North Little Rock, AR Airbnb Market Data, Statistics, and Occupancy Rates

North Little Rock Short-Term Rental Market Overview

North Little Rock, AR presents an appealing entry point for short-term rental investors, with an above-average revenue-to-price ratio driven by modest home values averaging $269,836 paired with annual revenues around $19,584. The market's 56 active Airbnb listings suggest a relatively uncrowded competitive landscape, while occupancy at 34% outpaces the Arkansas state average of 26%. With an ADR of $130 — well below the state average of $192 — this is a market that competes on value and accessibility rather than premium nightly rates.

Key Market Statistics

According to Rabbu market data, the North Little Rock short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider North Little Rock

Affordable property prices relative to rental income, combined with limited competition and occupancy above the state average, make North Little Rock an intriguing market for investors seeking cash-flow-positive STR opportunities.

Expert Market Assessment

"North Little Rock earns an "Attractive Opportunity" designation, reflecting a market where affordable real estate and solid demand fundamentals create a favorable setup for returns. Revenue peaks in July at $2,038 per month and stays healthiest from May through November, while January and February dip to around $1,200–$1,250 — a seasonal spread investors should plan around but one that remains manageable. The below-average occupancy stability is worth watching, particularly as supply has grown rapidly, but the strong revenue-to-price ratio gives investors more cushion to ride through softer months. Overall, this is a market with genuine upside for cost-conscious investors willing to optimize pricing and amenities."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in North Little Rock

Average revenue by month in North Little Rock

Revenue in North Little Rock peaks in July at $2,038 and hits its low in February at $1,200, creating a seasonal spread of roughly $838. The strongest earning window runs from May through November, with October ($1,830) offering a notable secondary peak that extends the profitable season beyond summer.

Active Airbnb listings by property size in North Little Rock

One-bedroom units dominate the supply with 23 listings (41% of the market), followed by 15 two-bedroom and 14 three-bedroom properties. The relatively even split between 2- and 3-bedroom listings suggests neither size is dramatically oversupplied, though investors looking at larger configurations may find less direct competition.

Average daily rate (ADR) by property size in North Little Rock

Two-bedroom properties command the highest ADR at $148, slightly edging out 3-bedrooms at $143, while 1-bedroom units come in at $101. The jump from 1-bedroom to 2-bedroom pricing is substantial at $47/night, making the 2-bedroom segment a strong candidate for investors seeking the best rate-to-cost trade-off.

Average RevPAN by property size in North Little Rock

Three-bedroom listings deliver the highest RevPAN at $58, outperforming 2-bedrooms ($50) and 1-bedrooms ($32) thanks to their combination of solid occupancy and competitive rates. The $26 gap between 1-bedroom and 3-bedroom RevPAN underscores how larger properties generate meaningfully more revenue per available night in this market.

Average occupancy rates by property size in North Little Rock

Three-bedroom properties lead occupancy at 41%, compared to 34% for 2-bedrooms and 32% for 1-bedrooms. This higher fill rate for larger units suggests stronger demand from families or groups visiting the area, making 3-bedroom configurations the most reliable option for consistent bookings.

Average monthly revenue by property size in North Little Rock

Two-bedroom listings are the top monthly earners at $1,910, outpacing both 3-bedrooms ($1,427) and 1-bedrooms ($1,243). Despite 3-bedrooms having higher occupancy and RevPAN, the 2-bedroom category generates more total monthly revenue — likely reflecting stronger booking volume at a competitive price point.

Average annual revenue by property size in North Little Rock

On an annual basis, 2-bedroom properties lead with $22,927 in average revenue, followed by 3-bedrooms at $17,134 and 1-bedrooms at $14,922. For investors focused on maximizing gross income, 2-bedroom units offer the strongest return potential, though 3-bedrooms may still deliver better yield when factoring in their higher occupancy stability.

Most common amenities for Airbnb listings in North Little Rock

Parking dominates at 98% prevalence, reflecting its near-essential status in North Little Rock, while kitchen (88%), washer (84%), and dryer (80%) round out the core expectations. The high presence of backyards (70%), patios (70%), and workspaces (66%) signals that guests value home-like comfort and functional outdoor spaces — amenities investors should prioritize to remain competitive.

