New Albany, IN Airbnb Market Data, Statistics, and Occupancy Rates

New Albany Short-Term Rental Market Overview

New Albany, IN sits just across the Ohio River from Louisville, giving it proximity to a major metro's event calendar and visitor base while maintaining notably lower property costs — average home values hover around $332,083. With 79 active Airbnb listings and an average annual revenue of $23,344, this smaller market rewards investors who can target the right property size and manage seasonal swings. An 84% year-over-year growth in active listings signals rising investor interest, though occupancy at 30% suggests the market is still maturing.

Key Market Statistics

According to Rabbu market data, the New Albany short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider New Albany

Affordable entry costs relative to revenue, Louisville spillover demand, and a fast-growing listing base make New Albany worth a closer look for STR investors.

Expert Market Assessment

"New Albany presents an attractive opportunity for investors comfortable with moderate occupancy and clear seasonal rhythms. Revenue peaks sharply in May ($3,034) and July ($2,946), then softens significantly in January ($854), creating a spread that rewards dynamic pricing. Larger properties punch well above their weight — 5-bedroom units pull in roughly four times the annual revenue of 1-bedroom listings — so the best return potential likely lies in the upper end of the size spectrum. The market's growth trajectory and affordable entry point balance out a supply/demand ratio that could tighten as new listings continue to enter."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in New Albany

Average revenue by month in New Albany

New Albany shows pronounced seasonality, with May ($3,034) and July ($2,946) delivering peak revenue and January ($854) marking the low point — a nearly 3.5x spread between the best and worst months. Investors should plan for lean winter months and capitalize on late spring through early fall demand.

Active Airbnb listings by property size in New Albany

Two-bedroom properties dominate supply with 25 listings, followed by 1-bedrooms at 18 and 3-bedrooms at 16, while the 4- and 5-bedroom segments remain relatively thin at 10 and 6 listings respectively. The scarcity of larger homes, combined with their substantially higher revenue potential, may signal an underserved niche for investors.

Average daily rate (ADR) by property size in New Albany

ADR scales steeply with size in New Albany, nearly tripling from $104 for 1-bedroom units to $306 for 5-bedroom properties. The jump from 3 bedrooms ($172) to 4 bedrooms ($257) is especially notable, suggesting strong group-travel demand that allows hosts to command a meaningful premium at larger configurations.

Average RevPAN by property size in New Albany

RevPAN climbs steadily from $23 for 1-bedroom listings to $65 for 5-bedroom properties, with 4-bedrooms also performing well at $60. Two-bedroom units deliver a solid $51 RevPAN despite their lower nightly rate, benefiting from the market's highest occupancy rate — making them a strong option for investors prioritizing consistency.

Average occupancy rates by property size in New Albany

Two-bedroom listings lead occupancy at 40%, well above the market average and nearly double the 22–23% seen at 1-bedroom and 5-bedroom properties. This pattern suggests 2-bedrooms hit the sweet spot for guest demand, while larger properties trade lower fill rates for significantly higher per-night revenue.

Average monthly revenue by property size in New Albany

Five-bedroom properties lead monthly revenue at $4,565, followed by 4-bedrooms at $3,079 — both comfortably outpacing the market average of $1,945. One-bedroom units trail at $1,148, while 2- and 3-bedroom properties perform similarly around $1,900, indicating that the real revenue lift comes at the 4-bedroom threshold and above.

Average annual revenue by property size in New Albany

Annual revenue ranges from $13,781 for 1-bedroom units to $54,780 for 5-bedroom properties, with 4-bedrooms generating $36,949 — nearly three times the 1-bedroom figure. For investors focused on maximizing gross revenue relative to property acquisition costs, larger configurations clearly offer the strongest return potential in this market.

Most common amenities for Airbnb listings in New Albany

Parking is universal at 100% of listings, and kitchen access (95%) plus self check-in (90%) are near-ubiquitous — these are table stakes in New Albany. Differentiators like hot tubs (6%) and waterfront access (3%) remain rare, presenting opportunities for hosts to stand out, while pet-friendliness at 44% suggests growing but not yet saturated demand from travelers with pets.

Understanding New Albany's ROI Score: 61/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

New Albany's ROI score of 61 out of 100 places it in the Attractive Opportunity band, reflecting average revenue-to-price ratios and occupancy stability paired with an above-average market growth trend. The below-average supply/demand balance — driven by rapid listing growth — tempers the score slightly and warrants careful property selection to stay ahead of increasing competition. Investors should pair this data with thorough local regulatory research and a realistic assessment of seasonal cash-flow patterns before committing.

