Osage Beach, MO Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

51 / 100

Osage Beach presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Osage Beach Short-Term Rental Market Overview

Osage Beach sits at the heart of Missouri's Lake of the Ozarks region, one of the Midwest's most popular lakeside vacation destinations. With 272 active Airbnb listings and an average annual revenue of $25,576, the market is heavily seasonal — July alone averages $6,408 per listing — making it attractive for investors who can capitalize on a concentrated summer demand window. An average daily rate of $185 undercuts the Missouri state average of $240, though occupancy at 18% reflects the deep off-season that lake markets typically experience. Larger properties (4–5 bedrooms) significantly outperform smaller units, suggesting that group and family vacation rentals are where the real revenue opportunity lies.

Key Market Statistics

According to Rabbu market data, the Osage Beach short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 272
Average Daily Rate (ADR) vs. $240 state avg. $185
Average Occupancy Rate vs. 28% state avg. 18%
RevPAN ADR * Occupancy Rate $33
Average Monthly Revenue Historical 12-month average $2,131
Average Annual Revenue Historical 12-month average $25,576

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Osage Beach

Osage Beach appeals to investors seeking high seasonal cash flow from a well-established Midwest lake vacation market where larger properties command outsized returns.

Key investment factors

  • Lake of the Ozarks is a premier Midwest vacation destination drawing consistent summer tourism
  • 5-bedroom properties average $102,608 annually, offering strong revenue for well-positioned larger homes
  • ADR of $185 is well below the $240 state average, keeping nightly rates accessible to a broad guest pool
  • 78% of listings feature pools and 63% offer lake access, signaling a guest base that expects resort-style amenities
  • Rapid 139% listing growth reflects rising investor confidence in the market's trajectory

Expert Market Assessment

"Osage Beach presents a competitive but selective opportunity for STR investors. The market's extreme seasonality — revenue swings from $379 in February to $6,408 in July — means cash-flow planning is critical, and only investors comfortable with a compressed earning season should proceed. Larger properties clearly dominate the revenue picture, with 5-bedroom units generating roughly seven times the annual income of 1-bedroom listings. A score of 51 out of 100 reflects the tension between genuine summer demand and the challenges of below-average occupancy stability and rapidly growing supply."

— Rabbu Market Analysis Team

Understanding Osage Beach's ROI Score: 51/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Osage Beach Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Osage Beach's ROI Score of 51 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where demand is genuine but returns require careful deal selection. The revenue-to-price ratio rates as average against a $531,393 mean home value, while occupancy stability scores below average due to the market's pronounced winter slowdown. Investors should pair these data points with on-the-ground regulatory research and focus on larger, amenity-rich lakefront properties where the data shows the clearest path to stronger returns.

Short-Term Rental Regulations in Osage Beach

Understanding local STR regulations is essential before investing in Osage Beach. Here's the current regulatory landscape:

Permit Requirements

Osage Beach, Missouri may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current permit and registration requirements directly with the City of Osage Beach and Camden County authorities, as local rules can evolve.

Key Restrictions

Common restrictions in lake-region STR markets like Osage Beach can include occupancy limits tied to property size, minimum-stay requirements during peak periods, noise ordinances, and parking mandates to manage neighborhood impact. HOA and condominium association rules are especially important to investigate, as many lakefront developments impose their own short-term rental restrictions.

Tax Obligations

Missouri requires the collection of state sales tax and may impose local transient guest or tourism taxes on short-term rentals in the Osage Beach area. Major booking platforms often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with the Missouri Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Osage Beach can provide current regulatory guidance.

Short-Term Rental Financing for Osage Beach

Financing an Airbnb investment in Osage Beach requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Osage Beach Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Osage Beach's summer-driven demand pattern is likely to hold steady, with peak-season ADRs potentially inching up 2–4% as the lake continues to attract regional vacationers. The 139% year-over-year growth in active listings signals strong investor interest, which could compress occupancy further unless demand keeps pace. Investors entering the market should plan conservatively around an annual occupancy range of 16–20% and build their pro formas around 5–6 months of meaningful income. Shoulder-season strategies — targeting spring boaters and fall foliage visitors — may help widen the revenue window modestly."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Osage Beach, MO

What is the average Airbnb occupancy rate in Osage Beach?
The average occupancy rate for Airbnb listings in Osage Beach is currently 18%, which falls below the Missouri state average of 28%. This reflects the market's heavy seasonality — lake markets tend to see very strong summer bookings but significantly quieter winters. Occupancy varies by property size, with 1-bedroom units averaging 21% and 4-bedroom properties at 13%, likely because larger homes command higher nightly rates and attract shorter peak-season stays.
How much do Airbnb hosts make in Osage Beach?
On average, Airbnb hosts in Osage Beach earn approximately $2,131 per month or $25,576 per year based on trailing 12-month booking data. However, earnings vary dramatically by property size — 5-bedroom listings average $102,608 annually while 1-bedroom units bring in about $14,633. Revenue is also highly seasonal, with July averaging $6,408 and winter months dropping below $400.
Is Osage Beach a good market for Airbnb investment?
Osage Beach carries a Rabbu ROI Score of 51 out of 100, placing it in the 'Competitive Opportunity' category. The market benefits from strong summer tourism demand at Lake of the Ozarks, with larger properties generating substantial seasonal income. However, below-average occupancy stability and rapid growth in new listings (139% year-over-year) mean investors need to be selective — targeting well-located waterfront properties with premium amenities will be key to outperforming the market average.
What is the average daily rate (ADR) for Airbnb in Osage Beach?
The average daily rate in Osage Beach is $185, which is below the Missouri state average of $240. ADR scales significantly with property size: 1-bedroom listings average $106 per night, while 5-bedroom properties command $478. This pricing structure reflects the family and group vacation nature of the lake market, where guests are willing to pay a premium for spacious lakefront homes.
Are short-term rentals legal in Osage Beach?
Short-term rentals do operate in Osage Beach, with 272 active Airbnb listings currently in the market. However, local regulations regarding permits, business licenses, and zoning can change, so prospective investors should verify the latest requirements with the City of Osage Beach and Camden County. It's also important to check HOA or condo association rules if purchasing in a managed lakefront community.
When is peak season for Airbnb in Osage Beach?
Peak season in Osage Beach runs from June through August, with July being the clear standout at an average monthly revenue of $6,408 per listing. June ($4,070) and August ($4,951) are also strong months. The shoulder season extends into May ($2,221) and September ($2,282), while winter months from December through February see revenue drop below $520 per listing on average.
How many Airbnbs are there in Osage Beach?
There are currently 272 active Airbnb listings in Osage Beach as of April 2026. The market has seen significant growth, with a 139% year-over-year increase in active listings. Supply is concentrated in 1- to 3-bedroom properties (230 of the 272 listings), while larger 4- to 6+ bedroom homes represent just 41 listings, suggesting less competition at the higher end.
How is Airbnb revenue calculated in Osage Beach?
The annual and monthly revenue figures for Osage Beach are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks like July and quieter months like January. Individual results can vary significantly based on property quality, location relative to the lake, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts, occupancy, and ADR for the Osage Beach market
  • Historical revenue and RevPAN metrics based on trailing 12-month booking performance
  • Property size breakdowns across key performance indicators including ADR, occupancy, and revenue
  • Home value estimates sourced from Zillow Home Value Index (ZHVI) for investment cost context
  • Amenity prevalence data for active listings to inform property setup and competitive positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Occupancy and revenue figures reflect trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements before purchasing.

Next Steps

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