Odessa, FL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

42 / 100

Odessa presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Odessa Short-Term Rental Market Overview

Odessa, FL is a small but growing short-term rental market with just 28 active Airbnb listings and a notable 76% year-over-year increase in supply. Average annual revenue sits at $17,756 on properties with an average home value north of $1 million, which means investors need to be strategic about deal sourcing and property selection. The market's ADR of $177 comes in well below the Florida state average of $498, though this reflects the predominantly smaller property sizes listed here rather than a lack of demand.

Key Market Statistics

According to Rabbu market data, the Odessa short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 28
Average Daily Rate (ADR) vs. $498 state avg. $177
Average Occupancy Rate vs. 54% state avg. 47%
RevPAN ADR * Occupancy Rate $84
Average Monthly Revenue Historical 12-month average $1,479
Average Annual Revenue Historical 12-month average $17,756

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Odessa

Odessa appeals to investors looking at a nascent Florida STR market with above-average growth dynamics, though high property prices demand careful underwriting to achieve acceptable returns.

Key investment factors

  • Above-average market growth trend signals rising demand and expanding guest interest in the area
  • Low listing count of 28 active properties means less direct competition compared to saturated Florida markets
  • Lake access (61%) and waterfront proximity (46%) provide natural demand drivers for leisure travelers
  • Favorable supply/demand balance suggests the market is not yet oversupplied
  • Proximity to Tampa's employment base and attractions may support a mix of leisure and extended-stay bookings

Expert Market Assessment

"Odessa presents a competitive opportunity rather than a slam-dunk — the ROI score of 42 out of 100 reflects a below-average revenue-to-price ratio driven by home values averaging over $1 million against annual revenue of roughly $17,756. That said, seasonality works in the market's favor: March stands out as the clear peak at $2,416 in average revenue, while September marks the low point at $1,022, giving investors a roughly 2.4x spread to plan around. The above-average growth trend and favorable supply/demand balance are encouraging signs that the market hasn't peaked, but returns will depend heavily on acquisition price and operational efficiency."

— Rabbu Market Analysis Team

Understanding Odessa's ROI Score: 42/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Odessa Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Above average 15%

What This Means for Investors

Odessa's ROI score of 42 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has genuine demand and growth momentum but requires more selective deal-finding to generate attractive returns. The below-average revenue-to-price ratio is the primary drag, as home values above $1 million are difficult to offset with average annual revenue under $18,000 — though above-average growth trends and a healthy supply/demand balance suggest the market is still maturing. Pairing this data with thorough local regulatory research and a disciplined acquisition strategy will be key to making the numbers work.

Short-Term Rental Regulations in Odessa

Understanding local STR regulations is essential before investing in Odessa. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Odessa, FL should verify whether a permit or registration is required through Hillsborough County or Pasco County (depending on exact location) and the State of Florida's Division of Hotels and Restaurants. Florida requires all vacation rental properties to obtain a state license, and local jurisdictions may impose additional registration or permitting requirements.

Key Restrictions

Common restrictions that may apply include occupancy limits based on property size, minimum stay requirements, noise ordinances, and parking regulations. HOA rules can also significantly restrict or prohibit short-term rentals in many Odessa communities, so investors should review any applicable covenants before purchasing.

Tax Obligations

Florida imposes a state sales tax and a county-specific tourist development tax on short-term rentals, and platforms like Airbnb often collect and remit a portion of these taxes on behalf of hosts. Investors should confirm their total tax obligations with the relevant county tax collector's office to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Odessa can provide current regulatory guidance.

Short-Term Rental Financing for Odessa

Financing an Airbnb investment in Odessa requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Odessa Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Odessa's STR market is likely to continue expanding as new listings enter the space — the 76% year-over-year growth signals strong investor interest. Peak-season months (February through March) should continue to drive the bulk of annual revenue, with ADRs potentially rising 2–5% as the market matures and operators refine their pricing strategies. Occupancy rates may hover around 45–50% given the current trajectory, though above-average supply-demand balance and market growth trends suggest room for incremental improvement. Investors entering this market should plan conservatively for softer summer and fall months when revenue dips below $1,300 per month."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Odessa, FL

What is the average Airbnb occupancy rate in Odessa?
The average occupancy rate for Airbnb listings in Odessa, FL is currently 47%, which falls below the Florida state average of 54%. Two-bedroom properties perform slightly better at 48% occupancy, while one-bedroom units average 43%. These figures reflect trailing performance across active listings and can vary based on pricing strategy, property quality, and seasonal demand.
How much do Airbnb hosts make in Odessa?
Airbnb hosts in Odessa earn an average of $1,479 per month or approximately $17,756 per year based on trailing 12-month booking data. Two-bedroom listings tend to outperform, averaging $1,787 per month ($21,450 annually), while one-bedroom units bring in around $1,358 per month ($16,300 annually). Individual results will vary depending on location, amenities, guest experience, and pricing optimization.
Is Odessa a good market for Airbnb investment?
Odessa carries an ROI score of 42 out of 100 — categorized as a 'Competitive Opportunity.' The market shows above-average growth and a favorable supply/demand balance, but the revenue-to-price ratio is below average given home values averaging over $1 million. Investors who can source properties below the market average or add value through renovations and superior amenities may find workable returns, but careful financial modeling is essential before committing.
What is the average daily rate (ADR) for Airbnb in Odessa?
The average daily rate for Airbnb listings in Odessa is $177, well below the Florida state average of $498. This largely reflects the market's concentration of smaller properties — one-bedroom listings average $134 per night while two-bedroom properties command $200 per night. The lower ADR relative to state averages is typical for suburban residential markets compared to beachfront or resort destinations.
Are short-term rentals legal in Odessa?
Short-term rentals are generally permitted in Odessa, FL, though operators must comply with Florida's state vacation rental licensing requirements and any applicable county-level regulations. Specific rules can vary depending on whether a property falls within Hillsborough or Pasco County, and HOA restrictions may further limit STR activity in certain communities. Investors should verify all local and state requirements before listing a property.
When is peak season for Airbnb in Odessa?
Peak season in Odessa runs from roughly January through March, with March delivering the highest average monthly revenue at $2,416. February follows closely at $1,815. The slowest months are September ($1,022) and October ($1,185), meaning investors should budget for a meaningful seasonal dip during late summer and early fall.
How many Airbnbs are there in Odessa?
There are currently 28 active Airbnb listings in Odessa, FL as of April 2026. The market has seen significant growth, with a 76% year-over-year increase in listing count. The supply is concentrated in smaller properties, with 13 one-bedroom listings and 8 two-bedroom listings making up the tracked inventory.
How is Airbnb revenue calculated in Odessa?
The annual and monthly revenue figures for Odessa are derived from the trailing 12 months of historical booking performance across active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Odessa, FL
  • Average daily rate, occupancy, and RevPAN trends by property size
  • Monthly and annual revenue estimates based on trailing 12-month booking data
  • Supply distribution and year-over-year growth metrics
  • Data sourced from Rabbu proprietary analytics and Zillow Home Value Index

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026 and may not capture recent regulatory or market changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

Ready to invest in Odessa's short-term rental market? Take action with these resources:

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