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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
New Plymouth offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
New Plymouth, OH presents an intriguing niche opportunity for short-term rental investors, with an ROI score of 66 out of 100 driven by above-average revenue-to-price ratios and occupancy stability. With just 51 active Airbnb listings, the market is compact but delivers a respectable average annual revenue of $40,687 against an average home value of $454,200. The ADR of $258 edges past Ohio's $250 state average, and the strong prevalence of hot tubs (92%) and BBQ grills (82%) suggests a leisure-oriented guest base drawn to outdoor amenities and getaway experiences.
According to Rabbu market data, the New Plymouth short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 51 |
| Average Daily Rate (ADR) | vs. $250 state avg. | $258 |
| Average Occupancy Rate | vs. 34% state avg. | 23% |
| RevPAN | ADR * Occupancy Rate | $58 |
| Average Monthly Revenue | Historical 12-month average | $3,390 |
| Average Annual Revenue | Historical 12-month average | $40,687 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to New Plymouth for its favorable revenue-to-price dynamics, small competitive field, and leisure-driven demand that rewards well-appointed properties.
Key investment factors
"New Plymouth earns an "Attractive Opportunity" rating, reflecting a market where favorable acquisition costs relative to revenue give investors a meaningful edge. Seasonality is pronounced — August leads at $4,777 in average monthly revenue while April and December dip below $2,500 — so operators should plan for softer shoulder periods and budget accordingly. The 3-bedroom configuration stands out as the strongest performer, generating $58,621 annually with the highest RevPAN at $86, suggesting that mid-size properties hit the sweet spot between nightly rate and occupancy. With supply still modest and demand tilting toward leisure getaways, this is a market that rewards hands-on operators who invest in the right amenities and seasonal pricing strategies."
— Rabbu Market Analysis Team
Revenue in New Plymouth follows a clear summer-driven pattern, peaking in August at $4,777 and July at $4,587, while April ($2,406) and December ($2,342) mark the lowest points — a spread of roughly $2,400 between the best and weakest months. Winter months from January through March hold surprisingly steady around $3,253–$3,463, suggesting some off-season demand likely tied to holiday cabin stays.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$3,253 |
| February |
|
$3,463 |
| March |
|
$3,263 |
| April |
|
$2,406 |
| May |
|
$2,668 |
| June |
|
$3,211 |
| July |
|
$4,587 |
| August |
|
$4,777 |
| September |
|
$3,665 |
| October |
|
$3,579 |
| November |
|
$3,468 |
| December |
|
$2,342 |
One-bedroom units dominate the supply with 28 of the 51 total listings (55%), while 2-bedroom (7), 3-bedroom (8), and 4-bedroom (5) properties are far less common. The scarcity of larger units could represent an opportunity for investors, particularly since 3-bedroom listings generate the highest revenue and RevPAN in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
28 |
| 2 bedrooms |
|
7 |
| 3 bedrooms |
|
8 |
| 4 bedrooms |
|
5 |
ADR scales steadily from $199 for 1-bedroom listings to a peak of $327 for 3-bedroom properties, with 4-bedrooms actually pulling back to $303. The 3-bedroom sweet spot — where the nightly rate premium is strongest relative to the step up in property cost — appears to offer the best rate leverage for investors.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$199 |
| 2 bedrooms |
|
$242 |
| 3 bedrooms |
|
$327 |
| 4 bedrooms |
|
$303 |
Three-bedroom listings deliver the highest RevPAN at $86, well ahead of 2-bedrooms ($62), 4-bedrooms ($63), and 1-bedrooms ($42). This indicates that 3-bedroom properties combine the strongest nightly rates with enough occupancy to generate the best effective revenue per available night across all sizes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$42 |
| 2 bedrooms |
|
$62 |
| 3 bedrooms |
|
$86 |
| 4 bedrooms |
|
$63 |
Occupancy rates cluster in a narrow band of 21–27%, with 3-bedroom (27%) and 2-bedroom (26%) listings holding a modest edge over 1-bedroom and 4-bedroom units (both 21%). The relatively tight spread suggests that property size alone isn't a major differentiator for fill rates, and cash-flow stability will depend more on pricing strategy and guest experience.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
