Newark, NJ Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

54 / 100

Newark presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Newark Short-Term Rental Market Overview

Newark, NJ offers a competitive short-term rental landscape with 542 active Airbnb listings and an average daily rate of $136—significantly below the $430 state average—making it one of the more affordable entry points in New Jersey. Average annual revenue sits at $20,267, supported by strong year-over-year listing growth of 75%, which signals rising investor interest. While occupancy at 28% trails the state average of 34%, the market's proximity to New York City and Newark Liberty International Airport provides a reliable baseline of travel demand that can reward hosts who price strategically.

Key Market Statistics

According to Rabbu market data, the Newark short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 542
Average Daily Rate (ADR) vs. $430 state avg. $136
Average Occupancy Rate vs. 34% state avg. 28%
RevPAN ADR * Occupancy Rate $38
Average Monthly Revenue Historical 12-month average $1,688
Average Annual Revenue Historical 12-month average $20,267

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Newark

Newark appeals to STR investors for its affordability relative to the broader New Jersey and New York metro area, combined with consistent travel demand from airport traffic and corporate visitors.

Key investment factors

  • Proximity to Newark Liberty International Airport drives steady short-stay demand year-round
  • ADR of $136 is well below the state average, offering competitive pricing that attracts budget-conscious travelers
  • 75% year-over-year listing growth reflects rising investor confidence and market momentum
  • Larger properties (4+ bedrooms) command strong RevPAN, creating a niche for group and family accommodations
  • Workspace amenities in 69% of listings signal meaningful corporate and remote-work demand

Expert Market Assessment

"Newark's ROI score of 54 out of 100 positions it as a competitive opportunity—strong enough to warrant attention, but requiring disciplined deal sourcing to achieve solid returns. Seasonality plays a notable role: revenue nearly doubles from the February low of $929 to the August peak of $2,137, meaning cash-flow planning around softer winter months is important. The market's growth trajectory is above average, which is encouraging, though below-average occupancy stability at 28% suggests hosts need to differentiate through pricing, amenities, and guest experience to maintain bookings consistently."

— Rabbu Market Analysis Team

Understanding Newark's ROI Score: 54/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Newark Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Newark's ROI score of 54 out of 100 places it in the "Competitive Opportunity" band, meaning the fundamentals are there but success depends on smart property selection and pricing. The revenue-to-price ratio and supply/demand balance both rate as average, while above-average market growth is a positive signal—though below-average occupancy stability is the primary drag on the score. Pairing this data with thorough local regulatory research and targeting underserved property sizes like 4+ bedrooms can help investors tilt the odds in their favor.

Short-Term Rental Regulations in Newark

Understanding local STR regulations is essential before investing in Newark. Here's the current regulatory landscape:

Permit Requirements

The City of Newark and the State of New Jersey may require short-term rental operators to obtain permits or register their properties before listing them on platforms like Airbnb. Investors should verify current licensing and registration requirements directly with Newark's municipal offices and the New Jersey Division of Taxation.

Key Restrictions

Common restrictions for STR properties in urban markets like Newark can include occupancy limits, minimum-stay requirements, noise and nuisance ordinances, parking provisions, and potential caps on the number of permits issued. Additionally, homeowners association rules or condo bylaws may impose their own limitations on short-term rental activity, so reviewing all governing documents before purchasing is essential.

Tax Obligations

Short-term rental hosts in New Jersey are generally subject to state sales tax and occupancy or transient accommodation taxes, which platforms like Airbnb often collect and remit on the host's behalf. Investors should confirm their specific obligations with the New Jersey Division of Taxation and the City of Newark to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Newark can provide current regulatory guidance.

Short-Term Rental Financing for Newark

Financing an Airbnb investment in Newark requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Newark Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Newark's STR market is expected to benefit from continued above-average growth trends, though the rapid 75% increase in active listings could put downward pressure on occupancy if demand doesn't keep pace. Seasonal patterns suggest revenue peaks in the July–August corridor, with monthly averages likely ranging between $900 and $2,200 depending on the time of year. ADR may hold steady or see modest gains of 1–3% as the market matures, but investors should watch the supply-demand balance closely given the pace of new listings entering the market."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Newark, NJ

What is the average Airbnb occupancy rate in Newark?
The average Airbnb occupancy rate in Newark is currently 28%, which falls below the New Jersey state average of 34%. Occupancy varies by property size, with 4-bedroom and 6+ bedroom listings performing best at 32% and 33% respectively, while 5-bedroom properties sit notably lower at 16%. Strategic pricing and strong amenity offerings can help individual hosts outperform the market average.
How much do Airbnb hosts make in Newark?
On average, Airbnb hosts in Newark earn approximately $1,688 per month or $20,267 per year based on trailing 12-month booking data. Earnings scale significantly with property size—1-bedroom listings average $12,154 annually, while 6+ bedroom properties can generate around $100,294 per year. Individual results depend on factors like location within the city, property quality, pricing strategy, and seasonal demand patterns.
Is Newark a good market for Airbnb investment?
Newark presents a competitive opportunity for Airbnb investors, earning an ROI score of 54 out of 100. The market benefits from above-average growth trends and its strategic location near New York City and a major international airport, but below-average occupancy stability means investors need to be selective about property type and management approach. Larger properties tend to deliver the strongest revenue per available night, and the relatively affordable ADR of $136 can attract a broad guest base.
What is the average daily rate (ADR) for Airbnb in Newark?
The average daily rate for Airbnb listings in Newark is $136, which is considerably lower than the $430 New Jersey state average. ADR scales meaningfully with property size: studios average $128, 1-bedrooms come in at $81, and larger homes command premiums up to $526 for 6+ bedroom properties. This pricing structure makes Newark accessible for budget-conscious travelers while still rewarding investors in the larger-property segment.
Are short-term rentals legal in Newark?
Short-term rentals operate in Newark, but hosts should verify that they comply with all applicable local and state regulations before listing a property. Newark and the State of New Jersey may require permits, registrations, or licenses for STR activity. Regulations can change, so investors are encouraged to consult directly with Newark's municipal government and the New Jersey Division of Taxation for the most current requirements.
When is peak season for Airbnb in Newark?
Peak season for Airbnb in Newark runs from June through September, with August being the highest-earning month at an average of $2,137 in revenue. The summer months consistently outperform, while February marks the slowest period at just $929. This roughly 2.3x spread between peak and off-peak months highlights meaningful seasonality that hosts should account for in their financial planning.
How many Airbnbs are there in Newark?
There are currently 542 active Airbnb listings in Newark as of April 2026. The market has experienced significant growth, with active listings increasing by 75% year over year. One-bedroom properties dominate the supply with 293 listings, followed by 2-bedrooms at 103 and 3-bedrooms at 85, while larger configurations (4+ bedrooms) represent a smaller share of total inventory.
How is Airbnb revenue calculated in Newark?
The annual and monthly revenue figures for Newark are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rates, occupancy rates, and revenue per available night metrics
  • Monthly and annual revenue trends based on trailing 12-month booking data
  • Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of April 2026; market conditions can change rapidly. Local regulations governing short-term rentals may vary and are subject to change—always verify with municipal authorities before investing.

Next Steps

Ready to invest in Newark's short-term rental market? Take action with these resources:

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