Short-Term Rental Regulations in New Albany

Understanding local STR regulations is essential before investing in New Albany. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in New Albany, Indiana may be required to obtain a local permit or business registration before listing a property. Investors should verify current requirements directly with the City of New Albany and Floyd County authorities, as regulations in smaller Indiana markets can evolve quickly.

Key Restrictions

Common restrictions that may apply include occupancy limits based on bedroom count, minimum stay requirements, noise and nuisance ordinances, and parking provisions — especially relevant given that 100% of local listings already offer parking. HOA rules and any applicable zoning restrictions should also be reviewed before purchasing a property for STR use.

Tax Obligations

Indiana requires collection of state sales tax and county innkeeper's tax on short-term rentals, and platforms like Airbnb often remit these on behalf of hosts. Investors should confirm whether New Albany or Floyd County imposes any additional local lodging taxes and ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in New Albany can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, New Albany's above-average market growth trend should continue drawing new hosts, but the supply/demand balance — currently rated below average — bears watching. Expect occupancy to hold in the 28–33% range market-wide, with ADR likely edging up 2–4% as larger, higher-rate properties gain traction. Peak months like May and July should remain strong, and investors who dial in pricing during slower winter months can meaningfully improve annual yield. As the Louisville metro area continues to attract events and corporate traffic, spillover demand into New Albany is a reasonable tailwind to factor into projections."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in New Albany, IN

What is the average Airbnb occupancy rate in New Albany?

The average occupancy rate for Airbnb listings in New Albany is currently 30%, just slightly below the Indiana state average of 32%. Occupancy varies significantly by property size — 2-bedroom units lead at 40%, while 1-bedroom and 5-bedroom listings sit in the low-to-mid 20s. Investors targeting higher occupancy may want to focus on 2-bedroom configurations, though larger properties can still generate strong revenue despite lower fill rates thanks to higher nightly rates.

How much do Airbnb hosts make in New Albany?

On average, Airbnb hosts in New Albany earn approximately $1,945 per month or $23,344 per year, based on trailing 12-month booking performance. Earnings scale substantially with property size: 1-bedroom listings average around $13,781 annually, while 5-bedroom properties reach roughly $54,780. These figures reflect actual historical performance across active comparable listings in the market, so individual results will depend on property quality, pricing strategy, and how well seasonal demand is captured.

Is New Albany a good market for Airbnb investment?

New Albany earns an ROI score of 61 out of 100 — categorized as an Attractive Opportunity. The market benefits from average revenue-to-price ratios and occupancy stability, plus an above-average growth trend. Entry costs are favorable with average home values around $332,083, and proximity to Louisville provides a spillover demand base. The main consideration is a below-average supply/demand balance driven by rapid listing growth (84% year-over-year), so targeting the right property size and maintaining competitive pricing is important.

What is the average daily rate (ADR) for Airbnb in New Albany?

The average daily rate across New Albany's Airbnb market is $175, which is well below Indiana's statewide average of $290. ADR scales meaningfully with property size — from $104 for 1-bedroom units up to $306 for 5-bedroom homes. This pricing gap represents both the market's affordability and the premium guests are willing to pay for larger group accommodations.

Are short-term rentals legal in New Albany?

Short-term rentals operate in New Albany, with 79 active Airbnb listings currently on the platform. However, local regulations may require permits, business registration, or compliance with zoning and safety codes. Indiana also mandates collection of state sales tax and county innkeeper's tax on STR income. We strongly recommend confirming all current requirements with the City of New Albany and Floyd County before purchasing or listing a property.

When is peak season for Airbnb in New Albany?

Peak season in New Albany centers on the summer months, with May ($3,034 average revenue) and July ($2,946) standing out as the strongest earners. August and October also perform well above the annual average. The slowest period runs from December through February, with January bringing in just $854 on average — less than a third of peak-month revenue. This pronounced seasonality means effective pricing management during shoulder and off-peak months is essential for maximizing annual returns.

How many Airbnbs are there in New Albany?

There are currently 79 active Airbnb listings in New Albany. The market has seen substantial growth, with an 84% year-over-year increase in active listings. Two-bedroom properties make up the largest share of supply at 25 listings, followed by 1-bedrooms (18) and 3-bedrooms (16). Larger 4- and 5-bedroom properties are less common, with just 10 and 6 listings respectively — a potential signal of opportunity for investors willing to go bigger.

How is Airbnb revenue calculated in New Albany?

The annual and monthly revenue figures shown for New Albany are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the New Albany market
• Occupancy rates, average daily rates, and seasonal revenue trends across property sizes
• Revenue per available night (RevPAN) and annual yield metrics based on trailing 12-month booking data
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)
• Data aggregated from multiple providers and proprietary Rabbu analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.