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Rabbu ROI Score
New Bedford offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
New Bedford, MA presents an attractive short-term rental opportunity with an ROI score of 68 out of 100, driven by above-average occupancy stability and market growth trends. With just 29 active Airbnb listings and average annual revenue of $31,902 against home values of $516,652, the market offers a manageable entry point for investors looking at a coastal Massachusetts destination. Strong summer seasonality — with July revenue peaking at $5,718 — underscores the draw of this historic waterfront city, while relatively low competition creates room for well-positioned properties to capture meaningful share.
According to Rabbu market data, the New Bedford short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 29 |
| Average Daily Rate (ADR) | vs. $582 state avg. | $184 |
| Average Occupancy Rate | vs. 44% state avg. | 33% |
| RevPAN | ADR * Occupancy Rate | $61 |
| Average Monthly Revenue | Historical 12-month average | $2,658 |
| Average Annual Revenue | Historical 12-month average | $31,902 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
New Bedford's combination of affordable home values relative to the Massachusetts average, limited STR competition, and strong seasonal demand makes it a compelling market for investors seeking coastal New England exposure.
Key investment factors
"New Bedford earns an "Attractive Opportunity" designation, reflecting a balanced mix of healthy demand, reasonable property costs, and growing investor interest. The market's pronounced seasonality is worth noting: July and August drive the bulk of annual revenue, while the winter months contribute modestly — investors should build their financial models around this rhythm rather than assuming flat monthly income. With above-average occupancy stability and market growth working in its favor, this coastal Massachusetts market rewards operators who optimize for the summer surge while maintaining competitive pricing during quieter periods. The small listing count of 29 suggests the market hasn't yet reached saturation, leaving room for thoughtful new entrants."
— Rabbu Market Analysis Team
New Bedford exhibits strong seasonality, with July ($5,718) and August ($5,653) generating roughly six times the revenue of the slowest months — January ($953) and February ($911). Investors should expect the June-through-September window to carry the bulk of annual earnings, while the December-through-March stretch requires careful cash-flow planning.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$953 |
| February |
|
$911 |
| March |
|
$1,147 |
| April |
|
$1,832 |
| May |
|
$2,742 |
| June |
|
$3,721 |
| July |
|
$5,718 |
| August |
|
$5,653 |
| September |
|
$3,429 |
| October |
|
$2,507 |
| November |
|
$1,711 |
| December |
|
$1,574 |
Supply is relatively balanced across bedroom counts, with 1-bedrooms leading at 10 listings, followed by 3-bedrooms at 9 and 2-bedrooms at 7. The modest total of 29 listings across all sizes suggests there may be room for new entrants, particularly in the 2-bedroom segment where supply is thinnest.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
10 |
| 2 bedrooms |
|
7 |
| 3 bedrooms |
|
9 |
Two-bedroom listings command the highest ADR at $224, outpacing even 3-bedrooms ($191), while 1-bedroom units average $104. The premium for 2-bedrooms likely reflects a sweet spot in guest demand, making them worth evaluating closely despite the seemingly stronger top-line rate.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$104 |
| 2 bedrooms |
|
$224 |
| 3 bedrooms |
|
$191 |
Three-bedroom properties deliver the highest RevPAN at $72, followed by 2-bedrooms at $55 and 1-bedrooms at $42. This ranking reflects the 3-bedroom segment's ability to combine solid occupancy (38%) with competitive nightly rates, making it the most efficient revenue generator per available night.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$42 |
| 2 bedrooms |
|
$55 |
| 3 bedrooms |
|
$72 |
One-bedroom listings lead in occupancy at 41%, significantly ahead of 3-bedrooms (38%) and 2-bedrooms (25%). The notably lower occupancy for 2-bedroom units — despite their high ADR — suggests either pricing pressure or a mismatch between supply and demand in that segment, which investors should investigate further.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
41% |
| 2 bedrooms |
|
25% |
| 3 bedrooms |
|
38% |
Three-bedroom properties top the monthly revenue chart at $3,127, with 2-bedrooms close behind at $2,791 and 1-bedrooms trailing at $2,170. The $957 monthly gap between the highest and lowest earners illustrates the meaningful revenue uplift that comes with additional bedrooms in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$2,170 |
| 2 bedrooms |
|
$2,791 |
| 3 bedrooms |
|
$3,127 |
On an annual basis, 3-bedroom listings generate approximately $37,530, compared to $33,503 for 2-bedrooms and $26,043 for 1-bedrooms. Given average home values of $516,652, investors should model specific acquisition costs by bedroom count to determine which configuration delivers the strongest gross yield.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$26,043 |
| 2 bedrooms |
|
$33,503 |
| 3 bedrooms |
|
$37,530 |
Kitchens (93%), parking (86%), and self check-in (86%) are near-universal in New Bedford's listings, signaling these are baseline guest expectations rather than differentiators. Amenities like beach access (14%), waterfront (14%), and pet-friendliness (10%) are far less common and could serve as competitive advantages for properties that can offer them.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
93% |
| Parking |
|
86% |
| Self Check-in |
|
86% |
| Workspace |
|
52% |
| Backyard |
|
48% |
| Outdoor Furniture |
|
41% |
| Dryer |
|
35% |
| Washer |
|
35% |
| BBQ Grill |
|
28% |
| Patio or Balcony |
|
17% |
| Beach Access |
|
14% |
| Waterfront |
|
14% |
| Pets |
|
10% |
| EV Charger |
|
7% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | New Bedford Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
New Bedford's ROI score of 68 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue potential aligns well with property costs. Above-average marks in occupancy stability and market growth trend are the primary drivers, while revenue-to-price ratio and supply/demand balance rate as average — suggesting solid fundamentals without runaway margins. Investors should pair these data points with thorough local regulatory research and property-level underwriting to confirm the opportunity fits their return targets.
Understanding local STR regulations is essential before investing in New Bedford. Here's the current regulatory landscape:
Short-term rental operators in New Bedford, Massachusetts may be required to register or obtain a permit from the city before listing their property. Investors should verify current requirements directly with the City of New Bedford and the Commonwealth of Massachusetts, as regulations can evolve.
Common STR restrictions in Massachusetts municipalities can include occupancy limits, minimum stay requirements, noise ordinances, parking mandates, and caps on the number of permits issued. HOA rules may impose additional limitations, so investors should review all applicable covenants before purchasing a property intended for short-term rental use.
Massachusetts imposes a state room excise tax on short-term rentals, and municipalities like New Bedford may levy additional local occupancy taxes. Platforms such as Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm their full tax obligations with a local tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in New Bedford can provide current regulatory guidance.
Financing an Airbnb investment in New Bedford requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, New Bedford's STR market is expected to continue its upward trajectory, supported by above-average market growth trends and an 86% year-over-year increase in active listings that signals rising investor confidence. Summer months should remain the primary revenue engine, with peak-season ADRs likely holding steady or ticking up 2–4% as demand outpaces the still-small supply base. Off-season months like January and February will likely remain soft (around $900–$1,000), so investors should plan cash reserves accordingly. Overall occupancy may settle in the 30–38% range annually, with upside potential for properties that differentiate through amenities and pricing strategy."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations are subject to change; investors should verify current rules with city and state authorities before purchasing. Individual property performance will vary based on location, condition, amenities, pricing strategy, and management quality.
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