Niagara Falls, NY Airbnb Market Data, Statistics, and Occupancy Rates

Niagara Falls Short-Term Rental Market Overview

Niagara Falls, NY stands out for its unusually favorable revenue-to-price ratio, with average home values around $256,190 and annual STR revenue averaging $30,198 — a combination that's hard to find in most New York markets. The market's ADR of $151 sits well below the $381 state average, but the low cost of entry keeps yield potential high. With 149 active Airbnb listings and a heavily seasonal demand pattern driven by the iconic falls, investors should plan for lean winters but robust summer earnings that carry the annual numbers.

Key Market Statistics

According to Rabbu market data, the Niagara Falls short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Niagara Falls

The combination of low property costs and meaningful summer tourism revenue gives Niagara Falls an above-average revenue-to-price ratio that appeals to yield-focused investors.

Expert Market Assessment

"With an ROI score of 66 out of 100, Niagara Falls earns an "Attractive Opportunity" designation — a market where entry costs are low enough to offset some performance variability. The seasonal swing is dramatic: July revenue averages $5,596 per listing while February bottoms out at $598, so cash-flow planning is essential. Occupancy stability scores below average, reflecting that tourism-driven winter lulls can leave properties sitting empty for weeks. Still, the revenue-to-price ratio lands above average, and investors who price strategically during shoulder months and maximize summer bookings can build a viable annual return."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Niagara Falls

Average revenue by month in Niagara Falls

Niagara Falls displays extreme seasonality: July leads at $5,596 in average revenue, nearly nine times the February low of $598. The profitable window runs roughly May through October, with the four winter months collectively generating less than a single peak month — a pattern investors must account for in cash-flow modeling.

Active Airbnb listings by property size in Niagara Falls

Supply is relatively evenly distributed, with 3-bedroom units leading at 35 listings, followed by 2-bedrooms (31) and 1-bedrooms (25). The 6+ bedroom category holds a surprising 24 listings, suggesting meaningful investor interest in larger group-stay properties near the falls.

Average daily rate (ADR) by property size in Niagara Falls

ADR climbs steadily from $94 for 1-bedroom units to $220 for 6+ bedroom properties, with a notable jump from 3 bedrooms ($134) to 4 bedrooms ($181). The 2- and 3-bedroom tiers share the same $134 rate, meaning the marginal bedroom adds no pricing power until you reach four or more.

Average RevPAN by property size in Niagara Falls

Five-bedroom properties deliver the strongest RevPAN at $60, followed closely by 6+ bedrooms at $58 — both more than double the 1-bedroom figure of $17. This gap highlights that larger properties convert their higher ADR into meaningfully better per-night yield, even after accounting for occupancy differences.

Average occupancy rates by property size in Niagara Falls

Most property sizes cluster tightly around 19–20% occupancy, but 5-bedroom units break out at 33% and 6+ bedrooms reach 26%. This suggests group travelers and families booking larger homes are more consistent in their demand, offering better cash-flow predictability for investors willing to operate bigger properties.

Average monthly revenue by property size in Niagara Falls

Properties with 6+ bedrooms lead monthly revenue at $4,699, more than triple the $1,284 earned by 1-bedroom units. Four-bedroom listings also perform strongly at $3,092 per month, while the 5-bedroom category ($2,309) underperforms relative to its RevPAN, likely due to the small sample size of just 9 listings.

Average annual revenue by property size in Niagara Falls

The 6+ bedroom segment dominates annual revenue at $56,388, nearly four times the $15,413 that 1-bedroom units generate. Four-bedroom properties offer the next best return at $37,115 annually, making them a compelling mid-range option for investors who want strong revenue without managing the complexity of a 6+ bedroom property.

Most common amenities for Airbnb listings in Niagara Falls

Parking (97%) and a full kitchen (94%) are virtually table stakes in Niagara Falls, reflecting a market of drive-in tourists who expect home-like conveniences. Self check-in (83%) has also become standard, while premium amenities like hot tubs (2%) and gyms (2%) remain rare — representing potential differentiators for hosts looking to stand out.

Understanding Niagara Falls's ROI Score: 66/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Niagara Falls earns a 66 out of 100 ROI score, placing it in the "Attractive Opportunity" band where revenue potential meaningfully exceeds entry costs. The score is buoyed by an above-average revenue-to-price ratio — a direct result of low home values relative to the earnings the tourism market can produce — but tempered by below-average occupancy stability and supply/demand balance, both reflecting the seasonal nature of the destination and rapid listing growth. Investors should pair these metrics with thorough local regulatory research and a realistic winter-month budget to validate their return expectations.