21% |
| 2 bedrooms |
|
26% |
| 3 bedrooms |
|
27% |
| 4 bedrooms |
|
21% |
Three-bedroom properties lead monthly revenue at $4,885, followed by 4-bedrooms at $4,290, 2-bedrooms at $3,502, and 1-bedrooms at $2,388. The jump from 1-bedroom to 3-bedroom revenue is more than double, making larger units considerably more attractive for investors focused on monthly cash flow.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$2,388 |
| 2 bedrooms |
|
$3,502 |
| 3 bedrooms |
|
$4,885 |
| 4 bedrooms |
|
$4,290 |
At $58,621 annually, 3-bedroom listings outpace every other size by a wide margin — earning 37% more than 2-bedrooms ($42,028) and 14% more than 4-bedrooms ($51,487). One-bedroom units bring in $28,663, which may still pencil out given lower acquisition and operating costs, but the mid-size configurations clearly offer the strongest gross return potential.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$28,663 |
| 2 bedrooms |
|
$42,028 |
| 3 bedrooms |
|
$58,621 |
| 4 bedrooms |
|
$51,487 |
Kitchens (100%), parking (94%), and hot tubs (92%) are near-universal among New Plymouth listings, signaling a guest base that expects a cabin-like retreat experience with premium outdoor features. BBQ grills (82%), self check-in (84%), and outdoor furniture (77%) round out the top amenities — investors entering this market without a hot tub and outdoor entertaining setup would likely be at a competitive disadvantage.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
94% |
| Hot Tub |
|
92% |
| Self Check-in |
|
84% |
| BBQ Grill |
|
82% |
| Outdoor Furniture |
|
77% |
| Patio or Balcony |
|
57% |
| Pets |
|
55% |
| Backyard |
|
47% |
| Dryer |
|
43% |
| Washer |
|
43% |
| Workspace |
|
33% |
| Waterfront |
|
12% |
| Sauna |
|
10% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | New Plymouth Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
New Plymouth's ROI score of 66 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio and above-average occupancy stability — two factors that together account for 70% of the score's weighting. The below-average market growth trend tempers the outlook somewhat, suggesting that demand expansion may be gradual rather than explosive. Investors should pair these metrics with on-the-ground regulatory research and a realistic assessment of seasonal revenue swings before committing capital.
Understanding local STR regulations is essential before investing in New Plymouth. Here's the current regulatory landscape:
Short-term rental operators in New Plymouth, Ohio may need to obtain a local permit or register their property before listing it. Investors should verify current requirements with Vinton County or applicable local authorities, as regulations in smaller Ohio communities can vary and evolve.
Common STR restrictions in Ohio communities can include occupancy limits per property, minimum stay requirements, noise ordinances, parking mandates, and HOA-imposed rules. Investors with properties in planned communities or subdivisions should pay special attention to any deed restrictions or homeowners association covenants that may limit or prohibit short-term rentals.
Ohio imposes a sales tax and many localities add a transient occupancy or lodging tax on short-term rental stays. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their obligations with the Ohio Department of Taxation to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in New Plymouth can provide current regulatory guidance.
Financing an Airbnb investment in New Plymouth requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, New Plymouth's STR market is likely to follow its established seasonal rhythm, with peak revenue concentrated in July and August where monthly averages reach $4,587–$4,777. Occupancy may remain in the 20–27% range given the market's current demand profile, though investors who optimize pricing during the summer surge and shoulder months could capture additional upside. Active listings grew 182% year over year — a signal that the market is gaining attention — so early movers who differentiate on property quality and amenities are best positioned to secure consistent bookings before competition intensifies."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify with local authorities before investing. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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