Understanding North Little Rock's ROI Score: 62/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

With a score of 62 out of 100, North Little Rock falls into the "Attractive Opportunity" band, driven primarily by its above-average revenue-to-price ratio — meaning investors can acquire properties at a low enough cost to generate meaningful returns even at moderate occupancy levels. The main factor tempering the score is below-average occupancy stability, which signals that booking consistency can fluctuate, particularly during winter months. Investors should pair this data with thorough local regulatory research and a conservative cash-flow model to account for seasonal variability.

Short-Term Rental Regulations in North Little Rock

Understanding local STR regulations is essential before investing in North Little Rock. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in North Little Rock, Arkansas may be required to obtain permits or register their property with the city before hosting guests. Investors should verify current requirements directly with the City of North Little Rock's planning or licensing department before listing.

Key Restrictions

Common restrictions in Arkansas municipalities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may add additional layers of restriction, particularly in subdivided neighborhoods, so reviewing any applicable covenants is essential before purchasing.

Tax Obligations

Short-term rental hosts in Arkansas are generally subject to state and local sales taxes as well as any applicable tourism or occupancy taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Arkansas Department of Finance and Administration.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in North Little Rock can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, North Little Rock's STR market is expected to continue growing, with active listings having surged 142% year-over-year — a sign of rising investor and host interest. Seasonal patterns suggest revenue will concentrate in the summer months (June–July) and October, with softer periods in January and February that investors should budget for. ADR may see modest increases in the 2–4% range as supply matures, while occupancy could settle around 32–36% depending on how quickly new listings are absorbed. Investors entering now benefit from relatively low acquisition costs, though the rapid supply growth warrants monitoring to ensure demand keeps pace."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in North Little Rock, AR

What is the average Airbnb occupancy rate in North Little Rock?

The average Airbnb occupancy rate in North Little Rock is currently 34%, which is notably higher than the Arkansas state average of 26%. Occupancy varies by property size, with 3-bedroom listings performing best at 41%, while 1-bedroom units average around 32%. Seasonal fluctuations mean occupancy will be higher during peak summer months and October, and softer in the winter.

How much do Airbnb hosts make in North Little Rock?

Based on trailing 12-month data, Airbnb hosts in North Little Rock earn an average of $1,632 per month, which translates to approximately $19,584 annually. Earnings vary by property size — 2-bedroom listings lead with about $22,927 per year, while 1-bedroom properties average around $14,922 annually. Individual results depend on factors like listing quality, pricing strategy, and guest reviews.

Is North Little Rock a good market for Airbnb investment?

North Little Rock scores a 62 out of 100 on Rabbu's ROI Score, rated as an "Attractive Opportunity." The market stands out for its above-average revenue-to-price ratio, meaning property acquisition costs are relatively low compared to the income STRs can generate. With only 56 active listings and occupancy outperforming the state average, there's room for well-managed properties to perform. The main area to watch is occupancy stability, which currently rates below average.

What is the average daily rate (ADR) for Airbnb in North Little Rock?

The average daily rate for Airbnb listings in North Little Rock is $130, which is below the Arkansas state average of $192. ADR varies by property size: 1-bedroom listings average $101, 2-bedrooms average $148, and 3-bedrooms come in at $143. The lower ADR reflects the market's value-oriented positioning and more affordable guest experience.

Are short-term rentals legal in North Little Rock?

Short-term rentals operate in North Little Rock, but hosts may need to obtain permits or business licenses and comply with local zoning and tax regulations. Rules can change, so prospective investors should check directly with the City of North Little Rock and consult any applicable HOA covenants before purchasing a property for STR use.

When is peak season for Airbnb in North Little Rock?

Peak season in North Little Rock runs from May through July, with July being the highest-earning month at an average of $2,038 in revenue. October also shows strong performance at $1,830. The slowest months are January ($1,250) and February ($1,200), so investors should plan their pricing strategy and cash reserves accordingly.

How many Airbnbs are there in North Little Rock?

As of April 2026, there are 56 active Airbnb listings in North Little Rock. The supply breaks down to 23 one-bedroom, 15 two-bedroom, and 14 three-bedroom properties. Active listings have grown 142% year-over-year, indicating rapidly increasing investor and host interest in the market.

How is Airbnb revenue calculated in North Little Rock?

The annual and monthly revenue figures for North Little Rock are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Each comparable listing's actual revenue per available night (RevPAN) is averaged by month over the past year, regional outliers are removed, and the remaining data is rolled up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market
• Average daily rates, occupancy rates, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Supply distribution and popular amenity data for competitive benchmarking
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.