Short-Term Rental Regulations in Niagara Falls

Understanding local STR regulations is essential before investing in Niagara Falls. Here's the current regulatory landscape:

Permit Requirements

The City of Niagara Falls, New York may require short-term rental operators to obtain a permit or register their property before listing. Investors should verify current requirements directly with the city's code enforcement or planning office and with New York State authorities, as local STR ordinances can change.

Key Restrictions

Common restrictions in markets like Niagara Falls can include occupancy limits, minimum-stay requirements, noise and nuisance ordinances, and parking mandates. HOA or condo association rules may impose additional limitations, so it's important to review any governing documents before purchasing. Some municipalities also cap the number of permits issued, which can affect availability.

Tax Obligations

Short-term rental hosts in New York are typically subject to state and local occupancy taxes, and in many cases platforms like Airbnb collect and remit these on the host's behalf. Investors should confirm their specific obligations with a tax professional, as county-level lodging or tourism taxes may also apply in Niagara County.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Niagara Falls can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, we estimate Niagara Falls will continue its sharp seasonal pattern, with July and August accounting for the bulk of annual revenue. ADR could edge up 2–4% during peak season as listing supply has grown 114% year-over-year and the market absorbs new inventory. Occupancy — currently at 22% overall — may face slight downward pressure from that supply influx, though strong summer tourism demand should keep peak-month performance intact. Investors entering now should budget conservatively for winter months and target breakeven or better from roughly May through October."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Niagara Falls, NY

What is the average Airbnb occupancy rate in Niagara Falls?

The average occupancy rate for Airbnb listings in Niagara Falls is currently 22%, which is notably below the 40% New York state average. This reflects the market's heavy seasonality — occupancy spikes during summer tourism months and drops significantly in winter. Larger properties with 5 bedrooms achieve the highest occupancy at 33%, while most other sizes hover around 19–20%.

How much do Airbnb hosts make in Niagara Falls?

Based on trailing 12-month booking data, the average Airbnb host in Niagara Falls earns approximately $2,516 per month or $30,198 per year. However, earnings vary widely by property size: 1-bedroom units average around $15,413 annually, while 6+ bedroom properties pull in roughly $56,388. Summer months like July can generate over $5,500 in a single month, making seasonal revenue concentration a key factor in financial planning.

Is Niagara Falls a good market for Airbnb investment?

Niagara Falls scores a 66 out of 100 on Rabbu's ROI Score, classified as an "Attractive Opportunity." Its strongest attribute is the revenue-to-price ratio — with average home values around $256,190 and annual revenue near $30,198, the yield potential is above average for New York. The trade-off is below-average occupancy stability due to harsh seasonality. Investors who can weather quiet winters and capitalize on the strong May-through-September tourism window will find the most success here.

What is the average daily rate (ADR) for Airbnb in Niagara Falls?

The current average daily rate in Niagara Falls is $151, considerably lower than the $381 New York state average. ADR scales with property size: 1-bedroom units average $94 per night, while 6+ bedroom properties command around $220 per night. This pricing reflects the market's positioning as an accessible tourism destination rather than a luxury one.

Are short-term rentals legal in Niagara Falls?

Short-term rentals do operate in Niagara Falls, NY, with 149 active Airbnb listings currently tracked in the market. However, local regulations can evolve, and investors should verify permit requirements, zoning restrictions, and any licensing obligations directly with the City of Niagara Falls and New York State before purchasing a property for STR use.

When is peak season for Airbnb in Niagara Falls?

Peak season in Niagara Falls runs from June through August, with July being the strongest month at an average revenue of $5,596 per listing. August follows closely at $5,389. The shoulder months of May ($2,940) and September ($3,116) also perform well. Winter is the clear off-season, with January and February averaging just $635 and $598 respectively — roughly one-tenth of peak-month earnings.

How many Airbnbs are there in Niagara Falls?

There are currently 149 active Airbnb listings in Niagara Falls as of April 2026. The supply has grown significantly, with year-over-year listing growth of 114%. The most common property sizes are 3-bedroom (35 listings), 2-bedroom (31 listings), and 1-bedroom (25 listings), though there's also a notable cluster of 24 listings with 6 or more bedrooms.

How is Airbnb revenue calculated in Niagara Falls?

The annual and monthly revenue figures shown for Niagara Falls are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market
• Average daily rate, occupancy, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location within the market, property condition, pricing strategy, and management quality.