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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Palm Bay offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Palm Bay, FL presents an attractive entry point for short-term rental investors, with average home values around $360,579 and annual revenue averaging $19,232 across active listings. While the market's ADR of $145 sits well below Florida's $498 state average, the relatively affordable property prices create a reasonable revenue-to-price ratio that keeps the opportunity compelling. With 156 active Airbnb listings and year-over-year listing growth of 116%, the market is expanding quickly — a dynamic investors should monitor closely.
According to Rabbu market data, the Palm Bay short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 156 |
| Average Daily Rate (ADR) | vs. $498 state avg. | $145 |
| Average Occupancy Rate | vs. 54% state avg. | 44% |
| RevPAN | ADR * Occupancy Rate | $63 |
| Average Monthly Revenue | Historical 12-month average | $1,602 |
| Average Annual Revenue | Historical 12-month average | $19,232 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Palm Bay's affordable property prices relative to its revenue potential, combined with Florida's strong tourism draw, make it a market worth evaluating for investors seeking accessible STR entry points.
Key investment factors
"Palm Bay earns a 56 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" tier — a market with genuine potential but some headwinds to navigate. The revenue-to-price ratio and occupancy stability both rate as average, which reflects a balanced but not exceptional cash-flow profile. Seasonality plays a noticeable role here: March is the clear revenue peak at $2,405 per month, while September and October dip below $1,107, creating a roughly 2.2x spread between high and low months. The supply/demand balance scores below average, largely driven by that aggressive 116% listing growth, so investors who move on this market should focus on property differentiation and operational efficiency to stay competitive."
— Rabbu Market Analysis Team
March is the standout month in Palm Bay at $2,405 in average revenue, followed by July at $2,166, while September bottoms out at just $1,055 — a 2.3x spread that signals meaningful seasonality investors should plan for with reserve funds or dynamic pricing strategies.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,549 |
| February |
|
$1,806 |
| March |
|
$2,405 |
| April |
|
$1,722 |
| May |
|
$1,420 |
| June |
|
$1,734 |
| July |
|
$2,166 |
| August |
|
$1,616 |
| September |
|
$1,055 |
| October |
|
$1,107 |
| November |
|
$1,214 |
| December |
|
$1,433 |
Three-bedroom properties lead supply with 56 listings, closely followed by 1-bedrooms at 51, while 2-bedroom units are notably underrepresented with only 16 listings. This gap in 2-bedroom supply could present a niche opportunity, though investors should weigh whether demand supports the configuration before committing.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
51 |
| 2 bedrooms |
|
16 |
| 3 bedrooms |
|
56 |
| 4 bedrooms |
|
32 |
ADR scales steadily from $70 for 1-bedroom units to $225 for 4-bedroom properties, with each bedroom increment adding roughly $50–$65 in nightly rate. The jump from 2-bedroom ($110) to 3-bedroom ($173) represents the steepest increase, suggesting that the third bedroom unlocks a meaningfully higher pricing tier.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$70 |
| 2 bedrooms |
|
$110 |
| 3 bedrooms |
|
$173 |
| 4 bedrooms |
|
$225 |
RevPAN climbs sharply with property size, from $28 for 1-bedrooms to $102 for 4-bedroom listings, indicating that larger properties deliver substantially more revenue per available night even after factoring in occupancy. The 4-bedroom tier generates nearly 3.6x the RevPAN of a 1-bedroom, making it the strongest performer on a per-night revenue basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$28 |
| 2 bedrooms |
|
$44 |
| 3 bedrooms |
|
$80 |
| 4 bedrooms |
|
$102 |
Occupancy rates are relatively flat across property sizes, with 1- and 2-bedroom units at 40% and 3- and 4-bedroom units slightly higher at 46%. The modest advantage for larger properties, combined with their significantly higher ADR, compounds into a much bigger revenue difference than occupancy alone would suggest.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
40% |
| 2 bedrooms |
|
40% |
| 3 bedrooms |
|
46% |
| 4 bedrooms |
|
46% |
