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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Norway shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Norway, ME stands out as a compelling short-term rental market with an ROI score of 83 out of 100, reflecting above-average revenue-to-price dynamics and solid market growth. With just 27 active Airbnb listings, the market remains small and relatively uncrowded, offering investors the chance to capture meaningful share. Average annual revenue sits at $48,108 against average home values of $492,219, and the area's lakefront appeal and seasonal outdoor recreation drive distinct demand peaks across both winter and summer months.
According to Rabbu market data, the Norway short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 27 |
| Average Daily Rate (ADR) | vs. $415 state avg. | $328 |
| Average Occupancy Rate | vs. 55% state avg. | 28% |
| RevPAN | ADR * Occupancy Rate | $92 |
| Average Monthly Revenue | Historical 12-month average | $4,009 |
| Average Annual Revenue | Historical 12-month average | $48,108 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Norway's combination of affordable entry relative to revenue potential, low competition with only 27 active listings, and year-round seasonal demand makes it an attractive market for STR investors seeking above-average returns in a small-town setting.
Key investment factors
"Norway presents a standout investment opportunity driven by favorable revenue-to-price fundamentals and a small, manageable competitive landscape. The market exhibits pronounced seasonality with twin revenue peaks — February at $7,143 and August at $6,245 — bookended by softer months like April and May where revenue dips below $2,000. Occupancy at 28% trails the 55% Maine state average, but this is partly a function of the market's seasonal character and the prevalence of larger properties that command higher nightly rates. Investors who price strategically around peak periods and invest in amenities like lake access and hot tubs can meaningfully outperform market averages."
— Rabbu Market Analysis Team
Norway's revenue pattern reveals a distinctive dual-peak seasonality, with February ($7,143) and August ($6,245) delivering the strongest months, while April ($1,851) and May ($1,445) represent the quietest periods — a roughly 5x spread from peak to trough. Winter months from December through March are collectively strong, making this a market where year-round hosting through both ski and lake seasons can meaningfully boost annual returns.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$5,277 |
| February |
|
$7,143 |
| March |
|
$5,168 |
| April |
|
$1,851 |
| May |
|
$1,445 |
| June |
|
$2,073 |
| July |
|
$5,042 |
| August |
|
$6,245 |
| September |
|
$3,078 |
| October |
|
$3,234 |
| November |
|
$2,240 |
| December |
|
$5,307 |
One-bedroom units dominate supply with 9 of 27 listings, while 2-bedroom, 3-bedroom, and 4-bedroom properties are more evenly distributed at 5–6 each. The relative scarcity of larger properties, combined with their higher revenue potential, could signal an opportunity for investors targeting 2- or 4-bedroom configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
9 |
| 2 bedrooms |
|
6 |
| 3 bedrooms |
|
6 |
| 4 bedrooms |
|
5 |
ADR climbs from $208 for 1-bedroom units to $404 for 4-bedroom properties, though 3-bedrooms ($319) actually price below 2-bedrooms ($361), suggesting that the premium-to-size relationship isn't perfectly linear. The jump from 1-bedroom to 2-bedroom ADR — nearly $153 — represents the largest incremental gain, making the step up to a 2-bedroom especially worthwhile from a rate perspective.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$208 |
| 2 bedrooms |
|
$361 |
| 3 bedrooms |
|
$319 |
| 4 bedrooms |
|
$404 |
Four-bedroom properties lead RevPAN at $135 per available night, followed by 2-bedrooms at $110, while 3-bedrooms lag at just $67 despite a higher ADR than 1-bedrooms ($52). This suggests that 4-bedroom and 2-bedroom configurations deliver the strongest revenue efficiency, combining solid rates with better occupancy to maximize income per night of availability.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$52 |
| 2 bedrooms |
|
$110 |
| 3 bedrooms |
|
$67 |
| 4 bedrooms |
|
$135 |
Occupancy is tightest for 4-bedroom (33%) and 2-bedroom (31%) properties, while 3-bedrooms trail at just 21% and 1-bedrooms sit at 25%. The relatively weak 3-bedroom occupancy, despite moderate ADR, suggests potential pricing or positioning challenges in that segment, whereas 4-bedroom properties appear to attract the most consistent bookings.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
25% |
| 2 bedrooms |
|
31% |
| 3 bedrooms |
|
21% |
| 4 bedrooms |
|
33% |
