Natchez, MS Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

69 / 100

Natchez offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Natchez Short-Term Rental Market Overview

Natchez, MS stands out for its favorable revenue-to-price ratio, with average home values around $233,596 and annual STR revenue averaging $23,464 — a combination that puts it well ahead of many competing markets on affordability alone. With 109 active Airbnb listings and a market-wide ADR of $203 (below the $318 Mississippi state average), the market is positioned as a budget-friendly destination where investors can acquire properties at relatively low cost and still capture meaningful income. The ROI score of 69 out of 100 signals an attractive opportunity, though investors should note that occupancy at 23% runs below the state average of 29%, leaving room for improvement through better pricing and guest experience strategies.

Key Market Statistics

According to Rabbu market data, the Natchez short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 109
Average Daily Rate (ADR) vs. $318 state avg. $203
Average Occupancy Rate vs. 29% state avg. 23%
RevPAN ADR * Occupancy Rate $45
Average Monthly Revenue Historical 12-month average $1,955
Average Annual Revenue Historical 12-month average $23,464

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Natchez

Low property costs combined with above-average revenue relative to home values make Natchez a compelling entry point for investors seeking strong yield potential in a smaller Southern market.

Key investment factors

  • Revenue-to-price ratio rated above average, with $23,464 annual revenue against $233,596 average home values
  • Historic tourism appeal — Natchez's antebellum homes and Mississippi River heritage draw leisure travelers year-round
  • Low barrier to entry with average home values well below national and state medians
  • Spring pilgrimage season and October events create reliable annual demand spikes
  • Limited competition with only 109 active listings, giving well-managed properties room to stand out

Expert Market Assessment

"Natchez presents a moderate-to-attractive opportunity for STR investors who prioritize yield over volume. The market's above-average revenue-to-price ratio is its standout feature, but the below-average occupancy rate of 23% and rapid 59% growth in listing supply introduce some risk that warrants careful monitoring. Seasonality is pronounced — revenue peaks sharply in March ($2,605), October ($2,660), and the spring-into-early-summer corridor, while January dips to just $996, creating a wide spread that investors need to budget around. Properties that are well-positioned with strong amenities and competitive pricing during shoulder months will have the best shot at outperforming the market average."

— Rabbu Market Analysis Team

Understanding Natchez's ROI Score: 69/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Natchez Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

With an ROI score of 69 out of 100, Natchez lands in the 'Attractive Opportunity' band, driven primarily by its above-average revenue-to-price ratio — a critical indicator that property costs are low relative to earning potential. The score is tempered by below-average marks in occupancy stability and supply/demand balance, the latter reflecting rapid listing growth that could compress individual returns if demand doesn't keep pace. Investors should pair these metrics with on-the-ground regulatory research and a clear property management plan to capitalize on the market's yield advantage.

Short-Term Rental Regulations in Natchez

Understanding local STR regulations is essential before investing in Natchez. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Natchez, Mississippi may be required to obtain a business license or STR-specific permit from the City of Natchez. Investors should verify current permit and registration requirements with the Adams County or City of Natchez planning department before listing a property.

Key Restrictions

Common restrictions in markets like Natchez can include occupancy limits, noise ordinances, parking requirements, and potential zoning restrictions that limit STRs to certain areas. HOA covenants may also restrict or prohibit short-term rentals in specific neighborhoods, so reviewing deed restrictions before purchasing is essential.

Tax Obligations

Mississippi imposes a state sales tax and a tourism or accommodations tax on short-term rentals, which hosts in Natchez should be prepared to collect and remit. Many booking platforms handle tax collection automatically, but operators should confirm compliance with both state and local tax authorities to avoid penalties.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Natchez can provide current regulatory guidance.

Short-Term Rental Financing for Natchez

Financing an Airbnb investment in Natchez requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Natchez Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Natchez is likely to see continued supply growth given the 59% year-over-year increase in active listings, which could put downward pressure on occupancy unless demand keeps pace. Seasonal patterns suggest revenue will remain strongest in spring (March–May) and October, with softer winter months pulling averages down. We estimate ADR could hold steady or see modest 1–3% growth as the market matures, while occupancy may settle in the 22–26% range depending on how effectively new hosts manage pricing. Investors entering now should plan for a ramp-up period and target peak-season performance to drive annual returns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Natchez, MS

What is the average Airbnb occupancy rate in Natchez?
The average Airbnb occupancy rate in Natchez is currently 23%, which falls below the Mississippi state average of 29%. Occupancy varies by property size, with 3-bedroom listings performing best at 23% and 4-bedroom properties trailing at 16%. Investors who optimize pricing strategies during peak months and maintain high-quality listings can often push their individual occupancy above the market average.
How much do Airbnb hosts make in Natchez?
On average, Airbnb hosts in Natchez earn approximately $1,955 per month or $23,464 per year based on trailing 12-month booking data. Revenue varies significantly by property size — 4-bedroom properties lead at roughly $3,563 per month ($42,756 annually), while 2-bedroom units average about $1,690 per month ($20,286 annually). Peak earning months include October ($2,660) and March ($2,605), so hosts who optimize for seasonal demand can meaningfully outperform these averages.
Is Natchez a good market for Airbnb investment?
Natchez earns a Rabbu ROI Score of 69 out of 100, rated as an 'Attractive Opportunity.' Its strongest asset is an above-average revenue-to-price ratio — with average home values around $233,596 and annual STR revenue of $23,464, investors benefit from relatively low acquisition costs paired with decent income potential. However, occupancy stability and supply/demand balance both rate below average, so success here depends on thoughtful property selection, competitive pricing, and strong guest experiences to stand out in a growing market.
What is the average daily rate (ADR) for Airbnb in Natchez?
The average daily rate for Airbnb listings in Natchez is $203, which is below the Mississippi state average of $318. ADR scales with property size: 1-bedroom listings average $162, 2-bedrooms average $167, 3-bedrooms jump to $246, and 4-bedroom properties command $341 per night. This pricing structure suggests that larger properties can capture a significant nightly premium in the Natchez market.
Are short-term rentals legal in Natchez?
Short-term rentals do operate in Natchez, Mississippi, with 109 active Airbnb listings currently on the market. However, local regulations can change, and operators may need permits, business licenses, or other approvals from the City of Natchez or Adams County. We strongly recommend checking with local planning and zoning authorities for the most current requirements before purchasing or listing an STR property.
When is peak season for Airbnb in Natchez?
Peak season in Natchez centers around spring and fall. October leads all months with average revenue of $2,660, followed closely by March at $2,605 and May at $2,580. April also performs well at $2,484. The slowest month is January at just $996, meaning peak months can generate nearly 2.5 times the revenue of the off-season. This pattern aligns with Natchez's famous spring pilgrimage season and pleasant fall weather that attracts visitors to its historic sites.
How many Airbnbs are there in Natchez?
As of April 2026, there are 109 active Airbnb listings in Natchez. The market has experienced significant growth, with a 59% year-over-year increase in active listings. One-bedroom properties make up the largest share of supply at 45 listings, followed by 2-bedrooms (34), 3-bedrooms (18), and 4-bedrooms (7).
How is Airbnb revenue calculated in Natchez?
The annual and monthly revenue figures for Natchez are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Natchez and surrounding areas
  • Average daily rates, occupancy, and RevPAN trends by property size and month
  • Annual and monthly revenue metrics based on trailing 12-month booking performance
  • Home value data sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market conditions, which may shift as supply and demand evolve. Local regulations, permit requirements, and tax obligations are subject to change — always verify with city and county authorities before investing.

Next Steps

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