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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ocean City offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Ocean City, MD is a classic beach-vacation market where short-term rental revenue is heavily concentrated in the summer months, with August alone averaging $13,976 per listing. With 745 active Airbnb listings and an above-average revenue-to-price ratio, the market offers attractive yield potential relative to its $652,029 average home value. Annual revenue averages $51,609 across all property types, though investors should note that the 22% average occupancy rate reflects the pronounced seasonality typical of a coastal resort destination.
According to Rabbu market data, the Ocean City short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 745 |
| Average Daily Rate (ADR) | vs. $368 state avg. | $212 |
| Average Occupancy Rate | vs. 35% state avg. | 22% |
| RevPAN | ADR * Occupancy Rate | $46 |
| Average Monthly Revenue | Historical 12-month average | $4,300 |
| Average Annual Revenue | Historical 12-month average | $51,609 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Ocean City attracts investor interest because its strong summer revenue and favorable revenue-to-price ratio can offset the seasonal occupancy dip that defines this beachfront market.
Key investment factors
"Ocean City presents an attractive opportunity for investors who can tolerate — and plan around — extreme seasonality. Revenue swings from roughly $700 in January to nearly $14,000 in August, making this one of the more seasonal markets on the East Coast. The ROI score of 66 out of 100 reflects a healthy revenue-to-price ratio but flags below-average occupancy stability, which is expected for a summer beach destination. Investors who optimize pricing for the June-through-September peak and manage expenses carefully during the off-season stand to benefit from strong annual returns."
— Rabbu Market Analysis Team
Revenue in Ocean City follows a dramatic seasonal curve, peaking in August at $13,976 and bottoming out in January at just $707 — nearly a 20x spread. June through August account for the vast majority of annual income, making summer optimization critical for any investor in this market.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$707 |
| February |
|
$717 |
| March |
|
$1,541 |
| April |
|
$1,938 |
| May |
|
$3,954 |
| June |
|
$7,782 |
| July |
|
$13,180 |
| August |
|
$13,976 |
| September |
|
$4,661 |
| October |
|
$1,620 |
| November |
|
$818 |
| December |
|
$710 |
Two-bedroom units dominate supply with 293 listings (39% of the market), while 1-bedroom and 3-bedroom properties each account for roughly 177 listings. Larger homes with 4+ bedrooms are relatively scarce at just 65 combined listings, which could signal reduced competition and opportunity for investors targeting higher-revenue properties.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
34 |
| 1 bedroom |
|
176 |
| 2 bedrooms |
|
293 |
| 3 bedrooms |
|
177 |
| 4 bedrooms |
|
42 |
| 5 bedrooms |
|
14 |
| 6+ bedrooms |
|
9 |
ADR scales sharply with size in Ocean City, from $135 for studios to $762 for 6+ bedroom homes. The steepest jump occurs between 4-bedroom ($339) and 6+ bedroom ($762) properties, suggesting that large group-friendly homes command a significant premium in this vacation market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$135 |
| 1 bedroom |
|
$148 |
| 2 bedrooms |
|
$197 |
| 3 bedrooms |
|
$243 |
| 4 bedrooms |
|
$339 |
| 5 bedrooms |
|
$392 |
| 6+ bedrooms |
|
$762 |
RevPAN tells a nuanced story: 6+ bedroom properties lead decisively at $193 per available night, while 4-bedrooms come in second at $71. Interestingly, studios outperform 1-, 2-, and 3-bedroom units on a RevPAN basis ($50 vs. $33–$45), likely thanks to their higher occupancy rates offsetting lower nightly rates.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$50 |
| 1 bedroom |
|
$33 |
| 2 bedrooms |
|
$45 |
| 3 bedrooms |
|
$42 |
| 4 bedrooms |
|
$71 |
| 5 bedrooms |
|
$53 |
| 6+ bedrooms |
|
$193 |
Studios lead occupancy at 38%, well above the market average, while 5-bedroom properties sit lowest at 14%. Most mid-sized configurations (1–3 bedrooms) cluster between 17% and 23%, reflecting the seasonal nature of the market where even popular sizes sit vacant for much of the off-season.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
38% |
| 1 bedroom |
|
23% |
| 2 bedrooms |
|
23% |
