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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
New Philadelphia shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
New Philadelphia, OH stands out as a compelling short-term rental market with an ROI score of 83 out of 100, driven primarily by an above-average revenue-to-price ratio. With average home values around $323,861 and annual STR revenue averaging $50,414, the yield potential is notably strong for a small-market investment. The market is still nascent with just 21 active listings, which means early movers may benefit from limited competition and growing demand.
According to Rabbu market data, the New Philadelphia short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 21 |
| Average Daily Rate (ADR) | vs. $250 state avg. | $353 |
| Average Occupancy Rate | vs. 34% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $114 |
| Average Monthly Revenue | Historical 12-month average | $4,201 |
| Average Annual Revenue | Historical 12-month average | $50,414 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to New Philadelphia for its favorable revenue-to-price ratio, limited existing supply, and clear seasonal demand patterns that support above-average returns relative to property costs.
Key investment factors
"New Philadelphia presents a standout opportunity for STR investors willing to operate in a smaller Ohio market. Revenue follows a clear seasonal arc—July leads at nearly $7,000 per listing while January dips to around $1,717—but even shoulder months like October ($5,556) and September ($4,746) deliver respectable returns. The favorable supply-demand balance and above-average revenue-to-price ratio offset the moderate 32% occupancy rate, making this a market where yield per dollar invested can outperform larger metros. Investors who price competitively and offer sought-after amenities should find this market rewards disciplined operators."
— Rabbu Market Analysis Team
Revenue in New Philadelphia follows a pronounced seasonal curve, peaking in July at $6,993 and bottoming out in January at $1,717—a spread of more than $5,200. A notable secondary peak in October ($5,556) suggests fall-season demand that investors can leverage to extend the high-earning window beyond summer.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,717 |
| February |
|
$2,247 |
| March |
|
$3,200 |
| April |
|
$2,700 |
| May |
|
$3,732 |
| June |
|
$5,304 |
| July |
|
$6,993 |
| August |
|
$6,038 |
| September |
|
$4,746 |
| October |
|
$5,556 |
| November |
|
$4,051 |
| December |
|
$4,126 |
Supply in New Philadelphia is evenly split between 2-bedroom and 4-bedroom properties at 5 listings each, with no data on 1-bedroom, 3-bedroom, or 5+ bedroom configurations. This narrow distribution may signal an opportunity for investors to differentiate with underserved property sizes like studios, 1-bedrooms, or 3-bedroom homes.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
5 |
| 4 bedrooms |
|
5 |
ADR scales meaningfully with property size: 2-bedroom units average $210 per night while 4-bedroom properties command $340, a 62% premium. Given that the overall market ADR is $353, larger and premium-appointed listings appear to be pulling the average upward.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$210 |
| 4 bedrooms |
|
$340 |
RevPAN is remarkably similar across property sizes, with 2-bedroom listings at $93 and 4-bedroom listings at $92 per available night. This parity means that while 4-bedroom properties charge higher nightly rates, their lower occupancy offsets the ADR advantage on a per-night basis.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$93 |
| 4 bedrooms |
|
$92 |
Two-bedroom properties lead in occupancy at 45%, significantly outpacing 4-bedroom listings at 27%. For investors prioritizing cash-flow consistency, smaller units offer more reliable booking volume, while larger properties depend on fewer but higher-value reservations.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
45% |
| 4 bedrooms |
|
27% |
Four-bedroom properties generate higher monthly revenue at $3,125 compared to $2,195 for 2-bedroom units, despite their lower occupancy. The $930 monthly gap reflects the premium pricing power of larger homes, though 2-bedroom listings offer steadier booking flow.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$2,195 |
| 4 bedrooms |
|
$3,125 |
On an annual basis, 4-bedroom properties earn approximately $37,511 while 2-bedroom listings bring in about $26,341. Investors should weigh the $11,170 annual revenue advantage of larger homes against their higher acquisition and maintenance costs to determine the best return configuration.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$26,341 |
| 4 bedrooms |
|
$37,511 |
Kitchens (100%), parking (95%), and self check-in (91%) are near-universal among New Philadelphia listings, establishing them as baseline guest expectations. Outdoor amenities like patios (76%), BBQ grills (67%), and backyards (62%) are also prevalent, reflecting the market's appeal for leisure travelers who value outdoor space—while hot tubs at 43% could serve as a differentiator for new listings.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
95% |
| Self Check-in |
|
91% |
| Washer |
|
86% |
| Dryer |
|
86% |
| Patio or Balcony |
|
76% |
| BBQ Grill |
|
67% |
| Outdoor Furniture |
|
67% |
| Backyard |
|
62% |
| Workspace |
|
52% |
| Hot Tub |
|
43% |
| Pets |
|
24% |
| Lake Access |
|
19% |
| Pool |
|
19% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | New Philadelphia Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
New Philadelphia's ROI score of 83 out of 100 places it in the 'Standout Opportunity' band, driven by an above-average revenue-to-price ratio (the highest-weighted factor at 40%) and favorable supply/demand balance. Occupancy stability scores average, which aligns with the 32% market-wide rate, but the market's growth trajectory and limited competition help compensate. Investors should pair these data-driven signals with thorough local regulatory research and on-the-ground property evaluation before committing capital.
Understanding local STR regulations is essential before investing in New Philadelphia. Here's the current regulatory landscape:
Short-term rental operators in New Philadelphia, Ohio may need to obtain a local permit or register their property with the city before listing on platforms like Airbnb. Investors should verify current requirements directly with New Philadelphia city offices and the State of Ohio before purchasing or operating an STR.
Common restrictions that may apply include occupancy limits based on property size, minimum stay requirements, noise and nuisance ordinances, parking provisions for guests, and any applicable HOA rules that could prohibit or limit short-term rentals. It's important to confirm whether any permit caps or zoning restrictions are in place for your specific neighborhood.
Ohio requires short-term rental operators to collect and remit state sales tax and any applicable county lodging or transient occupancy taxes. Many booking platforms handle tax collection automatically, but hosts should confirm their obligations with the Ohio Department of Taxation and local authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in New Philadelphia can provide current regulatory guidance.
Financing an Airbnb investment in New Philadelphia requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, New Philadelphia's STR market is expected to continue expanding given the 67% year-over-year growth in active listings and above-average market growth trends. Seasonal patterns suggest ADR could hold steady or edge up 2–4% as supply remains tight, with occupancy likely settling in the 30–35% range on an annualized basis. Summer months—particularly June through August—should continue to anchor the revenue calendar, while October's strong performance hints at fall tourism demand that investors can capitalize on. These are estimates rather than guarantees, and individual results will depend on property positioning and pricing strategy."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture recent market shifts. Local regulations, permit requirements, and tax obligations are subject to change—investors should verify current rules with New Philadelphia city offices and the State of Ohio.
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