Two-bedroom properties are the clear monthly revenue leaders at $7,599 — more than four times what 1-bedroom units generate ($1,752) and notably higher than both 3-bedroom ($5,063) and 4-bedroom ($5,720) configurations. This outsized performance from 2-bedrooms, driven by their strong combination of ADR and occupancy, makes them the most productive property type in the market on a per-unit basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,752 |
| 2 bedrooms |
|
$7,599 |
| 3 bedrooms |
|
$5,063 |
| 4 bedrooms |
|
$5,720 |
At $91,193 per year, 2-bedroom properties generate nearly 4.3 times the annual revenue of 1-bedrooms ($21,030) and meaningfully outpace both 4-bedrooms ($68,640) and 3-bedrooms ($60,762). For investors focused on maximizing annual return potential, the 2-bedroom segment offers the strongest revenue case in Norway's current market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$21,030 |
| 2 bedrooms |
|
$91,193 |
| 3 bedrooms |
|
$60,762 |
| 4 bedrooms |
|
$68,640 |
Parking (96%) and kitchen access (93%) are near-universal, reflecting the rural, self-service nature of stays in Norway. Outdoor-focused amenities like backyards (82%), outdoor furniture (70%), and BBQ grills (70%) are also highly prevalent, while lake access (41%) and waterfront positioning (30%) represent differentiating features that can command premium pricing in a market built around natural recreation.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
96% |
| Kitchen |
|
93% |
| Backyard |
|
82% |
| Outdoor Furniture |
|
70% |
| BBQ Grill |
|
70% |
| Dryer |
|
63% |
| Self Check-in |
|
59% |
| Washer |
|
59% |
| Patio or Balcony |
|
56% |
| Workspace |
|
56% |
| Pets |
|
52% |
| Lake Access |
|
41% |
| Hot Tub |
|
37% |
| Waterfront |
|
30% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Norway Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
With an ROI score of 83 out of 100, Norway, ME falls into the 'Standout Opportunity' tier, reflecting above-average revenue-to-price dynamics and market growth trends that position it ahead of many competing markets. Occupancy stability and supply/demand balance score as average, which is expected in a seasonal, small-inventory market — but the strong income potential relative to home prices is what sets it apart. Investors should pair these data-driven insights with thorough local regulatory research and property-level due diligence to confirm the opportunity aligns with their investment goals.
Understanding local STR regulations is essential before investing in Norway. Here's the current regulatory landscape:
Short-term rental operators in Norway, Maine may need to register with the town and comply with state-level lodging requirements. Investors should verify current permit or registration obligations with both the Town of Norway and the State of Maine before listing a property.
Common restrictions that may apply include occupancy limits, noise ordinances, parking requirements, and minimum safety standards such as fire and carbon monoxide detection. Some properties may also be subject to HOA rules or deed restrictions that limit or prohibit short-term rentals, so it's important to review all applicable covenants before purchasing.
Maine imposes a lodging tax on short-term rentals, and hosts are generally responsible for collecting and remitting this tax, though platforms like Airbnb often handle collection automatically. Investors should also confirm whether any local taxes or fees apply in Norway and ensure they're registered with the Maine Revenue Services.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Norway can provide current regulatory guidance.
Financing an Airbnb investment in Norway requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Norway's STR market is expected to continue benefiting from dual-season demand — winter skiing and snowmobiling alongside summer lake activities — which should keep revenue spread across more months than a single-peak market. With listing supply growing 86% year-over-year, occupancy rates (currently at 28%) may face modest pressure, though above-average market growth trends suggest demand is keeping pace. Investors can reasonably expect ADR to hold steady in the $320–$340 range, with RevPAN potentially improving slightly as the market matures and hosts optimize pricing strategies. Seasonal revenue peaks in February and August point to opportunities for dynamic pricing that captures premium rates during high-demand windows."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations and tax requirements may change; investors should verify current rules with Norway, ME municipal authorities and the State of Maine before purchasing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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