Olympia, WA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

47 / 100

Olympia presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Olympia Short-Term Rental Market Overview

Olympia, WA sits at the intersection of state-capital demand and Pacific Northwest tourism, offering an average annual revenue of $27,204 across 200 active Airbnb listings. With an average daily rate of $170 — well below the $393 Washington state average — and an occupancy rate of 42% that actually outperforms the 36% state benchmark, the market rewards operators who can price competitively and capture steady midweek bookings. The 124% year-over-year growth in active listings signals rising investor interest, though it also means deal sourcing requires sharper analysis.

Key Market Statistics

According to Rabbu market data, the Olympia short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 200
Average Daily Rate (ADR) vs. $393 state avg. $170
Average Occupancy Rate vs. 36% state avg. 42%
RevPAN ADR * Occupancy Rate $71
Average Monthly Revenue Historical 12-month average $2,267
Average Annual Revenue Historical 12-month average $27,204

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Olympia

Olympia draws investor attention for its government-driven baseline demand, relatively affordable entry compared to Seattle-area markets, and occupancy rates that exceed the state average.

Key investment factors

  • State-capital location generates year-round demand from government travelers and visiting professionals
  • Average home value of $692,724 is substantially below Seattle metro pricing, improving potential yield on invested capital
  • Occupancy rate of 42% outperforms the 36% Washington state average, suggesting resilient guest demand
  • Larger properties (3–4 bedrooms) command strong RevPAN up to $123, offering premium revenue tiers for investors willing to scale up
  • Proximity to Puget Sound waterfront and outdoor recreation supports leisure travel alongside business stays

Expert Market Assessment

"Olympia presents a competitive opportunity rather than a slam-dunk, scoring 47 out of 100 on Rabbu's ROI scale. The market's strength lies in occupancy consistency — guests book at rates above the state norm — but the below-average revenue-to-price ratio and a supply-demand balance that's tightening under 124% listing growth mean margins require careful management. Seasonality is pronounced: August peaks near $3,398 in average monthly revenue while February dips to $1,473, creating a roughly 2.3x swing that investors need to budget around. Properties that can capture shoulder-season demand through smart pricing and standout amenities will fare best in this environment."

— Rabbu Market Analysis Team

Understanding Olympia's ROI Score: 47/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Olympia Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Above average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Olympia's ROI Score of 47 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where demand is real but returns require disciplined deal selection. The above-average occupancy stability is a genuine positive, though below-average marks on revenue-to-price ratio and supply/demand balance — the latter amplified by 124% listing growth — mean that not every property will pencil out. Pairing this data with thorough local regulatory research and a focus on higher-RevPAN property sizes (3–4 bedrooms) will help investors identify the deals that actually deliver.

Short-Term Rental Regulations in Olympia

Understanding local STR regulations is essential before investing in Olympia. Here's the current regulatory landscape:

Permit Requirements

The City of Olympia and the State of Washington may require short-term rental operators to obtain permits, business licenses, or register their property before listing. Investors should verify current requirements directly with Olympia's planning or licensing department, as rules can change with limited notice.

Key Restrictions

Common STR restrictions in markets like Olympia can include occupancy caps, minimum-night stay requirements, noise and parking regulations, and limits on the number of permits issued in certain zones. HOA or condo association rules may add another layer of restriction, so reviewing any applicable covenants is essential before purchasing.

Tax Obligations

Washington State imposes sales tax and potentially lodging-related taxes on short-term rentals, and Thurston County or the City of Olympia may levy additional transient occupancy taxes. Major booking platforms often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with a local tax advisor.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Olympia can provide current regulatory guidance.

Short-Term Rental Financing for Olympia

Financing an Airbnb investment in Olympia requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Olympia Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Olympia's above-average occupancy stability suggests demand should hold in the low-to-mid 40% range, even as new supply enters the market. Summer months (June through August) will likely continue anchoring annual returns, with peak revenues potentially nudging 2–4% higher if regional tourism and legislative-session travel remain consistent. Investors should anticipate some ADR compression from the growing listing count, so properties that differentiate through amenities or location near the waterfront or capitol campus will be best positioned. Overall, moderate growth is a reasonable expectation rather than a breakout year."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Olympia, WA

What is the average Airbnb occupancy rate in Olympia?
The average occupancy rate for Airbnb listings in Olympia is currently 42%, which outperforms the Washington state average of 36%. Occupancy varies by property size — studios lead at 55%, while 3-bedroom units average around 36%. This above-average occupancy suggests consistent guest demand in the market.
How much do Airbnb hosts make in Olympia?
On average, Airbnb hosts in Olympia earn approximately $2,267 per month or $27,204 per year based on trailing 12-month booking data. Earnings scale significantly with property size: studios and 1-bedrooms average around $21,280 annually, while 4-bedroom properties can reach roughly $53,783 per year. Individual results depend on factors like location, listing quality, and pricing strategy.
Is Olympia a good market for Airbnb investment?
Olympia scores 47 out of 100 on Rabbu's ROI Score, categorized as a 'Competitive Opportunity.' The market benefits from above-average occupancy stability and steady demand driven by its role as Washington's state capital, but the revenue-to-price ratio is below average given home values around $692,724. Investors who source deals selectively and optimize operations — particularly with larger properties that command higher RevPAN — can find viable returns here.
What is the average daily rate (ADR) for Airbnb in Olympia?
The average daily rate in Olympia is $170, which is significantly lower than the $393 Washington state average. ADR scales with property size, ranging from $113 for studios up to $295 for 4-bedroom listings. This lower rate structure reflects Olympia's positioning as a mid-market destination rather than a luxury or resort market.
Are short-term rentals legal in Olympia?
Short-term rentals are generally permitted in Olympia, WA, though operators may need specific permits, business licenses, or registration with local authorities. Regulations can include zoning restrictions, occupancy limits, and tax obligations. We recommend contacting the City of Olympia's planning or licensing department for the most current rules before purchasing a property.
When is peak season for Airbnb in Olympia?
Peak season in Olympia runs from June through August, when average monthly revenues climb to between $2,786 and $3,398. August is the single highest-earning month at $3,398. The slowest months are January and February, when revenue drops to the $1,473–$1,650 range. This seasonal pattern is common in Pacific Northwest markets where summer weather drives leisure travel.
How many Airbnbs are there in Olympia?
There are currently 200 active Airbnb listings in Olympia as of April 2026. The market has seen significant growth, with a 124% year-over-year increase in active listings. One-bedroom properties make up the largest share of supply at 90 listings, followed by 2-bedrooms with 54 listings.
How is Airbnb revenue calculated in Olympia?
The annual and monthly revenue figures for Olympia are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks (like August at $3,398) and slower periods (like February at $1,473). Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates for the Olympia market
  • Historical revenue and yield metrics based on trailing 12-month booking performance
  • Property size breakdowns for listings, ADR, occupancy, RevPAN, and revenue
  • Amenity prevalence data across active listings to benchmark guest expectations
  • Home value data sourced from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance and market conditions as of the dates noted; actual conditions may have shifted since the last update. Local regulations, tax obligations, and permit requirements are subject to change — always verify with municipal authorities before investing.

Next Steps

Ready to invest in Olympia's short-term rental market? Take action with these resources:

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