Ogden, UT Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

45 / 100

Ogden presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Ogden Short-Term Rental Market Overview

Ogden sits at the crossroads of outdoor recreation and a growing Wasatch Front economy, giving it a dual-season demand profile that few smaller Utah markets can match. With 202 active Airbnb listings, an average daily rate of $149, and average annual revenue of $19,142, the market rewards investors who target the right property size and season. However, an 84% year-over-year jump in listings signals intensifying competition, making careful deal sourcing essential.

Key Market Statistics

According to Rabbu market data, the Ogden short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 202
Average Daily Rate (ADR) vs. $494 state avg. $149
Average Occupancy Rate vs. 42% state avg. 41%
RevPAN ADR * Occupancy Rate $60
Average Monthly Revenue Historical 12-month average $1,595
Average Annual Revenue Historical 12-month average $19,142

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Ogden

Ogden attracts investor attention thanks to its proximity to ski resorts and outdoor recreation, a relatively affordable entry point compared to the Utah state average ADR, and above-average market growth trends.

Key investment factors

  • Dual-season demand from winter skiing and summer outdoor recreation along the Wasatch Front
  • ADR of $149 sits well below the $494 Utah state average, keeping acquisition expectations realistic
  • 84% year-over-year listing growth signals strong investor confidence and rising traveler demand
  • Four-bedroom properties achieve 54% occupancy and $35,173 annual revenue, outperforming smaller units
  • Above-average market growth trend supports longer-term appreciation potential

Expert Market Assessment

"Ogden represents a competitive opportunity where selective investors can still find viable returns, but the window is narrowing as supply grows rapidly. Revenue peaks in July ($2,458) and February ($2,161) reflect the market's ski-and-summer appeal, while April ($769) marks a pronounced soft period that investors need to budget for. Four- and five-bedroom properties deliver the strongest combination of occupancy and revenue, suggesting that group-oriented accommodations near recreation corridors offer the clearest path to profitability. With a below-average revenue-to-price ratio and tightening supply/demand balance, success here depends on acquiring at the right price and operating efficiently."

— Rabbu Market Analysis Team

Understanding Ogden's ROI Score: 45/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Ogden Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Ogden's ROI Score of 45 out of 100 places it in the Competitive Opportunity band, reflecting a market where demand and growth are real but margins require careful underwriting. The below-average revenue-to-price ratio and supply/demand balance indicate that rising home values and rapid listing growth are compressing yields, even as the above-average market growth trend points to expanding traveler interest. Investors should pair this data with thorough local regulatory research and focus on property types — particularly four- and five-bedroom homes — where the numbers tilt more favorably.

Short-Term Rental Regulations in Ogden

Understanding local STR regulations is essential before investing in Ogden. Here's the current regulatory landscape:

Permit Requirements

Ogden, Utah may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of Ogden and Weber County, as local rules can change and enforcement practices vary.

Key Restrictions

Common restrictions in Utah STR markets include occupancy limits, noise and nuisance ordinances, parking requirements, and potential HOA covenants that may restrict or prohibit short-term rentals. Some areas also impose minimum-stay requirements or caps on the number of permits issued, so it's worth confirming whether any such rules apply in Ogden before committing to a purchase.

Tax Obligations

Short-term rental hosts in Utah are generally required to collect and remit state and local transient room taxes, along with applicable sales tax. Platforms like Airbnb often handle a portion of this collection automatically, but operators should confirm their full tax obligations with the Utah State Tax Commission and local authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ogden can provide current regulatory guidance.

Short-Term Rental Financing for Ogden

Financing an Airbnb investment in Ogden requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Ogden Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Ogden's STR market is likely to see continued supply growth as investor interest remains strong, though occupancy could face modest downward pressure if new listings outpace demand. Seasonal patterns suggest winter ski traffic and summer recreation will keep peak months (February, July, August) healthy, with ADR potentially edging up 1–3% for well-positioned larger properties. Investors should anticipate occupancy settling in the 38–43% range market-wide, with four-bedroom units continuing to outperform. Revenue gains will likely favor hosts who differentiate on amenities and pricing strategy rather than relying on broad market tailwinds."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Ogden, UT

What is the average Airbnb occupancy rate in Ogden?
The average Airbnb occupancy rate in Ogden is currently 41%, which is essentially in line with the 42% Utah state average. Occupancy varies significantly by property size, with four-bedroom listings leading at 54% while studios trail at 32%. Seasonality also plays a role — winter and summer months see stronger bookings than spring.
How much do Airbnb hosts make in Ogden?
On average, Airbnb hosts in Ogden earn approximately $1,595 per month or $19,142 per year based on trailing 12-month performance data. Earnings vary widely by property size: one-bedroom listings average around $11,299 annually, while five-bedroom properties can reach roughly $48,377. Peak months like July and February can generate over $2,000, whereas April may dip below $800.
Is Ogden a good market for Airbnb investment?
Ogden carries a Rabbu ROI Score of 45 out of 100, placing it in the 'Competitive Opportunity' category. The market benefits from above-average growth trends and dual-season demand driven by ski and outdoor recreation tourism. However, a below-average revenue-to-price ratio and rapidly expanding supply mean investors need to be selective — targeting larger properties and optimizing pricing strategy will be key to achieving solid returns.
What is the average daily rate (ADR) for Airbnb in Ogden?
The average daily rate for Airbnb listings in Ogden is $149, which is significantly lower than the $494 Utah state average. ADR scales sharply with property size, ranging from $90 for one-bedroom units up to $382 for six-plus bedroom homes. Four-bedroom properties at $252 per night offer a strong balance of rate and occupancy.
Are short-term rentals legal in Ogden?
Short-term rentals are generally permitted in Ogden, Utah, though operators may need to obtain local permits or business licenses. Regulations can vary by neighborhood and may be subject to HOA restrictions. We recommend verifying current rules with the City of Ogden planning department and consulting with a local real estate attorney before purchasing a property for STR use.
When is peak season for Airbnb in Ogden?
Peak season in Ogden features two distinct windows: winter (February at $2,161 average monthly revenue) driven by proximity to ski resorts, and summer (July at $2,458) fueled by outdoor recreation and tourism. The slowest period is spring, with April averaging just $769 in monthly revenue. Understanding this dual-peak pattern is important for cash flow planning.
How many Airbnbs are there in Ogden?
As of April 2026, there are 202 active Airbnb listings in Ogden. The market has experienced significant growth, with an 84% year-over-year increase in active listings. One- and two-bedroom properties dominate supply with 59 listings each, while larger four-plus bedroom properties remain relatively scarce, representing potential opportunity for investors.
How is Airbnb revenue calculated in Ogden?
The annual and monthly revenue figures shown for Ogden are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for Ogden and surrounding areas
  • Occupancy rates, average daily rates, and RevPAN tracked over time by property size
  • Monthly and annual revenue metrics based on trailing 12-month booking performance
  • Home value data sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of the dates indicated and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.

Next Steps

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