Nancy, KY Airbnb Market Data, Statistics, and Occupancy Rates

Nancy Short-Term Rental Market Overview

Nancy, KY is a small, seasonal short-term rental market with just 17 active Airbnb listings and average annual revenue of $20,450 per property. The market's proximity to Lake Cumberland drives summer demand — July revenue peaks at $4,057 — but occupancy sits at only 13%, well below the 28% Kentucky state average. With average home values around $290,293 and a 107% year-over-year increase in active listings, investor interest is growing, though the low occupancy signals that deal selection and pricing strategy will be critical to generating meaningful returns.

Key Market Statistics

According to Rabbu market data, the Nancy short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Nancy

Nancy appeals to investors seeking affordable Kentucky lake-country properties with strong summer rental potential, though low year-round occupancy demands careful underwriting.

Expert Market Assessment

"Nancy presents a competitive but challenging opportunity for STR investors. The market's ROI score of 44 out of 100 reflects average revenue-to-price ratios and growth trends paired with below-average occupancy stability — a combination that rewards selective deal sourcing rather than broad market bets. Seasonality is pronounced: July generates more than ten times the revenue of January, so investors should expect to rely on a three- to four-month summer window for the majority of annual income. Properties that capitalize on lake access and outdoor living space are best positioned to capture premium bookings during peak season."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Nancy

Average revenue by month in Nancy

Nancy's revenue is sharply seasonal, peaking at $4,057 in July and dropping to just $390 in January — a tenfold spread that underscores the market's dependence on summer lake tourism. June through August accounts for the lion's share of annual income, while November through February collectively averages under $800 per month.

Active Airbnb listings by property size in Nancy

The market's active supply is overwhelmingly concentrated in 3-bedroom properties, which account for all 12 listings with size data available. This homogeneity means there may be an opportunity for investors who can differentiate with smaller or larger configurations, though demand patterns should be validated before pursuing a niche strategy.

Average daily rate (ADR) by property size in Nancy

Three-bedroom listings in Nancy command an ADR of $166, which is slightly below the market-wide average of $172. With only one property size represented in the data, there are no cross-size comparisons to draw, but the rate suggests a value-oriented market relative to Kentucky's $333 state average.

Average RevPAN by property size in Nancy

Three-bedroom properties generate a RevPAN of just $15, reflecting the combination of a modest ADR and the market's low 10% occupancy rate for that size. This figure highlights the importance of maximizing bookings during peak summer months to achieve viable annual returns.

Average occupancy rates by property size in Nancy

Three-bedroom listings average a 10% occupancy rate, which is below the already-low market-wide average of 13%. This underscores that most properties sit vacant for the majority of the year, making pricing optimization and seasonal marketing essential for cash-flow stability.

Average monthly revenue by property size in Nancy

Three-bedroom properties earn an average of $1,572 per month, slightly trailing the market average of $1,704. Given the extreme seasonality, monthly averages smooth over a reality where summer months may generate several thousand dollars while winter months contribute only a few hundred.

Average annual revenue by property size in Nancy

At $18,875 per year, 3-bedroom listings in Nancy fall just below the market-wide average of $20,450. Against average home values of $290,293, this annual revenue translates to a gross yield of roughly 6.5%, which may tighten further after expenses, taxes, and management costs.

Most common amenities for Airbnb listings in Nancy

BBQ grills, kitchens, and parking each appear in 94% of Nancy's listings, establishing them as baseline expectations rather than differentiators. Lake access (29%) and hot tubs (18%) are far less common and could serve as competitive advantages for properties that offer them, given the market's outdoor recreation focus.

Understanding Nancy's ROI Score: 44/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Nancy's ROI score of 44 out of 100 places it in the 'Competitive Opportunity' band, meaning returns are achievable but not automatic. The score reflects average revenue-to-price ratios and market growth trends alongside below-average occupancy stability — a mix that rewards investors who can source properties at the right price and actively manage seasonal demand. Pairing this data with thorough local regulatory research and a realistic off-season budget will be essential before committing capital.

Short-Term Rental Regulations in Nancy

Understanding local STR regulations is essential before investing in Nancy. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Nancy, Kentucky should verify whether Pulaski County or the state of Kentucky requires STR permits, business licenses, or registration. Local requirements can vary, so consulting the county clerk's office or a local attorney before listing is advisable.

Key Restrictions

Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. Investors should also check whether any HOA covenants or deed restrictions limit short-term rental use on a specific property, as rural lake communities sometimes have neighborhood-level rules.

Tax Obligations

Kentucky imposes a transient room tax and state sales tax on short-term accommodations, and Pulaski County may levy additional local lodging taxes. Major booking platforms typically collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with the Kentucky Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Nancy can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Nancy's STR market is likely to remain heavily seasonal, with the bulk of revenue concentrated between June and August. ADR may hold relatively steady in the $165–$180 range given the limited supply, but occupancy will need to improve from its current 13% for the market to deliver stronger cash flow. The doubling of active listings suggests growing competition, which could put pressure on nightly rates during off-peak months. Investors entering this market should plan conservatively, budgeting for significant revenue swings between summer highs and winter lows."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Nancy, KY

What is the average Airbnb occupancy rate in Nancy?

The average Airbnb occupancy rate in Nancy, KY is currently 13%, which is notably below the Kentucky state average of 28%. Occupancy is highly seasonal, with the strongest demand concentrated during summer months when visitors flock to the Lake Cumberland area.

How much do Airbnb hosts make in Nancy?

Based on trailing 12-month data, Airbnb hosts in Nancy earn an average of $1,704 per month and roughly $20,450 per year. Revenue varies dramatically by season — hosts can expect around $4,057 in July but as little as $390 in January.

Is Nancy a good market for Airbnb investment?

Nancy carries a Rabbu ROI Score of 44 out of 100, placing it in the 'Competitive Opportunity' category. The market offers affordable entry points with average home values around $290,293 and strong summer demand, but below-average occupancy and pronounced seasonality mean investors need to be selective about the properties they acquire and realistic about off-season revenue.

What is the average daily rate (ADR) for Airbnb in Nancy?

The average daily rate in Nancy is $172, which is roughly half the Kentucky state average of $333. For 3-bedroom properties — the dominant listing type — the ADR sits at $166. The lower rate reflects the market's rural, lake-oriented positioning compared to larger Kentucky tourism hubs.

Are short-term rentals legal in Nancy?

Short-term rentals generally operate in Nancy, KY, but investors should verify current permit, licensing, and zoning requirements with Pulaski County and the state of Kentucky before purchasing or listing a property. Regulations can change, and compliance with local ordinances, HOA rules, and tax obligations is the host's responsibility.

When is peak season for Airbnb in Nancy?

Peak season in Nancy runs from June through August, with July standing out as the strongest month at $4,057 in average revenue. Shoulder months like April, May, September, and October generate moderate income, while the winter months from November through February are the slowest period of the year.

How many Airbnbs are there in Nancy?

As of April 2026, there are 17 active Airbnb listings in Nancy, KY. The market has seen significant growth, with a 107% year-over-year increase in active listings, indicating rising investor interest in this Lake Cumberland-area community.

How is Airbnb revenue calculated in Nancy?

The annual and monthly revenue figures for Nancy are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results into a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how effectively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Nancy, KY market
• Average daily rate, occupancy, and RevPAN metrics with state-level benchmarks
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Property size breakdowns for listings, rates, occupancy, and revenue
• Data sourced from Rabbu proprietary analytics and the Zillow Home Value Index

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements may change; investors should verify current rules with local authorities before purchasing.