Noblesville, IN Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

51 / 100

Noblesville presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Noblesville Short-Term Rental Market Overview

Noblesville, IN is a small but growing short-term rental market with 57 active Airbnb listings and an average annual revenue of $24,699 per property. With an ADR of $183 — well below Indiana's $290 state average — and occupancy hovering around 31%, the market rewards investors who can source deals at the right price point rather than relying on premium nightly rates. The 167% year-over-year growth in active listings signals rising investor interest, though it also means competition is intensifying quickly.

Key Market Statistics

According to Rabbu market data, the Noblesville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 57
Average Daily Rate (ADR) vs. $290 state avg. $183
Average Occupancy Rate vs. 32% state avg. 31%
RevPAN ADR * Occupancy Rate $57
Average Monthly Revenue Historical 12-month average $2,058
Average Annual Revenue Historical 12-month average $24,699

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Noblesville

Investors are drawn to Noblesville for its proximity to Indianapolis, relatively affordable entry compared to the metro core, and a growing demand base driven by events and suburban tourism.

Key investment factors

  • Hamilton County's event venues and sports complexes generate consistent weekend and seasonal demand
  • Average home values of $556,798 paired with $24,699 annual revenue require careful deal selection but leave room for upside on well-priced acquisitions
  • 4-bedroom properties earn an estimated $53,737 annually, nearly four times the 1-bedroom average
  • Proximity to Indianapolis provides spillover demand from corporate travelers and convention attendees
  • Rapid listing growth (167% YoY) reflects strong investor confidence in the area's trajectory

Expert Market Assessment

"Noblesville represents a competitive opportunity where selective deal sourcing matters more than broad market tailwinds. Revenue is heavily seasonal — the summer months of June and July generate roughly three times the income of January and February — which means cash-flow planning is critical. With average occupancy at 31% and a RevPAN of $57, the market sits near Indiana's state averages rather than above them, so outperformance will depend on property configuration and guest experience. Larger properties (3–4 bedrooms) deliver meaningfully stronger returns, and investors who pair size with in-demand amenities like parking and dedicated workspaces stand the best chance of beating market averages."

— Rabbu Market Analysis Team

Understanding Noblesville's ROI Score: 51/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Noblesville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Noblesville's ROI score of 51 out of 100 places it in the Competitive Opportunity band, meaning investor interest is real but returns aren't automatic. Revenue-to-price ratio and occupancy stability both grade as average, while market growth trend and supply/demand balance come in below average — largely reflecting the 167% surge in new listings that's outpacing demand growth. Investors should pair this data with thorough local regulatory research and focus on property types (particularly 3- and 4-bedroom homes) that outperform market averages.

Short-Term Rental Regulations in Noblesville

Understanding local STR regulations is essential before investing in Noblesville. Here's the current regulatory landscape:

Permit Requirements

The City of Noblesville and the State of Indiana may require short-term rental operators to obtain permits or register their properties before hosting guests. Investors should verify current requirements directly with Hamilton County and Noblesville city officials, as rules can change and enforcement varies.

Key Restrictions

Common restrictions in Indiana municipalities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations for STR properties. HOA covenants in Noblesville's many planned communities may impose additional limits on short-term rentals, so reviewing any applicable deed restrictions before purchasing is essential.

Tax Obligations

Indiana imposes state sales tax and county innkeeper's tax on short-term rental stays, and platforms like Airbnb often collect and remit a portion of these taxes on behalf of hosts. Investors should confirm their specific obligations with Hamilton County's tax office to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Noblesville can provide current regulatory guidance.

Short-Term Rental Financing for Noblesville

Financing an Airbnb investment in Noblesville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Noblesville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Noblesville's STR market is likely to face tighter competition as the rapid influx of new listings (167% YoY growth) works through the supply pipeline. Seasonal revenue swings remain pronounced — July topped $3,683 while January dipped to $1,054 — so investors should plan cash reserves for the quieter winter months. ADR may see modest gains of 1–3% if demand from Hamilton County's expanding event calendar and suburban Indianapolis spillover continues, but occupancy rates are estimated to remain in the low-to-mid 30% range market-wide. Selective property targeting, particularly larger homes that command stronger RevPAN, will be key to outperforming the average."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Noblesville, IN

What is the average Airbnb occupancy rate in Noblesville?
The average Airbnb occupancy rate in Noblesville is currently 31%, which is just slightly below Indiana's 32% state average. Occupancy varies by property size: 3-bedroom listings lead at 35%, while 4-bedroom properties sit lower at 22%, likely reflecting their higher nightly rates and more selective booking patterns.
How much do Airbnb hosts make in Noblesville?
Airbnb hosts in Noblesville earn an average of $2,058 per month, or roughly $24,699 annually, based on the trailing 12 months of historical booking data. Earnings vary significantly by property size — 4-bedroom homes average $4,478 per month ($53,737 annually), while 1-bedroom units bring in closer to $1,173 per month ($14,081 annually).
Is Noblesville a good market for Airbnb investment?
Noblesville carries an ROI score of 51 out of 100, which Rabbu classifies as a Competitive Opportunity. Revenue-to-price ratios and occupancy stability are average, but market growth trends and supply/demand balance rate below average due to rapid listing growth. This means the market can work for investors who are disciplined about acquisition price and property type — particularly larger homes that command higher daily rates — but it's not a market where every deal will pencil out.
What is the average daily rate (ADR) for Airbnb in Noblesville?
The average daily rate in Noblesville is $183, which is notably lower than Indiana's $290 state average. ADR scales significantly with property size: 1-bedroom listings average $94 per night, while 4-bedroom homes command $322 per night — more than three times as much.
Are short-term rentals legal in Noblesville?
Short-term rentals generally operate in Noblesville, but local regulations, permit requirements, and HOA restrictions can apply. Indiana does not have a blanket statewide ban on STRs, though individual municipalities like Noblesville may enforce their own rules. Investors should always verify current regulations with the City of Noblesville and review any HOA covenants before purchasing a property for short-term rental use.
When is peak season for Airbnb in Noblesville?
Peak season in Noblesville runs from May through August, with July being the highest-earning month at an average of $3,683 in revenue. The slowest months are January and February, when average monthly revenue drops to around $1,038–$1,054. This roughly 3.5x spread between peak and off-peak months means strong seasonality that investors should factor into their cash-flow projections.
How many Airbnbs are there in Noblesville?
There are currently 57 active Airbnb listings in Noblesville as of April 2026. The market has grown significantly, with a 167% year-over-year increase in active listings, indicating rising investor interest in the area. Supply is split primarily between 1-bedroom and 3-bedroom properties (18 each), with 11 two-bedroom listings and 6 four-bedroom homes.
How is Airbnb revenue calculated in Noblesville?
The annual and monthly revenue figures for Noblesville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rates, occupancy rates, and RevPAN metrics across property configurations
  • Monthly and annual revenue trends based on trailing 12-month historical booking data
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data aggregated from active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, quality, pricing strategy, and management approach.

Next Steps

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