Monthly revenue ranges from $564 for 1-bedroom listings to $2,690 for 4-bedroom properties — a nearly 5x difference that underscores the revenue leverage of larger units in this market. Three-bedroom listings at $2,032 per month offer a strong middle ground for investors seeking meaningful cash flow without the higher acquisition cost of a 4-bedroom home.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$564 |
| 2 bedrooms |
|
$1,167 |
| 3 bedrooms |
|
$2,032 |
| 4 bedrooms |
|
$2,690 |
Four-bedroom properties lead with $32,291 in average annual revenue, while 3-bedrooms generate $24,389 — both configurations that could pencil out favorably against Palm Bay's average home value of $360,579. One-bedroom units at $6,775 annually are unlikely to cover carrying costs on most properties, making them a tougher investment case unless acquisition prices are well below market average.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$6,775 |
| 2 bedrooms |
|
$14,009 |
| 3 bedrooms |
|
$24,389 |
| 4 bedrooms |
|
$32,291 |
Parking dominates at 99% prevalence, reflecting Palm Bay's car-dependent suburban layout, while kitchen (90%), washer (80%), and backyard access (80%) round out the top tier — all signaling that guests expect a home-like experience. Premium differentiators like pools (27%) and hot tubs (6%) remain uncommon, offering potential upside for hosts willing to invest in standout amenities.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
99% |
| Kitchen |
|
90% |
| Washer |
|
80% |
| Backyard |
|
80% |
| Self Check-in |
|
80% |
| Dryer |
|
78% |
| Workspace |
|
68% |
| Outdoor Furniture |
|
61% |
| Patio or Balcony |
|
58% |
| BBQ Grill |
|
53% |
| Pets |
|
39% |
| Pool |
|
27% |
| Gym |
|
8% |
| Hot Tub |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Palm Bay Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Palm Bay's ROI Score of 56 out of 100 places it in the "Attractive Opportunity" band, suggesting a market with real but not outsized investment potential. Revenue-to-price ratio, occupancy stability, and market growth trend all score as average, while the supply/demand balance rates below average — likely reflecting the 116% year-over-year surge in new listings outpacing demand growth. Investors should pair this score with on-the-ground regulatory research and a clear property differentiation strategy to maximize their odds of outperforming the market average.
Understanding local STR regulations is essential before investing in Palm Bay. Here's the current regulatory landscape:
The City of Palm Bay and the State of Florida generally require short-term rental operators to register with the Florida Department of Business and Professional Regulation (DBPR) and obtain a state license. Investors should verify whether additional local permits or registrations are required by contacting Palm Bay's planning or code enforcement departments directly.
Common STR restrictions in Florida municipalities can include occupancy limits tied to bedroom count, noise and nuisance ordinances, parking requirements, and potential HOA or deed restrictions that may prohibit or limit rentals. Some areas also impose minimum stay requirements or caps on the number of permits issued, so it's important to review both municipal codes and any applicable homeowner association rules before purchasing.
Short-term rental operators in Florida are typically subject to the state's transient rental tax (sales tax) as well as any applicable Brevard County tourist development tax. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full tax obligations with the Florida Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Palm Bay can provide current regulatory guidance.
Financing an Airbnb investment in Palm Bay requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Palm Bay's STR market is likely to see continued supply growth given the 116% year-over-year increase in active listings. Occupancy, currently at 44%, may face modest downward pressure as new inventory enters, though seasonal peaks in March and July should continue to anchor performance. Investors can reasonably expect ADR to hold steady or nudge up 1–3% as hosts refine pricing strategies, but the rapid supply expansion warrants caution — properties that differentiate on amenities and guest experience will be best positioned to maintain cash flow."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions as of the dates noted; future conditions may differ materially. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making any investment decision.
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