| 3 bedrooms |
|
17% |
| 4 bedrooms |
|
21% |
| 5 bedrooms |
|
14% |
| 6+ bedrooms |
|
25% |
Monthly revenue climbs steadily with size, from $2,991 for 1-bedroom units to $16,611 for 6+ bedroom homes. Studios punch above their weight at $4,219 per month, actually outperforming 1- and 2-bedroom listings — a useful data point for investors considering smaller, lower-cost entry points.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$4,219 |
| 1 bedroom |
|
$2,991 |
| 2 bedrooms |
|
$4,031 |
| 3 bedrooms |
|
$5,231 |
| 4 bedrooms |
|
$6,087 |
| 5 bedrooms |
|
$5,928 |
| 6+ bedrooms |
|
$16,611 |
Annual revenue ranges from $35,892 for 1-bedroom listings to $199,335 for 6+ bedroom properties, a nearly 6x difference. Four-bedroom homes generating $73,048 per year may offer the strongest balance of revenue potential and acquisition feasibility for most investors, given the limited supply and manageable price points relative to the largest homes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$50,636 |
| 1 bedroom |
|
$35,892 |
| 2 bedrooms |
|
$48,379 |
| 3 bedrooms |
|
$62,781 |
| 4 bedrooms |
|
$73,048 |
| 5 bedrooms |
|
$71,137 |
| 6+ bedrooms |
|
$199,335 |
Kitchens (99%) and parking (96%) are essentially table stakes in Ocean City, while washer/dryer combos (88–90%) and patios or balconies (81%) round out the top tier. Pool access (55%) and beach access (41%) are strong differentiators that align with guest expectations in a beach resort market, and investors should prioritize properties with these features to remain competitive.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
99% |
| Parking |
|
96% |
| Washer |
|
90% |
| Dryer |
|
88% |
| Patio or Balcony |
|
81% |
| Self Check-in |
|
80% |
| Pool |
|
55% |
| Outdoor Furniture |
|
48% |
| Waterfront |
|
44% |
| Workspace |
|
41% |
| Beach Access |
|
41% |
| Gym |
|
13% |
| Pets |
|
13% |
| Backyard |
|
9% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ocean City Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Ocean City's ROI score of 66 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio that indicates healthy earning potential relative to acquisition costs. Occupancy stability scores below average, which is expected for a seasonal beach market and should be factored into cash-flow planning. Investors should pair this data with local regulatory research and conservative off-season budgeting to get a complete picture of the opportunity.
Understanding local STR regulations is essential before investing in Ocean City. Here's the current regulatory landscape:
Ocean City, Maryland may require short-term rental operators to obtain a rental license or business permit before listing a property. Investors should verify current permit and registration requirements directly with the Town of Ocean City and the State of Maryland, as rules can change.
Common restrictions in coastal resort markets like Ocean City can include occupancy limits tied to bedroom count, noise ordinances, parking requirements, and minimum-stay rules during certain seasons. HOA or condo association rules may impose additional limitations, especially in high-rise or resort-style buildings, so reviewing governing documents before purchasing is essential.
Short-term rental hosts in Maryland are generally subject to state sales tax and local transient occupancy taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full obligations with the Maryland Comptroller's office and local authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ocean City can provide current regulatory guidance.
Financing an Airbnb investment in Ocean City requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ocean City's short-term rental market is expected to follow its established seasonal pattern, with the bulk of revenue concentrated between June and September. ADR may see modest growth in the 1–3% range as demand for Mid-Atlantic beach destinations remains steady, though occupancy is unlikely to shift dramatically given the market's inherent winter softness. Supply growth appears moderate — year-over-year listing counts held near 103% — suggesting the market isn't being flooded with new inventory. Investors should plan for strong summer cash flow offset by lean winter months when budgeting for debt service."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates noted; market conditions may shift. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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