mountain View?
The average Airbnb occupancy rate in Mountain View, AR is currently 16%, which falls well below the Arkansas state average of 26%. Occupancy varies by property size, with 3-bedroom listings performing best at 19% and studios and smaller units hovering around 14–15%. The low overall rate reflects the market's strong seasonality and the recent surge in new listings.
How much do Airbnb hosts make in Mountain View?
On average, Airbnb hosts in Mountain View earn approximately $1,338 per month, or about $16,061 annually, based on trailing 12-month booking data. Revenue varies significantly by property size — 3-bedroom listings average $1,568/month ($18,821/year), while studios bring in roughly $822/month ($9,874/year). Peak months like July can push monthly revenue above $2,100, but winter months may drop below $700.
Is Mountain View a good market for Airbnb investment?
Mountain View currently carries a limited investment potential rating, with an ROI score of 34 out of 100. Below-average occupancy (16%) and rapid supply growth (106% year-over-year) are the main headwinds. That said, investors who focus on larger properties and manage costs conservatively may find workable opportunities, especially given the area's relatively affordable home values around $327,875. Deep, property-specific diligence is essential here.
What is the average daily rate (ADR) for Airbnb in Mountain View?
The average daily rate in Mountain View is $162, which is below the Arkansas state average of $192. ADR scales with property size: studios average $139, 1-bedrooms $127, 2-bedrooms $154, and 3-bedrooms command the highest rate at $188 per night.
Are short-term rentals legal in Mountain View?
Short-term rentals generally operate in Mountain View, AR, as evidenced by the 63 active Airbnb listings in the market. However, local permit requirements, zoning rules, and HOA restrictions can vary. Investors should verify current regulations with the City of Mountain View and Stone County authorities before purchasing or listing a property.
When is peak season for Airbnb in Mountain View?
Peak season in Mountain View runs from June through August, with July being the strongest month at an average revenue of $2,159 per listing. March and October also see notable bumps (around $1,600 each), likely tied to spring and fall events in the Ozarks. The slowest months are January and February, when average revenue drops to $745 and $673 respectively.
How many Airbnbs are there in Mountain View?
As of April 2026, there are 63 active Airbnb listings in Mountain View, AR. The market has seen significant supply growth, with a 106% year-over-year increase in active listings. Two-bedroom properties make up the largest share of supply at 22 listings, followed by 1-bedrooms (17), 3-bedrooms (13), and studios (8).
How is Airbnb revenue calculated in Mountain View?
The annual and monthly revenue figures for Mountain View are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month draws on its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively a host manages their listing.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Mountain View, AR
  • Occupancy rates and average daily rate trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month booking data
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, management quality, and pricing strategy.

Next Steps

Ready to invest in Mountain View's short-term rental market? Take action with these resources:

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