Oneida, TN Airbnb Market Data, Statistics, and Occupancy Rates

Oneida Short-Term Rental Market Overview

Oneida, TN is a micro-market with just 15 active Airbnb listings and an average annual revenue of $16,492 per property. With an ADR of $140—well below the $309 Tennessee state average—and occupancy sitting at 14% compared to 29% statewide, this market is best suited for investors seeking low-cost entry into a rural, nature-oriented destination rather than high cash-flow returns. The small supply base and proximity to the Big South Fork National River & Recreation Area give Oneida a niche appeal, though performance metrics suggest the market is still maturing.

Key Market Statistics

According to Rabbu market data, the Oneida short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026.

Why Investors Consider Oneida

Investors consider Oneida for its extremely low competition, affordable property costs in rural Tennessee, and niche appeal tied to outdoor recreation and natural attractions.

Expert Market Assessment

"Oneida presents a limited but intriguing opportunity for STR investors comfortable with a low-volume, seasonal market. Revenue swings are notable—ranging from a low of $644 in January to a peak of $2,066 in October—which underscores how dependent this market is on warm-weather recreation and fall tourism. The 14% occupancy rate signals that most listings sit empty for long stretches, making operational efficiency and cost control essential. For investors with the right property at a low acquisition cost, Oneida can serve as a supplemental income stream, but it's unlikely to support full-time STR economics at current demand levels."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Oneida

Average revenue by month in Oneida

Oneida's revenue shows pronounced seasonality, peaking in October at $2,066 and bottoming out in January at just $644—a roughly 3x spread. A secondary peak occurs in June ($1,874), confirming that outdoor recreation seasons drive the bulk of booking activity, while winter months require investors to plan for significantly reduced income.

Active Airbnb listings by property size in Oneida

The available data shows 2-bedroom properties account for 7 of the 15 active listings, making them the dominant (and only reported) property size in Oneida. This concentration suggests a potential opportunity for investors willing to differentiate with larger or smaller configurations that aren't well-represented in current supply.

Average daily rate (ADR) by property size in Oneida

Two-bedroom listings in Oneida command an average daily rate of $124, which is modestly below the overall market ADR of $140. Without data on other property sizes, it's difficult to assess how ADR scales, but the $124 rate reflects budget-friendly pricing typical of rural recreation markets.

Average RevPAN by property size in Oneida

Two-bedroom properties deliver a RevPAN of $19, matching the overall market average. This figure—derived from a $124 ADR and 16% occupancy—highlights the challenge of generating strong per-night revenue when bookings are sparse throughout much of the year.

Average occupancy rates by property size in Oneida

Two-bedroom units average 16% occupancy, slightly above the market-wide 14% average. While this indicates 2-bedrooms are the most in-demand configuration available, the rate still means properties sit vacant roughly five out of every six nights, emphasizing the need for tight cost management.

Average monthly revenue by property size in Oneida

Two-bedroom listings generate an average of $1,192 per month, which falls below the overall market monthly average of $1,374. This gap suggests that the remaining listings outside the 2-bedroom category may include higher-earning properties that pull the market average upward.

Average annual revenue by property size in Oneida

At $14,312 per year, 2-bedroom properties in Oneida produce modest annual revenue that may work for investors with low acquisition costs and minimal overhead. The figure is below the market-wide average of $16,492, reinforcing that property selection and differentiation matter even in a tiny market like this.

Most common amenities for Airbnb listings in Oneida

Parking is universal across Oneida listings (100%), while kitchens, patios/balconies, and self check-in each appear in 93% of properties—signaling these are baseline expectations for guests in this rural market. Outdoor-oriented amenities like backyards (80%), outdoor furniture (67%), and BBQ grills (60%) dominate, reflecting the nature-focused traveler profile, while hot tubs (13%) and pools (7%) remain rare differentiators.

Short-Term Rental Regulations in Oneida

Understanding local STR regulations is essential before investing in Oneida. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Oneida, Tennessee may need to register or obtain a permit from Scott County or the city before listing their property. Investors should verify current requirements directly with local authorities, as regulations in smaller Tennessee municipalities can evolve.

Key Restrictions

Common restrictions that may apply include occupancy limits based on property size, noise ordinances, parking requirements for guests, and any applicable HOA covenants if the property is in a managed community. Some Tennessee jurisdictions also impose minimum stay requirements or cap the number of STR permits issued in a given area.

Tax Obligations

Tennessee imposes a state sales tax and local occupancy taxes on short-term rentals, and hosts should confirm the applicable rates for Scott County. Major platforms like Airbnb often collect and remit state-level taxes automatically, but operators should verify that all local tax obligations are covered as well.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Oneida can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Oneida's STR market is likely to remain a low-volume, seasonally driven destination. October and June stand out as the strongest months, and investors can reasonably expect revenue to concentrate around spring through fall outdoor recreation seasons. ADR increases of 1–3% are possible if supply stays limited, but occupancy gains will depend on growing awareness of the area as a tourism destination. Investors should view this as a long-horizon opportunity rather than a near-term cash-flow play."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Oneida, TN

What is the average Airbnb occupancy rate in Oneida?

The average occupancy rate for Airbnb listings in Oneida is currently 14%, which is below the Tennessee state average of 29%. This low occupancy reflects the market's rural character and seasonal demand patterns, with bookings concentrating around spring, summer, and especially the fall months.

How much do Airbnb hosts make in Oneida?

Airbnb hosts in Oneida earn an average of $1,374 per month and approximately $16,492 per year, based on trailing 12-month booking data. Revenue varies significantly by season, with October being the strongest month at $2,066 and January the weakest at $644.

Is Oneida a good market for Airbnb investment?

Oneida is a niche market best suited for investors seeking low-cost entry into a rural Tennessee destination. With only 15 active listings and modest revenue figures, it offers minimal competition but also limited upside compared to larger Tennessee markets. Success here depends on keeping acquisition and operating costs low while capitalizing on seasonal outdoor recreation demand.

What is the average daily rate (ADR) for Airbnb in Oneida?

The average daily rate in Oneida is $140, which is significantly below the Tennessee state average of $309. This lower ADR reflects the market's rural setting and the type of accommodations available, primarily 2-bedroom properties that appeal to budget-conscious travelers and outdoor enthusiasts.

Are short-term rentals legal in Oneida?

Short-term rentals are generally permitted in Oneida, TN, though operators should check with local authorities in Scott County for any registration, permit, or zoning requirements. Tennessee does impose state-level tax obligations on STRs, and regulations can change, so verifying current rules before purchasing is always recommended.

When is peak season for Airbnb in Oneida?

Peak season in Oneida centers around October, when average revenue reaches $2,066 per listing—likely driven by fall foliage and outdoor recreation. June is the second strongest month at $1,874, and March through April also perform well. January and February are the slowest months, with revenue dropping to $644 and $780 respectively.

How many Airbnbs are there in Oneida?

As of April 2026, there are 15 active Airbnb listings in Oneida. The available property size data shows 2-bedroom units as the primary listing type, making this a very small and concentrated market with limited competition.

How is Airbnb revenue calculated in Oneida?

The annual and monthly revenue figures for Oneida are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Oneida, TN market
• Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
• Monthly and annual revenue trends based on trailing 12-month booking performance
• Supply distribution and performance breakdowns by property size
• Amenity prevalence data across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, zoning rules, and tax obligations vary and should be independently verified before investing.