Northport, MI Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

63 / 100

Northport offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Northport Short-Term Rental Market Overview

Northport, MI is a small but compelling lakeside market where short-term rentals command an average daily rate of $316 and generate roughly $52,968 in annual revenue. With only 25 active Airbnb listings and a dramatic summer peak—July revenues exceeding $12,100—investors are looking at a highly seasonal destination with concentrated earning potential. The market's 92% year-over-year listing growth signals rising investor interest, though the intimate supply keeps the competitive landscape manageable for well-positioned properties.

Key Market Statistics

According to Rabbu market data, the Northport short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 25
Average Daily Rate (ADR) vs. $350 state avg. $316
Average Occupancy Rate vs. 42% state avg. 29%
RevPAN ADR * Occupancy Rate $93
Average Monthly Revenue Historical 12-month average $4,414
Average Annual Revenue Historical 12-month average $52,968

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Northport

Northport appeals to investors seeking a seasonal vacation-rental market with limited competition, strong summer premiums, and waterfront-driven demand on Michigan's Leelanau Peninsula.

Key investment factors

  • Only 25 active listings create a low-competition environment with room for differentiated properties
  • July and August alone can generate over $23,000, concentrating nearly half of annual revenue into two months
  • Above-average occupancy stability reduces risk despite the market's seasonal profile
  • Lake Michigan and Grand Traverse Bay proximity drives consistent summer tourism demand
  • 4-bedroom properties earn $94,332 annually, offering strong returns for larger family-oriented rentals

Expert Market Assessment

"With an ROI score of 63 out of 100, Northport represents an attractive opportunity that balances healthy revenue potential against elevated property values averaging nearly $1.57 million. Seasonality is the defining characteristic here—monthly revenue swings from around $1,217 in February to over $12,100 in July, making cash-flow planning essential. The market's above-average growth trend and occupancy stability provide a solid foundation, though the average 29% occupancy rate (below the 42% state average) reflects the concentrated summer demand rather than a weakness in the market itself. Investors who build their financial models around the peak season and treat shoulder months as upside will find this market rewards that approach."

— Rabbu Market Analysis Team

Understanding Northport's ROI Score: 63/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Northport Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Northport's ROI score of 63 out of 100 places it in the "Attractive Opportunity" band, driven by above-average occupancy stability and market growth trend alongside average revenue-to-price and supply/demand metrics. The score reflects a market where strong seasonal revenue potential is tempered by high property values (averaging $1.57M), meaning investors need to be strategic about property selection and pricing to hit attractive return thresholds. Pairing this data with thorough research into Leelanau County's local STR regulations and zoning rules will help investors build a complete picture before committing capital.

Short-Term Rental Regulations in Northport

Understanding local STR regulations is essential before investing in Northport. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Northport, Michigan may be required to obtain a permit or register with local township authorities, and investors should verify current requirements with Leelanau County and the Village of Northport before listing a property.

Key Restrictions

Common restrictions in Michigan vacation-rental markets can include occupancy limits, noise ordinances, parking requirements, minimum-stay rules, and HOA covenants—particularly in waterfront communities. Investors should review any local zoning overlays and homeowner association bylaws that could affect rental eligibility or operations.

Tax Obligations

Michigan requires short-term rental operators to collect the state's 6% use tax, and many local jurisdictions add an accommodation or excise tax on top. Major booking platforms typically handle tax collection and remittance, but hosts should confirm compliance with the Michigan Department of Treasury.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Northport can provide current regulatory guidance.

Short-Term Rental Financing for Northport

Financing an Airbnb investment in Northport requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Northport Lender →

Future Outlook & Long-Term Forecast

"Northport's above-average occupancy stability and market growth trend suggest continued demand strengthening over the next 12–18 months, particularly as the Leelanau Peninsula draws more summer and shoulder-season visitors. ADR could see modest increases in the 2–4% range during peak months given the limited supply, while annual occupancy may settle around 28–32% as new listings absorb some demand. Investors who optimize for the June-through-September window should capture the lion's share of annual revenue, with fall color season providing a meaningful secondary boost."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Northport, MI

What is the average Airbnb occupancy rate in Northport?
The average Airbnb occupancy rate in Northport is currently 29%, which sits below the Michigan state average of 42%. This reflects Northport's highly seasonal character—properties fill aggressively during summer months but see significantly reduced bookings in winter. One-bedroom units lead at 39% occupancy, while 2-bedroom listings average just 14%, suggesting that smaller, well-priced properties attract more consistent bookings across the year.
How much do Airbnb hosts make in Northport?
Airbnb hosts in Northport earn an average of $4,414 per month and approximately $52,968 per year based on trailing 12-month performance data. Revenue varies significantly by property size—1-bedroom listings average $26,858 annually, while 4-bedroom properties generate roughly $94,332 per year. Peak summer months like July can see individual monthly revenues exceed $12,100, making the warm season the primary revenue driver.
Is Northport a good market for Airbnb investment?
Northport scores a 63 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and a positive growth trend, with only 25 active listings keeping competition low. However, property values average around $1,569,732, so investors need to weigh the strong seasonal revenue—particularly from larger properties—against the higher acquisition cost. It's best suited for investors comfortable with a seasonal revenue pattern and who can maximize the June-through-October earning window.
What is the average daily rate (ADR) for Airbnb in Northport?
The average daily rate for Airbnb listings in Northport is $316, which is slightly below the Michigan state average of $350. Rates vary considerably by property size: 1-bedroom units average $120 per night, 2-bedroom properties command $201, and 4-bedroom homes reach $459 per night. The premium for larger properties is substantial, reflecting strong demand from families and groups visiting the Leelanau Peninsula.
Are short-term rentals legal in Northport?
Short-term rentals are generally permitted in the Northport area of Michigan, though operators may need to obtain local permits or register with township authorities. Regulations can vary between the Village of Northport and surrounding Leelanau County jurisdictions, so investors should verify current rules—including any zoning restrictions, occupancy caps, or HOA covenants—directly with local government offices before purchasing or listing a property.
When is peak season for Airbnb in Northport?
Peak season in Northport runs from June through August, with July being the standout month at an average revenue of $12,104—nearly ten times what listings earn in February ($1,217). August follows closely at $11,106, and September extends the earning window at $5,539 as fall visitors arrive. The shoulder months of May and October also show respectable revenue, making the broader May-through-October period the primary earning season for Northport hosts.
How many Airbnbs are there in Northport?
There are currently 25 active Airbnb listings in Northport as of April 2026. The supply is concentrated in smaller properties, with 1-bedroom units making up the largest share at 9 listings, followed by 2-bedroom and 4-bedroom properties at 5 listings each. Notably, the market has seen 92% year-over-year growth in listing count, indicating accelerating investor interest in this lakeside destination.
How is Airbnb revenue calculated in Northport?
The annual and monthly revenue figures shown for Northport are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks (like July at $12,104) and slower months (like February at $1,217) because each month draws on its own historical data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Northport market
  • Average daily rates, occupancy rates, and RevPAN tracked over trailing 12-month periods
  • Monthly and annual revenue breakdowns by property size and calendar month
  • Popular amenity prevalence across active listings to benchmark guest expectations
  • Home value data sourced from Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture recent regulatory changes or market shifts. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

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