Newberg, OR Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

46 / 100

Newberg presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Newberg Short-Term Rental Market Overview

Newberg, OR sits at the heart of Oregon's Willamette Valley wine country, drawing leisure travelers year-round with vineyard tours, farm-to-table dining, and a charming small-town atmosphere. With 60 active Airbnb listings and an average annual revenue of $32,476, the market is compact but produces meaningful income — especially for larger properties that can command premium nightly rates. However, a 24% average occupancy rate (below the 33% state average) and elevated home values of $787,728 mean investors will need to be strategic about property selection and pricing to generate attractive returns.

Key Market Statistics

According to Rabbu market data, the Newberg short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 60
Average Daily Rate (ADR) vs. $383 state avg. $215
Average Occupancy Rate vs. 33% state avg. 24%
RevPAN ADR * Occupancy Rate $50
Average Monthly Revenue Historical 12-month average $2,706
Average Annual Revenue Historical 12-month average $32,476

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Newberg

Newberg attracts investor attention because of its proximity to Portland, its position as a premier wine-country destination, and the ability of larger properties to command substantial nightly rates despite a competitive landscape.

Key investment factors

  • Wine country tourism drives consistent leisure demand, particularly from May through October
  • 4-bedroom properties generate $62,298 in average annual revenue — nearly double the market average
  • ADR of $215 is well below the $383 state average, keeping nightly rates accessible for guests while still producing income
  • Small market size (60 listings) means individual properties can stand out with the right amenities and positioning
  • Proximity to Portland (~30 miles) provides a secondary demand pool of weekend visitors and remote workers

Expert Market Assessment

"Newberg presents a competitive opportunity where deal selection matters more than in higher-occupancy markets. The pronounced seasonality — August peaks at $4,481 in average monthly revenue while January dips to just $1,128 — means cash-flow planning must account for four to five slower months. Larger properties outperform significantly, with 4-bedroom units delivering a RevPAN of $74 compared to $33 for 1- and 2-bedroom listings, suggesting investors who can secure the right property type have a clear edge. With below-average revenue-to-price ratios and recent supply growth of 222% year-over-year, careful underwriting and differentiation through amenities or guest experience will separate profitable investments from underperformers."

— Rabbu Market Analysis Team

Understanding Newberg's ROI Score: 46/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Newberg Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Newberg's ROI Score of 46 out of 100 places it in the "Competitive Opportunity" band, signaling that while demand exists, the path to strong returns is narrower than in higher-scoring markets. The below-average revenue-to-price ratio — driven by home values near $788K against $32,476 in average annual revenue — is the primary drag, compounded by below-average market growth trends and a supply-demand balance that has tightened with 222% listing growth. Investors should pair this data with thorough local regulatory research and focus on property types (particularly 4-bedrooms) where the revenue potential more favorably offsets acquisition costs.

Short-Term Rental Regulations in Newberg

Understanding local STR regulations is essential before investing in Newberg. Here's the current regulatory landscape:

Permit Requirements

Operators in Newberg, Oregon may need to obtain a short-term rental permit or business license before listing a property. Investors should verify current requirements directly with the City of Newberg and Yamhill County, as local regulations can change and may impose specific application procedures or inspections.

Key Restrictions

Common restrictions in Oregon STR markets include occupancy limits tied to bedroom count, minimum-stay requirements, noise ordinances, and designated parking standards. Some properties may also be subject to HOA rules that limit or prohibit short-term rentals, and certain zones within Newberg could have additional land-use restrictions worth investigating before purchase.

Tax Obligations

Short-term rental hosts in Oregon are typically required to collect and remit state transient lodging taxes, and Yamhill County may impose its own local occupancy tax as well. Platforms like Airbnb often handle collection of state-level taxes on behalf of hosts, but investors should confirm county and city obligations to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Newberg can provide current regulatory guidance.

Short-Term Rental Financing for Newberg

Financing an Airbnb investment in Newberg requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Newberg Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Newberg's short-term rental market is likely to remain seasonal, with peak revenue concentrated in the July–September corridor and softer winter months pulling down annual averages. ADR may hold steady or see modest 1–3% increases as the wine tourism sector continues to mature, but occupancy gains will depend on how the recent 222% year-over-year growth in active listings affects supply-demand dynamics. Investors should anticipate occupancy hovering in the 22–28% range market-wide unless they differentiate with premium amenities or target underserved property sizes. Monitoring new listing growth closely will be critical — a rapid supply increase without proportional demand could compress RevPAN further."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Newberg, OR

What is the average Airbnb occupancy rate in Newberg?
The average Airbnb occupancy rate in Newberg is currently 24%, which falls below the Oregon state average of 33%. Occupancy varies by property size, with 1-bedroom units leading at 27% and 4-bedroom properties averaging 18%. These figures reflect the seasonal nature of Newberg's wine-country tourism, where summer months see significantly higher booking activity than winter.
How much do Airbnb hosts make in Newberg?
On average, Airbnb hosts in Newberg earn approximately $2,706 per month or $32,476 per year, based on trailing 12-month booking data. Revenue varies substantially by property size — 4-bedroom listings average $5,191 per month ($62,298 annually), while 1-bedroom units average $1,770 per month ($21,246 annually). Peak earning months are July and August, when monthly revenue can exceed $4,300.
Is Newberg a good market for Airbnb investment?
Newberg scores 46 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. This means demand and investor interest are present — driven largely by wine country tourism — but higher property prices (averaging $787,728) and a below-average revenue-to-price ratio require more selective deal sourcing. Investors who target larger properties and optimize for peak season can find meaningful returns, though the market rewards careful underwriting over broad bets.
What is the average daily rate (ADR) for Airbnb in Newberg?
The average daily rate for Airbnb listings in Newberg is $215, which is considerably lower than the Oregon state average of $383. ADR scales significantly with property size: 1-bedroom units average $125 per night, 2-bedrooms average $175, 3-bedrooms average $210, and 4-bedroom properties command roughly $410 per night.
Are short-term rentals legal in Newberg?
Short-term rentals do operate in Newberg, Oregon, with approximately 60 active Airbnb listings in the market. However, local permit requirements, zoning restrictions, and tax obligations may apply. Prospective investors should consult the City of Newberg and Yamhill County directly to understand current regulations before purchasing or listing a property.
When is peak season for Airbnb in Newberg?
Peak season in Newberg runs from June through September, aligning with the Willamette Valley wine touring season. August is the highest-earning month, with average revenue reaching $4,481, followed closely by July at $4,349. The slowest months are January ($1,128) and February ($1,445), creating a roughly 4:1 revenue spread between the best and worst months of the year.
How many Airbnbs are there in Newberg?
There are currently 60 active Airbnb listings in Newberg as of April 2026. The market has seen significant growth, with a 222% year-over-year increase in active listings. Supply is distributed across property sizes, with 1-bedroom listings being the most common (17 listings), followed by 3-bedrooms (14), 2-bedrooms (13), and 4-bedrooms (7).
How is Airbnb revenue calculated in Newberg?
The annual and monthly revenue figures shown for Newberg are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks (like August at $4,481) and slower months (like January at $1,128). Individual results can vary based on property quality, pricing strategy, location within Newberg, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates for the Newberg market
  • Historical revenue and yield metrics based on trailing 12-month booking performance
  • Property size breakdowns covering listings from 1 to 4+ bedrooms
  • Amenity prevalence data across active listings to benchmark guest expectations
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or seasonal anomalies. Local regulations, HOA rules, and tax requirements vary and should be independently verified before any investment decision.

Next Steps

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